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CC+ Cream Natural Matte Foundation Light Neutral dupes and alternatives IT Cosmetics

Fair · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with buildable coverage, without talc.

  • 3 matches have no ingredient list listed and are not shown.

Closest shade matchClosest overall alternative: R.E.M. Beauty Sweetener Foundation light 1 n

The equivalent shade and the most similar foundation overall.

The match
R.E.M. Beauty
light 1 n
Depth and undertone: Fair · Neutral
Finish and coverage: Matte · Buildable coverage
Overall match
83out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
93
Wear (Wear & performance)
40
Skin (Skin suitability)
50
Shade match
93out of 100
Colour
88
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$35Ulta BeautyUlta Beauty
$4 less (10%)

Your shade $39 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · R.E.M. Beauty

    Sweetener Foundation

    light 5 n
    Shade match 91
    $35Ulta BeautyUlta Beauty$4 less (10%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Slightly deeperBuildable rather than full coverageNot marketed for oily skin

    Score details
    Shade match
    91
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly deeper · Buildable rather than full coverage · Not marketed for oily skin · No SPF

    Retailer shade note: light with neutral, slightly cool undertones

    Medium confidence· Digital match

    View match
  2. Shade match 87
    $39.50Ulta BeautyUlta Beauty(product price)Costs $0.50 more

    Matches: Same neutral undertoneSame matte finishBoth claim a blurring effect

    Differences: Slightly deeperBuildable rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    76

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Buildable rather than full coverage

    Retailer shade note: for very light neutral skin with a peach hue

    Medium confidence· Digital match

    View match
  3. #4 · R.E.M. Beauty

    Sweetener Foundation

    light 2 nw
    Shade match 86
    $35Ulta BeautyUlta Beauty(product price)$4 less (10%)

    Matches: Same neutral undertoneSame matte finishBoth claim a blurring effect

    Differences: Buildable rather than full coverageNot marketed for oily skinNo SPF

    Score details
    Shade match
    86
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    50

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Buildable rather than full coverage · Not marketed for oily skin · No SPF

    Retailer shade note: very light with neutral warm undertones

    Medium confidence· Digital match

    View match
  4. #5 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    P 03
    Shade match 82
    $46.90Ulta BeautyUlta Beauty(product price)Costs $7.90 more

    Matches: Same matte finishBoth claim a blurring effectClaims long-wearing

    Differences: Buildable rather than full coverageContains drying alcoholNo SPF

    Score details
    Shade match
    82
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    76

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Buildable rather than full coverage · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  5. #6 · Tarte

    Timeless Hydrating Foundation

    20B Light Beige
    Shade match 87
    $42Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Same neutral undertoneBoth claim a blurring effectClaims 12-hour wear

    Differences: Natural rather than matte finishBuildable rather than full coverageNo SPF

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    40
    Skin suitability
    76

    Close colour · Natural · Buildable coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural rather than matte finish · Buildable rather than full coverage · No SPF

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Cream Natural Matte Foundation Light Neutral (Fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Radiant Creamy Concealer

    Tiramisu

    NARS Radiant Creamy Concealer, shade Tiramisu

    • Very close colour
    • Fair · Neutral undertone

    $36

  2. L'Oréal Paris True Match Radiant Serum Concealer

    N6.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade N6.5

    • Very close colour
    • Fair · Neutral undertone

    $16.99

  3. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    280

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 280

    • Close colour
    • Fair · Neutral undertone

    $30

  4. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    0N1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 0N1

    • Close colour
    • Very fair · Neutral undertone

    $34

  5. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    121

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 121

    • Very close colour
    • Fair · Warm undertone

    $12.99

  6. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 3.8 N

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 3.8 N

    • Close colour
    • Fair · Neutral · neutral golden undertone

    $32

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

R.E.M. Beauty Sweetener Foundation in light 1 n, against IT Cosmetics CC+ Cream Natural Matte Foundation in Light Neutral. Every attribute compared, with its share of the score.

ComparedYour shadeLight NeutralClosest matchlight 1 nScore
Shade match55% of overall93
Colour88#ffc9b1#f7c9afVery close colourColour difference 2.6 (0 is identical)
Depth98FairFairSameDepth difference: 1.1
Retailer descriptionNot statedVery fairNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfortnot comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Combination, oilyCombinationBoth marketed for combination skin
Overall match 83/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To R.E.M. Beauty Sweetener Foundation in light 1 n.

Same or better

  • $4 less
  • Very close colour
  • Same neutral undertone
  • Same matte finish
  • Buildable rather than full coverage
  • Both claim a blurring effect
  • Claims not settling into lines

Different

  • Not marketed for oily skin
  • No SPF

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFSPF 40Not listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy light 1 n

Match price
$35Ulta BeautyUlta Beauty
$4 less (10%)

Your shade $39 at Sephora · product price; shade not separately priced

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.