CC+ Airbrush Perfecting Powder Foundation Deep dupes and alternatives IT Cosmetics
3.9 (592)·Tan
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Claims 36-hour wear· Claims transfer resistance
Differences: Matte rather than natural finish· Medium rather than full coverage· No blurring effect claimed
Score details
Shade match
88
Finish & visual result
62
Wear & performance
40
Skin suitability
60
Very close colour · Matte · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for normal/sensitive skin
Retailer shade note: very deep with neutral undertones
Matches: Very close colour· Claims 36-hour wear· Claims transfer resistance
Differences: Matte rather than natural finish· Medium rather than full coverage· No blurring effect claimed
Score details
Shade match
88
Finish & visual result
62
Wear & performance
40
Skin suitability
60
Very close colour · Matte · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for normal/sensitive skin
Retailer shade note: very deep with warm golden undertones
Matches: Very close colour· Claims 36-hour wear· Claims transfer resistance
Differences: Matte rather than natural finish· Medium rather than full coverage· No blurring effect claimed
Score details
Shade match
85
Finish & visual result
62
Wear & performance
40
Skin suitability
60
Very close colour · Matte · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for normal/sensitive skin
Retailer shade note: very deep with warm brown undertones
Matches: Very close colour· Claims 36-hour wear· Claims transfer resistance
Differences: Matte rather than natural finish· Medium rather than full coverage· No blurring effect claimed
Score details
Shade match
85
Finish & visual result
62
Wear & performance
40
Skin suitability
60
Very close colour · Matte · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for normal/sensitive skin
Retailer shade note: very deep with cool subtle red undertones
Matches: Very close colour· Claims 36-hour wear· Claims transfer resistance
Differences: Matte rather than natural finish· Medium rather than full coverage· No blurring effect claimed
Score details
Shade match
84
Finish & visual result
62
Wear & performance
40
Skin suitability
60
Very close colour · Matte · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for normal/sensitive skin
Retailer shade note: very deep with cool red undertones
$11.99Ulta Beauty(product price)$30.01 less (71%)4.4 (182,841)
Matches: Very close colour· Claims 12-hour wear· Claims a lightweight feel
Differences: Matte rather than natural finish· Medium rather than full coverage· No blurring effect claimed
Score details
Shade match
83
Finish & visual result
62
Wear & performance
40
Skin suitability
40
Very close colour · Matte · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Matte rather than natural finish · Medium rather than full coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for combination/dry/sensitive skin · Contains drying alcohol
Matches: Same natural finish· Claims a skin-like finish· Claims long-wearing
Differences: Slightly lighter· Buildable rather than full coverage· No blurring effect claimed
Score details
Shade match
64
Finish & visual result
73
Wear & performance
40
Skin suitability
80
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly lighter · Buildable rather than full coverage · No blurring effect claimed · Does not claim not settling into lines · Not marketed for sensitive skin
The closest shade to IT Cosmetics CC+ Airbrush Perfecting Powder Foundation Deep (Tan) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
IT Cosmetics CC+ Cream Natural Matte Foundation in Tan Rich, against IT Cosmetics CC+ Airbrush Perfecting Powder Foundation in Deep. Every attribute compared, with its share of the score.
ComparedYour shadeDeepClosest shade matchTan RichHow they compareScore
Shade match55% of overall91
Colour60%97#c07754#c47854Looks identicalColour difference 0.9 (0 is identical)
Depth15%98TanTanSameDepth difference: 1.1
Retailer descriptionRich deepNot statedNo depth word in one descriptionNot compared
Overall match 78/100Shade match 91/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Ulta Beauty Collection Moisturizing Complexion Stick in Tan Neutral, against IT Cosmetics CC+ Airbrush Perfecting Powder Foundation in Deep. Every attribute compared, with its share of the score.
ComparedYour shadeDeepClosest overall alternativeTan NeutralHow they compareScore
Shade match55% of overall84
Colour60%87#c07754#bd7e5bVery close colourColour difference 2.7 (0 is identical)
Depth15%97TanTanSameDepth difference: 2.0
Retailer descriptionRich deepNot statedNo depth word in one descriptionNot compared
Overall match 81/100Shade match 84/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty(product price)Same price
