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True Skin Serum Foundation Senja SF9.25 dupes and alternatives ILIA

Medium · Olive · warm olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 3 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free2No drying alcohol0Vegan0Cruelty-free2Oil-free0With SPF0Mineral0

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Only showing matches with medium coverage, in liquid form, without talc.

  • 1 match has no coverage listed and is not shown.
  • 12 matches have no formulation listed and are not shown.
  • 2 matches have no ingredient list listed and are not shown.

Closest shade match: m.ph by Mary Phillips Le Skin Weightless Serum Foundation Light 100 W

The equivalent shade: scored on colour, depth and undertone only.

The match
m.ph by Mary Phillips
Light 100 W
Depth and undertone: Medium · Warm
Finish and coverage: Natural · Medium coverage
Shade match
40out of 100
Colour
95
Depth
98
Undertone
80
Low confidence· Digital matchRetailer descriptions disagree: described as light, yours as deepWhy it matches
Best price
$49SephoraSephora
$7 less (13%)

Your shade $56 at Sephora

No match is close enough in colour to recommend as an overall alternative (shade match under 70).

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Medium 120 W
    Shade match 40
    $49SephoraSephora$7 less (13%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Described as medium, yours as deepWarm rather than olive undertoneNot marketed for sensitive skin

    Score details
    Shade match
    40
    Finish & visual result
    100
    Wear & performance
    82
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Described as medium, yours as deep · Warm rather than olive undertone · Not marketed for sensitive skin · Contains drying alcohol

    Retailer shade note: medium with warm undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as deep

    View match

Looking for a concealer in your shade?

The closest shade to ILIA True Skin Serum Foundation Senja SF9.25 (Medium · Olive · warm olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    11

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 11

    • Very close colour
    • Medium tan · Olive · neutral olive undertone

    $42

  2. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    400

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 400

    • Very close colour
    • Medium · Warm undertone

    $30

  3. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3

    • Very close colour
    • Medium tan · Warm · golden undertone

    $22

  4. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    405 Toffee

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 405 Toffee

    • Looks identical
    • Medium tan

    $15.99

  5. Clinique Even Better All-Over Concealer + Eraser

    WN 114 Golden

    Clinique Even Better All-Over Concealer + Eraser, shade WN 114 Golden

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $22

  6. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    144

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 144

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $12.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

m.ph by Mary Phillips Le Skin Weightless Serum Foundation in Light 100 W, against ILIA True Skin Serum Foundation in Senja SF9.25. Every attribute compared, with its share of the score.

ComparedYour shadeSenja SF9.25Closest shade matchLight 100 WScore
Shade match55% of overall40
Colour95#c88e5d#ca9063Looks identicalColour difference 1.3 (0 is identical)
Depth98MediumMediumSameDepth difference: 1.2
Retailer descriptionDeepLightDifferentRetailer descriptions two or more depth bands apart: shade match capped at 40, confidence Low
Undertone80Olive · warm oliveWarmSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, dry, sensitiveNormal, dry, combinationBoth marketed for normal/​dry skin
Overall match 62/100Shade match 40/100Low confidence· Digital matchRetailer descriptions disagree: described as light, yours as deep

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To m.ph by Mary Phillips Le Skin Weightless Serum Foundation in Light 100 W.

Same or better

  • $7 less
  • Near-identical swatch colour
  • Same natural finish
  • Same medium coverage
  • Both claim a skin-like finish
  • Both claim long-wearing
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Retailer describes it as light, yours as deep
  • Warm rather than olive undertone
  • Not marketed for sensitive skin
  • Contains alcohol

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basehigh siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol)
SPFNot listedNot listed
OverlapUnknown-based vs silicone-based; silicone high vs high

Where to buy Light 100 W

Best price
$49SephoraSephora
$7 less (13%)

Your shade $56 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.