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CC+ Nude Glow Lightweight Foundation + Glow Serum Deep dupes and alternatives IT Cosmetics

Medium tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free5No drying alcohol5Vegan1Cruelty-free2Oil-free0With SPF1Mineral3

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Only showing matches without dimethicone.

  • 6 matches have no ingredient list listed and are not shown.

Closest shade match: Tarte Timeless Hydrating Foundation 44N Tan Neutral

The equivalent shade: scored on colour, depth and undertone only.

Your shade
IT Cosmetics
DeepChange shade
Depth and undertone: Medium tan · Neutral
Finish and coverage: Radiant · Medium coverage
The match
Tarte
44N Tan Neutral
Depth and undertone: Medium tan · Neutral
Finish and coverage: Natural · Buildable coverage
Shade match
91out of 100
Colour
86
Depth
96
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$42Ulta BeautyUlta Beauty
Costs $3 more

Your shade $39 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Kosas Revealer Skin-Improving Foundation SPF 25 Deep Warm 370

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
IT Cosmetics
DeepChange shade
Depth and undertone: Medium tan · Neutral
Finish and coverage: Radiant · Medium coverage
The match
Kosas
Deep Warm 370
Depth and undertone: Medium · Warm · golden
Finish and coverage: Natural · Medium coverage
Overall match
83out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
76
Wear (Wear & performance)
100
Skin (Skin suitability)
28
Medium confidence· Digital matchWhy it matches
Best price
$45SephoraSephora
Costs $6 more

Your shade $39 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Well People

    Skinforia Serum Foundation

    26 Medium Warm
    Shade match 79
    $30TargetTarget$9 less (23%)

    Matches: Both claim a skin-like finishBoth claim long-wearingBoth claim a lightweight feel

    Differences: Slightly lighterSlightly warmer undertoneNatural rather than radiant finish

    Score details
    Shade match
    79
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    56

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Slightly warmer undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Not marketed for sensitive skin · No SPF

    Low confidence· Digital match

    View match
  2. #4 · Ogee

    Multi-Use Sculpted Foundation and Concealer Stick

    Anjou 11.50 N
    Shade match 84
    $48SephoraSephoraCosts $9 more

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Slightly warmer undertoneNatural rather than radiant finishNot marketed for oily/sensitive skin

    Score details
    Shade match
    84
    Finish & visual result
    76
    Wear & performance
    100
    Skin suitability
    28

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Not marketed for oily/sensitive skin · No SPF

    Retailer shade note: deep beige with golden undertones

    Medium confidence· Digital match

    View match
  3. #5 · Well People

    Skinforia Serum Foundation

    24 Light Medium Neutral
    Shade match 61
    $30TargetTarget$9 less (23%)

    Matches: Same neutral undertoneBoth claim a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterNatural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    61
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    56

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Natural rather than radiant finish · Buildable rather than medium coverage · Not marketed for sensitive skin · No SPF

    Low confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum Deep (Medium tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Clinique Even Better All-Over Concealer + Eraser

    WN 115.5 Mocha

    Clinique Even Better All-Over Concealer + Eraser, shade WN 115.5 Mocha

    • Very close colour
    • Medium tan · Neutral · neutral golden undertone

    $22

    SephoraView at Sephora
  2. L'Oréal Paris True Match Radiant Serum Concealer

    C8

    L'Oréal Paris True Match Radiant Serum Concealer, shade C8

    • Very close colour
    • Medium tan · Warm undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  3. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Light Tan

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Light Tan

    • Close colour
    • Medium · Neutral undertone

    $12

    Ulta BeautyView at Ulta Beauty
  4. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    8.75

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 8.75

    • Very close colour
    • Medium tan · Warm · golden undertone

    $42

    SephoraView at Sephora
  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Crumble 7.1 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Crumble 7.1 Neutral

    • Close colour
    • Medium tan · Neutral undertone

    $31

    SephoraView at Sephora
  6. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    400 Caramel

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 400 Caramel

    • Close colour
    • Medium

    $15.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Tarte Timeless Hydrating Foundation in 44N Tan Neutral, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Deep. Every attribute compared, with its share of the score.

ComparedYour shadeDeepClosest shade match44N Tan NeutralScore
Shade match55% of overall91
Colour86#c68765#c68157Very close colourColour difference 2.8 (0 is identical)
Depth96Medium tanMedium tanSameDepth difference: 2.3
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared80
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Dry, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for dry/​oily/​sensitive skin
Overall match 82/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Tarte Timeless Hydrating Foundation in 44N Tan Neutral.

Same or better

  • Very close colour
  • Same neutral undertone
  • Buildable rather than medium coverage
  • Claims a blurring effect
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Natural finish instead of radiant
  • No skin-like finish claimed
  • No SPF

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, no silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFSPF 40Not listed
OverlapBoth water-based; silicone high vs none
View full match

Why the closest overall alternative works

Kosas Revealer Skin-Improving Foundation SPF 25 in Deep Warm 370, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Deep. Every attribute compared, with its share of the score.

ComparedYour shadeDeepClosest overall alternativeDeep Warm 370Score
Shade match55% of overall87
Colour93#c68765#c98c6dVery close colourColour difference 1.7 (0 is identical)
Depth96Medium tanMediumCloseDepth difference: 2.4
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone65NeutralWarm · goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall76
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall28
Skin type28Dry, oily, sensitiveNormal, dry, combinationBoth marketed for dry skin
Overall match 83/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kosas Revealer Skin-Improving Foundation SPF 25 in Deep Warm 370.

Same or better

  • Very close colour
  • Same medium coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Slightly warmer undertone
  • Natural finish instead of radiant
  • Not marketed for oily/sensitive skin
  • SPF 25 instead of SPF 40

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeno silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFSPF 40SPF 25
OverlapWater-based vs unknown-based; silicone high vs none
View full match

Where to buy

Closest shade match

Tarte Timeless Hydrating Foundation 44N Tan Neutral

Match price
$42Ulta BeautyUlta Beauty
Costs $3 more

Your shade $39 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Kosas Revealer Skin-Improving Foundation SPF 25 Deep Warm 370

Best price
$45SephoraSephora
Costs $6 more

Your shade $39 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.