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CC+ Nude Glow Lightweight Foundation + Glow Serum Light Medium dupes and alternatives IT Cosmetics

Fair · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: L'Oréal Paris Age Perfect Radiant Serum Foundation Rose Ivory

The equivalent shade: scored on colour, depth and undertone only.

The match
L'Oréal Paris
Rose Ivory
Depth and undertone: Fair · Cool · rosy
Finish and coverage: Natural · Medium coverage
Shade match
98out of 100
Colour
97
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$14.97WalmartWalmart
$24.03 less (62%)

Your shade $39 at Ulta Beauty

WalmartView at Walmart

Closest overall alternative: Well People Skinforia Serum Foundation 10 Fair Cool

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Well People
10 Fair Cool
Depth and undertone: Fair · Cool
Finish and coverage: Natural · Buildable coverage
Overall match
92out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
82
Wear (Wear & performance)
100
Skin (Skin suitability)
56
Best price
$21Ulta BeautyUlta Beauty
$18 less (46%)

Your shade $39 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    LC1
    Shade match 97
    $49SephoraSephoraCosts $10 more

    Matches: Near-identical swatch colourSame cool undertoneSame radiant finish

    Differences: No skin-like finish claimedNot marketed for dry/oily/sensitive skinNo SPF

    Score details
    Shade match
    97
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    0

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: No skin-like finish claimed · Not marketed for dry/oily/sensitive skin · No SPF

    Retailer shade note: light cool 1

    Medium confidence· Digital match

    View match
  2. Shade match 89
    $40SephoraSephoraCosts $1 more

    Matches: Near-identical swatch colourBoth claim a skin-like finishBoth claim long-wearing

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishLight rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    75
    Wear & performance
    100
    Skin suitability
    28

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 23% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Light rather than medium coverage · Not marketed for dry/oily skin · No SPF

    Retailer shade note: light with neutral tones

    Medium confidence· Digital match

    View match
  3. #5 · L'Oréal Paris

    True Match Super-Blendable Foundation

    C1 Cool Light
    Shade match 96
    $13.99Ulta BeautyUlta Beauty(product price)$25.01 less (64%)

    Matches: Very close colourSame cool undertoneSame medium coverage

    Differences: Natural rather than radiant finishNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    96
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 30% ingredient overlap

    Differences: Natural rather than radiant finish · No long-wear claim · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  4. #6 · Yepoda

    The Dewy Day

    2N
    Shade match 87
    $39SephoraSephoraSame price

    Matches: Very close colourBoth claim a skin-like finishBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    82
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Not marketed for oily skin · No SPF

    Retailer shade note: Light shade with neutral undertones

    Medium confidence· Digital match

    View match
  5. #7 · TIRTIR

    Mask Fit AI Filter Cushion

    17C PORCELAIN
    Shade match 97
    $25Ulta BeautyUlta Beauty(product price)$14 less (36%)

    Matches: Near-identical swatch colourSame cool undertoneBoth claim a skin-like finish

    Differences: Matte rather than radiant finishFull rather than medium coverageContains drying alcohol

    Score details
    Shade match
    97
    Finish & visual result
    54
    Wear & performance
    82
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Matte rather than radiant finish · Full rather than medium coverage · Contains drying alcohol · No SPF

    Retailer shade note: light with cool undertone

    Medium confidence· Digital match

    View match
  6. #8 · Juvia's Place

    I am Magic Natural Radiance Foundation

    710 Maricao
    Shade match 83
    $24Ulta BeautyUlta Beauty(product price)$15 less (38%)

    Matches: Very close colourSame radiant finishSame medium coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    83
    Finish & visual result
    86
    Wear & performance
    80
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  7. #9 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    4.5 N
    Shade match 87
    $48SephoraSephoraCosts $9 more

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishNot marketed for dry/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    76
    Wear & performance
    100
    Skin suitability
    28

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Not marketed for dry/sensitive skin · Contains drying alcohol · No SPF

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  8. Shade match 89
    $55SephoraSephoraCosts $16 more

    Matches: Near-identical swatch colourSame radiant finishSame medium coverage

    Differences: Neutral rather than cool undertoneNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    89
    Finish & visual result
    86
    Wear & performance
    60
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than cool undertone · No skin-like finish claimed · No long-wear claim · Not marketed for sensitive skin · Contains drying alcohol

    Retailer shade note: light skin with neutral undertones

    Medium confidence· Digital match

    View match
  9. #11 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    415 Rose Ivory
    Shade match 95
    $18.99Ulta BeautyUlta Beauty(product price)$20.01 less (51%)

    Matches: Very close colourSame cool undertoneClaims transfer resistance

    Differences: Natural rather than radiant finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    95
    Finish & visual result
    61
    Wear & performance
    63
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Contains drying alcohol

    Medium confidence· Digital match

    View match
  10. #12 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    P 04
    Shade match 90
    $46.90Ulta BeautyUlta Beauty(product price)Costs $7.90 more

    Matches: Near-identical swatch colourClaims a blurring effectBoth claim long-wearing

    Differences: Matte rather than radiant finishBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    90
    Finish & visual result
    48
    Wear & performance
    100
    Skin suitability
    84

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Matte rather than radiant finish · Buildable rather than medium coverage · No skin-like finish claimed · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  11. #13 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    O 12
    Shade match 89
    $46.90Ulta BeautyUlta BeautyCosts $7.90 more

    Matches: Near-identical swatch colourClaims a blurring effectBoth claim long-wearing

    Differences: Matte rather than radiant finishBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    89
    Finish & visual result
    48
    Wear & performance
    100
    Skin suitability
    84

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Matte rather than radiant finish · Buildable rather than medium coverage · No skin-like finish claimed · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  12. #14 · IT Cosmetics

    CC+ Cream Full Coverage Color Correcting Foundation

    Light Medium
    Shade match 88
    $39SephoraSephoraSame price

    Matches: Near-identical swatch colourBoth claim long-wearing

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    61
    Wear & performance
    80
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 24% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel

    Retailer shade note: cool to neutral undertones

    Medium confidence· Digital match

    View match
  13. Shade match 86
    $34SephoraSephora$5 less (13%)

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishNot marketed for dry/oily skin

    Score details
    Shade match
    86
    Finish & visual result
    82
    Wear & performance
    68
    Skin suitability
    33

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Not marketed for dry/oily skin · No SPF

    Retailer shade note: neutral undertone

    Medium confidence· Digital match

    View match
  14. #16 · Revolution Beauty

    Superdewy Cushion Foundation

    Fair Warm
    Shade match 78
    $14Ulta BeautyUlta Beauty(product price)$25 less (64%)

    Matches: Very close colourSame radiant finishBoth claim a skin-like finish

    Differences: Slightly warmer undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    78
    Finish & visual result
    93
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim · No SPF

    Medium confidence· Digital match

    View match
  15. #17 · L'Oréal Paris

    True Match Super-Blendable Foundation

    N1 Neutral Light
    Shade match 87
    $13.99Ulta BeautyUlta Beauty(product price)$25.01 less (64%)

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 30% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · No long-wear claim · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match
  16. #18 · Tower 28 Beauty

    SunnyDays Skin Tint

    13 La Cienega
    Shade match 87
    $32SephoraSephora$7 less (18%)

    Matches: Very close colourBoth claim a skin-like finishClaims colour stability

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishLight rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    75
    Wear & performance
    55
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Light rather than medium coverage · No long-wear claim · Not marketed for oily skin

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  17. #19 · Well People

    Skinforia Serum Foundation

    16 Light Neutral
    Shade match 72
    $30TargetTarget$9 less (23%)

    Matches: Both claim a skin-like finishBoth claim long-wearingBoth claim a lightweight feel

    Differences: Slightly deeperNeutral rather than cool undertoneNatural rather than radiant finish

    Score details
    Shade match
    72
    Finish & visual result
    82
    Wear & performance
    100
    Skin suitability
    56

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly deeper · Neutral rather than cool undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Not marketed for sensitive skin · No SPF

    Low confidence· Digital match

    View match
  18. #20 · L'Oréal Paris

    Infallible Cushion Foundation

    127 Neutral
    Shade match 87
    $19.99Ulta BeautyUlta Beauty(product price)$19.01 less (49%)

    Matches: Very close colourBoth claim a skin-like finishClaims a blurring effect

    Differences: Neutral rather than cool undertoneMatte rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    60
    Wear & performance
    68
    Skin suitability
    84

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Buildable rather than medium coverage · No SPF

    Medium confidence· Digital match

    View match
  19. Shade match 79
    $32SephoraSephora$7 less (18%)

    Matches: Near-identical swatch colourSame medium coverageBoth claim long-wearing

    Differences: Slightly warmer undertoneNatural rather than radiant finishNo skin-like finish claimed

    Score details
    Shade match
    79
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    33

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 26% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · No skin-like finish claimed · Not marketed for oily/sensitive skin · No SPF

    Retailer shade note: warm light nude

    Medium confidence· Digital match

    View match
  20. Shade match 89
    $58SephoraSephoraCosts $19 more

    Matches: Near-identical swatch colourClaims a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    64
    Wear & performance
    60
    Skin suitability
    60

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for sensitive skin · No SPF

    Retailer shade note: light skin with neutral undertones

    Medium confidence· Digital match

    View match
  21. #23 · Maybelline

    Fit Me Dewy + Smooth Foundation

    120 Classic Ivory
    Shade match 84
    $8.95AmazonAmazon$30.05 less (77%)

    Matches: Near-identical swatch colourSame radiant finishBoth claim a lightweight feel

    Differences: Slightly warmer undertoneLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    30

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · No skin-like finish claimed · No long-wear claim · Not marketed for oily/sensitive skin

    Medium confidence· Digital match

    View match
  22. Shade match 88
    $58SephoraSephoraCosts $19 more

    Matches: Very close colourClaims a blurring effect

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishBuildable rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    64
    Wear & performance
    60
    Skin suitability
    60

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Buildable rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for sensitive skin · No SPF

    Retailer shade note: light skin with neutral undertones

    Medium confidence· Digital match

    View match
  23. #25 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    35 Nude Beige
    Shade match 89
    $18.99Ulta BeautyUlta Beauty$20.01 less (51%)

    Matches: Near-identical swatch colourSame medium coverageClaims not settling into lines

    Differences: Natural rather than radiant finishNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    89
    Finish & visual result
    68
    Wear & performance
    54
    Skin suitability
    33

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Natural rather than radiant finish · No skin-like finish claimed · No long-wear claim · Not marketed for dry/oily skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  24. Shade match 90
    $18.99Ulta BeautyUlta Beauty(product price)$20.01 less (51%)

    Matches: Near-identical swatch colourSame medium coverage

    Differences: Natural rather than radiant finishNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    68
    Wear & performance
    40
    Skin suitability
    56

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural rather than radiant finish · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · Not marketed for sensitive skin · No SPF

    Medium confidence· Digital match

    View match
  25. #27 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    14N Rosy Cheeks
    Shade match 83
    $24Ulta BeautyUlta Beauty$15 less (38%)

    Matches: Near-identical swatch colourBoth claim a lightweight feelNo fragrance listed

    Differences: Slightly warmer undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    83
    Finish & visual result
    61
    Wear & performance
    60
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · No long-wear claim

    Retailer shade note: light neutral peach

    Medium confidence· Digital match

    View match
  26. #28 · Sephora Collection

    Best Skin Ever Matte Powder Foundation

    08N Light
    Shade match 88
    $24SephoraSephora$15 less (38%)

    Matches: Near-identical swatch colourClaims a blurring effectBoth claim long-wearing

    Differences: Neutral rather than cool undertoneMatte rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    42
    Wear & performance
    100
    Skin suitability
    0

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/oily/sensitive skin · No SPF

    Retailer shade note: light, neutral undertone

    Medium confidence· Digital match

    View match
  27. #29 · L'Oréal Paris

    True Match Nude Hyaluronic Tinted Serum

    0.5-2 Very Light
    Shade match 79
    $20.99Ulta BeautyUlta Beauty(product price)$18.01 less (46%)

    Matches: Near-identical swatch colourSame radiant finishNo fragrance listed

    Differences: Slightly warmer undertoneLight rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    79
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  28. #30 · L'Oréal Paris

    True Match Super-Blendable Foundation

    W1 Warm Light
    Shade match 78
    $13.99Ulta BeautyUlta Beauty(product price)$25.01 less (64%)

    Matches: Very close colourSame medium coverageBoth claim a skin-like finish

    Differences: Slightly warmer undertoneNatural rather than radiant finishNo long-wear claim

    Score details
    Shade match
    78
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 30% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · No long-wear claim · Does not claim a lightweight feel · No SPF

    Medium confidence· Digital match

    View match

Showing 12 of 28 matches

Looking for a concealer in your shade?

The closest shade to IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum Light Medium (Fair · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Rare Beauty Liquid Touch Brightening Concealer

    120C

    Rare Beauty Liquid Touch Brightening Concealer, shade 120C

    • Very close colour
    • Fair · Cool undertone

    $24

  2. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    160

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 160

    • Very close colour
    • Very fair · Cool undertone

    $30

  3. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    1C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 1C

    • Very close colour
    • Fair · Cool undertone

    $38

  4. NARS Soft Matte Complete Concealer

    Crème Brulee

    NARS Soft Matte Complete Concealer, shade Crème Brulee

    • Very close colour
    • Fair · Cool undertone

    $36

  5. Glossier Stretch Concealer for Dewy Buildable Coverage

    Light 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Light 4

    • Very close colour
    • Fair · Cool · pink undertone

    $22

  6. Dior Forever Skin Correct Full-Coverage Concealer

    3C Cool

    Dior Forever Skin Correct Full-Coverage Concealer, shade 3C Cool

    • Very close colour
    • Light · Cool undertone

    $42

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

L'Oréal Paris Age Perfect Radiant Serum Foundation in Rose Ivory, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Light Medium. Every attribute compared, with its share of the score.

ComparedYour shadeLight MediumClosest shade matchRose IvoryScore
Shade match55% of overall98
Colour97#f5cdaf#f7ccaeLooks identicalColour difference 0.9 (0 is identical)
Depth100FairFairSameDepth difference: 0.1
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone100Cool · rosyCool · rosySamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared68
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared54
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall33
Skin type33Dry, oily, sensitiveSensitiveBoth marketed for sensitive skin
Overall match 81/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Age Perfect Radiant Serum Foundation in Rose Ivory.

Same or better

  • $24.03 less
  • Near-identical swatch colour
  • Same cool undertone
  • Same medium coverage
  • Claims not settling into lines
  • Both claim a lightweight feel
  • No fragrance listed
  • SPF 50 instead of SPF 40

Different

  • Natural finish instead of radiant
  • No skin-like finish claimed
  • No long-wear claim
  • Not marketed for dry/oily skin
  • Contains alcohol denat.

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 21%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 40SPF 50
OverlapWater-based vs silicone-based; silicone high vs high

Why the closest overall alternative works

Well People Skinforia Serum Foundation in 10 Fair Cool, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Light Medium. Every attribute compared, with its share of the score.

ComparedYour shadeLight MediumClosest overall alternative10 Fair CoolScore
Shade match55% of overall98
Colour97#f5cdaf#f2c9abLooks identicalColour difference 1.0 (0 is identical)
Depth97FairFairSameDepth difference: 1.9
Retailer descriptionLight mediumNot statedNo depth word in one descriptionNot compared
Undertone100Cool · rosyCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared82
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall56
Skin type56Dry, oily, sensitiveCombination, dry, normal, oilyBoth marketed for dry/​oily skin
Overall match 92/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Well People Skinforia Serum Foundation in 10 Fair Cool.

Same or better

  • $18 less
  • Near-identical swatch colour
  • Same cool undertone
  • Buildable rather than medium coverage
  • Both claim a skin-like finish
  • Both claim long-wearing
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Natural finish instead of radiant
  • Not marketed for sensitive skin
  • No SPF

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeno silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFSPF 40Not listed
OverlapWater-based vs unknown-based; silicone high vs none

Where to buy

Closest shade match

L'Oréal Paris Age Perfect Radiant Serum Foundation Rose Ivory

Best price
$14.97WalmartWalmart
$24.03 less (62%)

Your shade $39 at Ulta Beauty

WalmartView at Walmart

Closest overall alternative

Well People Skinforia Serum Foundation 10 Fair Cool

Best price
$21Ulta BeautyUlta Beauty
$18 less (46%)

Your shade $39 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.