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CC+ Cream Illumination SPF 50+ Medium dupes and alternatives IT Cosmetics

Fair · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Lancôme Teint Idole Ultra Wear Natural Matte Foundation 125W

The equivalent shade: scored on colour, depth and undertone only.

Your shade
IT Cosmetics
MediumChange shade
Depth and undertone: Fair · Warm
Finish and coverage: Radiant · Full coverage
The match
Lancôme
125W
Depth and undertone: Fair · Warm · yellow
Finish and coverage: Matte · Full coverage
Shade match
99out of 100
Colour
98
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$53SephoraSephora
Costs $14 more

Your shade $39 at Sephora

SephoraView at Sephora

Closest overall alternative: Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45 2N1 Desert Beige

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
IT Cosmetics
MediumChange shade
Depth and undertone: Fair · Warm
Finish and coverage: Radiant · Full coverage
The match
Estée Lauder
2N1 Desert Beige
Depth and undertone: Light · Neutral
Finish and coverage: Radiant · Medium coverage
Overall match
82out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
91
Wear (Wear & performance)
50
Skin (Skin suitability)
87
Best price
$55SephoraSephora
Costs $16 more

Your shade $39 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 98
    $39SephoraSephoraSame price

    Matches: Near-identical swatch colourSame warm undertoneSame radiant finish

    Differences: Medium rather than full coverageNot marketed for normal skin

    Score details
    Shade match
    98
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    40

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Medium rather than full coverage · Not marketed for normal skin

    Retailer shade note: medium complexion with warm yellow undertone

    Medium confidence· Digital match

    View match
  2. Shade match 89
    $60SephoraSephoraCosts $21 more

    Matches: Near-identical swatch colourSame radiant finishClaims 12-hour wear

    Differences: Neutral rather than warm undertoneMedium rather than full coverage

    Score details
    Shade match
    89
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    87

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than full coverage

    Retailer shade note: very fair, neutral

    Medium confidence· Digital match

    View match
  3. #5 · Pat McGrath Labs

    Skin Fetish: Sublime Perfection Foundation

    Light 5
    Shade match 88
    $69SephoraSephoraCosts $30 more

    Matches: Near-identical swatch colourSame radiant finishClaims a blurring effect

    Differences: Neutral rather than warm undertoneMedium rather than full coverageContains drying alcohol

    Score details
    Shade match
    88
    Finish & visual result
    74
    Wear & performance
    40
    Skin suitability
    87

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than warm undertone · Medium rather than full coverage · Contains drying alcohol · No SPF

    Retailer shade note: light with yellow neutral undertones

    Medium confidence· Digital match

    View match
  4. #6 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    8W Limitless
    Shade match 96
    $47SephoraSephoraCosts $8 more

    Matches: Very close colourSame warm undertoneClaims a blurring effect

    Differences: Natural rather than radiant finishMedium rather than full coverageNot marketed for dry skin

    Score details
    Shade match
    96
    Finish & visual result
    62
    Wear & performance
    40
    Skin suitability
    40

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage · Not marketed for dry skin · No SPF

    Retailer shade note: light warm-peach

    Medium confidence· Digital match

    View match
  5. Shade match 93
    $53Ulta BeautyUlta Beauty(product price)Costs $14 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Claims 24-hour wear

    Differences: Natural rather than radiant finishMedium rather than full coverageNot marketed for dry skin

    Score details
    Shade match
    93
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    40

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage · Not marketed for dry skin · Contains drying alcohol

    Retailer shade note: fair with neutral peach undertones

    Medium confidence· Digital match

    View match
  6. #8 · Clinique

    Beyond Perfecting Foundation + Concealer

    CN 32 Buttermilk
    Shade match 84
    $41Ulta BeautyUlta Beauty(product price)Costs $2 more

    Matches: Near-identical swatch colourSame full coverageClaims 24-hour wear

    Differences: Slightly cooler undertoneNatural rather than radiant finishNo SPF

    Score details
    Shade match
    84
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    87

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than radiant finish · No SPF

    Retailer shade note: very fair, cool-neutral undertones

    Medium confidence· Digital match

    View match
  7. #9 · CoverGirl

    Clean Fresh Skin Milk Foundation

    Fair 520
    Shade match 90
    $8.74$12.49Ulta BeautyUlta Beauty$30.26 less (78%)

    Matches: Near-identical swatch colourSame radiant finishClaims not settling into lines

    Differences: Light rather than full coverageContains drying alcoholNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    63
    Wear & performance
    40
    Skin suitability
    80

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Light rather than full coverage · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  8. #10 · Chanel

    LES BEIGES Water-Fresh Tint

    LIGHT
    Shade match 89
    $72Ulta BeautyUlta BeautyCosts $33 more

    Matches: Near-identical swatch colourSame radiant finishClaims a lightweight feel

    Differences: Light rather than full coverageNo SPF

    Score details
    Shade match
    89
    Finish & visual result
    63
    Wear & performance
    40
    Skin suitability
    76

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Light rather than full coverage · No SPF

    Retailer shade note: fair-to-light shade

    Medium confidence· Digital match

    View match
  9. #11 · Chanel

    LES BEIGES Water-Fresh Tint

    MEDIUM LIGHT
    Shade match 89
    $72Ulta BeautyUlta BeautyCosts $33 more

    Matches: Very close colourSame radiant finishClaims a lightweight feel

    Differences: Light rather than full coverageNo SPF

    Score details
    Shade match
    89
    Finish & visual result
    63
    Wear & performance
    40
    Skin suitability
    76

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Light rather than full coverage · No SPF

    Retailer shade note: light-medium shade

    Medium confidence· Digital match

    View match
  10. Shade match 94
    $44SephoraSephoraCosts $5 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Claims a skin-like finish

    Differences: Natural rather than radiant finishMedium rather than full coverageNot marketed for dry skin

    Score details
    Shade match
    94
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    40

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage · Not marketed for dry skin

    Retailer shade note: fair

    Medium confidence· Digital match

    View match
  11. Shade match 97
    $53SephoraSephoraCosts $14 more

    Matches: Near-identical swatch colourSame warm undertoneSame full coverage

    Differences: Matte rather than radiant finishNot marketed for dry skinContains drying alcohol

    Score details
    Shade match
    97
    Finish & visual result
    48
    Wear & performance
    40
    Skin suitability
    40

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Matte rather than radiant finish · Not marketed for dry skin · Contains drying alcohol · No SPF

    Retailer shade note: Fair with Peachy Undertones

    Medium confidence· Digital match

    View match
  12. Shade match 90
    $49SephoraSephoraCosts $10 more

    Matches: Near-identical swatch colourClaims a blurring effectClaims long-wearing

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    90
    Finish & visual result
    55
    Wear & performance
    40
    Skin suitability
    87

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Medium rather than full coverage · Contains drying alcohol · No SPF

    Retailer shade note: for fair to light skin with neutral undertones

    Medium confidence· Digital match

    View match
  13. Shade match 92
    $44SephoraSephoraCosts $5 more

    Matches: Very close colourSimilar undertone (neutral vs warm)Claims a skin-like finish

    Differences: Natural rather than radiant finishMedium rather than full coverageNot marketed for dry skin

    Score details
    Shade match
    92
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    40

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage · Not marketed for dry skin

    Retailer shade note: light

    Medium confidence· Digital match

    View match
  14. Shade match 98
    $49Ulta BeautyUlta Beauty(product price)Costs $10 more

    Matches: Near-identical swatch colourSame warm undertoneClaims 12-hour wear

    Differences: Natural rather than radiant finishLight rather than full coverageNot marketed for normal skin

    Score details
    Shade match
    98
    Finish & visual result
    39
    Wear & performance
    40
    Skin suitability
    40

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than radiant finish · Light rather than full coverage · Not marketed for normal skin

    Medium confidence· Digital match

    View match

Showing 12 of 14 matches

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Cream Illumination SPF 50+ Medium (Fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. e.l.f. Cosmetics Hydrating Camo Concealer

    Fair Warm

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Fair Warm

    • Looks identical
    • Fair · Warm · yellow undertone

    $8

  2. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    240

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 240

    • Looks identical
    • Fair · Warm · yellow undertone

    $30

  3. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    2W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 2W

    • Very close colour
    • Light · Warm undertone

    $38

  4. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    0W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 0W1

    • Very close colour
    • Fair · Warm undertone

    $34

  5. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    115

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 115

    • Very close colour
    • Light · Warm undertone

    $12.99

  6. e.l.f. Cosmetics 16HR Camo Concealer

    Light Ivory

    e.l.f. Cosmetics 16HR Camo Concealer, shade Light Ivory

    • Very close colour
    • Light · Neutral · neutral golden undertone

    $8

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 125W, against IT Cosmetics CC+ Cream Illumination SPF 50+ in Medium. Every attribute compared, with its share of the score.

ComparedYour shadeMediumClosest shade match125WScore
Shade match55% of overall99
Colour98#f4c7a7#f4c5a4Looks identicalColour difference 0.7 (0 is identical)
Depth99FairFairSameDepth difference: 0.7
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone100WarmWarm · yellowClosefrom retailer shade descriptions
Finish & visual result25% of overall48
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage100FullFullSameSame full coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall40
Skin type40Normal, dryNormal, oily, sensitiveBoth marketed for normal skin
Overall match 74/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 125W.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same full coverage
  • Claims a skin-like finish
  • Claims a blurring effect
  • Claims 24-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims a lightweight feel
  • No fragrance listed

Different

  • Matte finish instead of radiant
  • Not marketed for dry skin
  • Contains alcohol denat.
  • No SPF

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceListed (limonene)Not listed
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 50Not listed
OverlapBoth silicone-based; silicone high vs high

Why the closest overall alternative works

Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45 in 2N1 Desert Beige, against IT Cosmetics CC+ Cream Illumination SPF 50+ in Medium. Every attribute compared, with its share of the score.

ComparedYour shadeMediumClosest overall alternative2N1 Desert BeigeScore
Shade match55% of overall87
Colour94#f4c7a7#ecc3a5Very close colourColour difference 1.6 (0 is identical)
Depth96FairLightCloseDepth difference: 2.5
Retailer descriptionNot statedLight mediumNo depth word in one descriptionNot compared
Undertone65WarmNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100RadiantRadiantSameSame radiant finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · none of 5 comparable50
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall87
Skin type87Normal, dryNormal, dry, oilyBoth marketed for normal/​dry skin
Overall match 82/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45 in 2N1 Desert Beige.

Same or better

  • Very close colour
  • Same radiant finish
  • Medium rather than full coverage

Different

  • Neutral rather than warm undertone
  • SPF 45 instead of SPF 50

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceListed (limonene)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFSPF 50SPF 45
OverlapSilicone-based vs water-based; silicone high vs high

Where to buy

Closest shade match

Lancôme Teint Idole Ultra Wear Natural Matte Foundation 125W

Best price
$53SephoraSephora
Costs $14 more

Your shade $39 at Sephora

SephoraView at Sephora

Closest overall alternative

Estée Lauder Futurist Hydra Rescue Moisturizing Foundation SPF 45 2N1 Desert Beige

Best price
$55SephoraSephora
Costs $16 more

Your shade $39 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.