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CC+ Nude Glow Lightweight Foundation + Glow Serum Fair Warm dupes and alternatives IT Cosmetics

Very fair · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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  • Liquid0
  • Stick0
  • Cushion0
  • Serum0

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Fragrance-free1No drying alcohol2Vegan0Cruelty-free0Oil-free0With SPF, applied. RemoveMineral0

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Only showing matches with SPF.

  • 28 matches have no SPF listed and are not shown.

Closest shade match: NARS Pure Radiant Tinted Moisturizer SPF 30 Finland

The equivalent shade: scored on colour, depth and undertone only.

Your shade
IT Cosmetics
Fair WarmChange shade
Depth and undertone: Very fair · Warm · golden
Finish and coverage: Radiant · Medium coverage
The match
NARS
Finland
Depth and undertone: Very fair · Warm
Finish and coverage: Natural · Light coverage
Shade match
96out of 100
Colour
93
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$50Ulta BeautyUlta Beauty
Costs $11 more

Your shade $39 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Maybelline Fit Me Dewy + Smooth Foundation 110 Porcelain

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
IT Cosmetics
Fair WarmChange shade
Depth and undertone: Very fair · Warm · golden
Finish and coverage: Radiant · Medium coverage
The match
Maybelline
110 Porcelain
Depth and undertone: Very fair · Warm
Finish and coverage: Radiant · Light coverage
Overall match
80out of 100
Shade (Shade match)
91
Finish (Finish & visual result)
79
Wear (Wear & performance)
60
Skin (Skin suitability)
30
Medium confidence· Digital matchWhy it matches
Best price
$9.12WalmartWalmart
$29.88 less (77%)

Your shade $39 at Sephora

WalmartView at Walmart

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum Fair Warm (Very fair · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. L'Oréal Paris True Match Radiant Serum Concealer

    C2

    L'Oréal Paris True Match Radiant Serum Concealer, shade C2

    • Looks identical
    • Very fair · Warm undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC5

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC5

    • Very close colour
    • Very fair · Warm · golden undertone

    $30

    SephoraView at Sephora
  3. NARS Soft Matte Complete Concealer

    Chantilly

    NARS Soft Matte Complete Concealer, shade Chantilly

    • Looks identical
    • Very fair · Neutral undertone

    $36

    SephoraView at Sephora
  4. Milk Makeup Future Fluid Longwear Hydrating Concealer

    1W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 1W

    • Close colour
    • Very fair · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty
  5. Clinique Even Better All-Over Concealer + Eraser

    WN 04 Bone

    Clinique Even Better All-Over Concealer + Eraser, shade WN 04 Bone

    • Close colour
    • Very fair · Neutral · neutral golden undertone

    $22

    SephoraView at Sephora
  6. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    105

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 105

    • Close colour
    • Very fair · Warm · yellow undertone

    $30

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

NARS Pure Radiant Tinted Moisturizer SPF 30 in Finland, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Fair Warm. Every attribute compared, with its share of the score.

ComparedYour shadeFair WarmClosest shade matchFinlandScore
Shade match55% of overall96
Colour93#fee9cf#fde6c7Very close colourColour difference 1.7 (0 is identical)
Depth100Very fairVery fairSameDepth difference: 0.0
Retailer descriptionVery fairVery fairBoth described as very fairThe retailers describe the same depth
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared61
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall30
Skin type30Dry, oily, sensitiveDry, normalBoth marketed for dry skin
Overall match 79/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NARS Pure Radiant Tinted Moisturizer SPF 30 in Finland.

Same or better

  • Very close colour
  • Same warm undertone
  • Light rather than medium coverage
  • Both claim a lightweight feel

Different

  • Natural finish instead of radiant
  • No skin-like finish claimed
  • No long-wear claim
  • Not marketed for oily/sensitive skin
  • SPF 30 instead of SPF 40

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFSPF 40SPF 30
OverlapWater-based vs silicone-based; silicone high vs high
View full match

Why the closest overall alternative works

Maybelline Fit Me Dewy + Smooth Foundation in 110 Porcelain, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Fair Warm. Every attribute compared, with its share of the score.

ComparedYour shadeFair WarmClosest overall alternative110 PorcelainScore
Shade match55% of overall91
Colour86#fee9cf#ffe3c2Very close colourColour difference 2.9 (0 is identical)
Depth100Very fairVery fairSameDepth difference: 0.0
Retailer descriptionVery fairNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared79
Finish100RadiantRadiantSameSame radiant finish
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall30
Skin type30Dry, oily, sensitiveDry, normalBoth marketed for dry skin
Overall match 80/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Fit Me Dewy + Smooth Foundation in 110 Porcelain.

Same or better

  • $29.88 less
  • Very close colour
  • Same warm undertone
  • Same radiant finish
  • Light rather than medium coverage
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • No skin-like finish claimed
  • No long-wear claim
  • Not marketed for oily/sensitive skin
  • SPF 18 instead of SPF 40

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 18%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFSPF 40SPF 18
OverlapBoth water-based; silicone high vs high
View full match

Where to buy

Closest shade match

NARS Pure Radiant Tinted Moisturizer SPF 30 Finland

Match price
$50Ulta BeautyUlta Beauty
Costs $11 more

Your shade $39 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Maybelline Fit Me Dewy + Smooth Foundation 110 Porcelain

Best price
$9.12WalmartWalmart
$29.88 less (77%)

Your shade $39 at Sephora

WalmartView at Walmart

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.