CC+ Nude Glow Lightweight Foundation + Glow Serum Medium dupes and alternatives IT Cosmetics
4.4 (7,609)·Fair · Warm · yellow undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Both claim a skin-like finish· Both claim long-wearing
Differences: Slightly cooler undertone· Natural rather than radiant finish· Buildable rather than medium coverage
Score details
Shade match
79
Finish & visual result
82
Wear & performance
100
Skin suitability
56
Looks identical · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly cooler undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Not marketed for sensitive skin · No SPF
Matches: Both claim a skin-like finish· Both claim long-wearing· Both claim a lightweight feel
Differences: Slightly deeper· Neutral rather than warm undertone· Natural rather than radiant finish
Score details
Shade match
78
Finish & visual result
82
Wear & performance
100
Skin suitability
56
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Not marketed for sensitive skin · No SPF
Matches: Near-identical swatch colour· Both claim long-wearing
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· Full rather than medium coverage
Score details
Shade match
89
Finish & visual result
61
Wear & performance
80
Skin suitability
84
Looks identical · Natural · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel
Matches: Near-identical swatch colour· Both claim long-wearing
Differences: Neutral rather than warm undertone· Natural rather than radiant finish· Full rather than medium coverage
Score details
Shade match
88
Finish & visual result
61
Wear & performance
80
Skin suitability
84
Looks identical · Natural · Full coverage
Ingredients (not scored): 24% ingredient overlap
Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel
$8.74$12.49Ulta Beauty$30.26 less (78%)4.1 (11,038)
Matches: Very close colour· Same radiant finish· Claims not settling into lines
Differences: Light rather than medium coverage· No skin-like finish claimed· No long-wear claim
Score details
Shade match
89
Finish & visual result
79
Wear & performance
54
Skin suitability
56
Very close colour · Radiant · Light coverage
Ingredients (not scored): 21% ingredient overlap
Differences: Light rather than medium coverage · No skin-like finish claimed · No long-wear claim · Not marketed for sensitive skin · Contains drying alcohol · No SPF
Matches: Near-identical swatch colour· Same warm undertone· Claims not settling into lines
Differences: Matte rather than radiant finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
97
Finish & visual result
43
Wear & performance
63
Skin suitability
28
Looks identical · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · No SPF
Retailer shade note: medium with warm golden undertones
Matches: Both claim a skin-like finish· Both claim long-wearing· Both claim a lightweight feel
Differences: Slightly deeper· Neutral rather than warm undertone· Natural rather than radiant finish
Score details
Shade match
62
Finish & visual result
82
Wear & performance
100
Skin suitability
56
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Slightly deeper · Neutral rather than warm undertone · Natural rather than radiant finish · Buildable rather than medium coverage · Not marketed for sensitive skin · No SPF
$14.99Ulta Beauty(product price)$24.01 less (62%)4.3 (32,897)
Matches: Near-identical swatch colour· Claims a blurring effect· Claims transfer resistance
Differences: Matte rather than radiant finish· Full rather than medium coverage· No skin-like finish claimed
Score details
Shade match
90
Finish & visual result
42
Wear & performance
68
Skin suitability
30
Looks identical · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · No SPF
Matches: Claims a blurring effect· Both claim long-wearing· No fragrance listed
Differences: Slightly deeper· Matte rather than radiant finish· Full rather than medium coverage
Score details
Shade match
80
Finish & visual result
42
Wear & performance
80
Skin suitability
84
Colour not compared · Matte · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly deeper · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel
Matches: Very close colour· Claims a blurring effect· Claims not settling into lines
Differences: Neutral rather than warm undertone· Matte rather than radiant finish· Full rather than medium coverage
Score details
Shade match
88
Finish & visual result
42
Wear & performance
63
Skin suitability
28
Very close colour · Matte · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · No SPF
Retailer shade note: rosy beige with neutral undertones for light to medium skin
Matches: Very close colour· Claims not settling into lines· Claims colour stability
Differences: Neutral rather than warm undertone· Matte rather than radiant finish· Full rather than medium coverage
Score details
Shade match
87
Finish & visual result
43
Wear & performance
63
Skin suitability
28
Very close colour · Matte · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than radiant finish · Full rather than medium coverage · No skin-like finish claimed · Not marketed for dry/sensitive skin · No SPF
Retailer shade note: medium tan with neutral undertones
Differences: Slightly lighter· Natural rather than radiant finish· No skin-like finish claimed
Score details
Shade match
79
Finish & visual result
68
Wear & performance
40
Skin suitability
56
Colour not compared · Natural · Medium coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Slightly lighter · Natural rather than radiant finish · No skin-like finish claimed · No long-wear claim · Does not claim a lightweight feel · Not marketed for sensitive skin · No SPF
The closest shade to IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum Medium (Fair · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
IT Cosmetics CC+ Cream Illumination SPF 50+ in Medium, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Medium. Every attribute compared, with its share of the score.
ComparedYour shadeMediumClosest shade matchMediumHow they compareScore
Shade match55% of overall98
Colour60%96#f2c8a7#f4c7a7Looks identicalColour difference 1.1 (0 is identical)
Depth15%100FairFairSameDepth difference: 0.1
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 3 of 4 compared79
Finish35%100RadiantRadiantSameSame radiant finish
Coverage30%80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevity30%40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall30
Skin type100%30Dry, oily, sensitiveNormal, dryBoth marketed for dry skin
Overall match 81/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Maybelline Super Stay 24H Skin Tint + Vitamin C in 118, against IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Medium. Every attribute compared, with its share of the score.
ComparedYour shadeMediumClosest overall alternative118How they compareScore
Shade match55% of overall98
Colour60%97#f2c8a7#edc6a6Looks identicalColour difference 1.0 (0 is identical)
Depth15%98FairFairSameDepth difference: 1.4
Retailer descriptionMediumNot statedNo depth word in one descriptionNot compared
Overall match 93/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $13 more
