Celebration Foundation Illumination Medium Tan dupes and alternatives IT Cosmetics
Light · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 2 applied
Finish
- Matte0
- Natural1
- Radiant0
Skin type
- Dry1
- Normal1
- Combination1
- Oily0
- Sensitive0
Preferences
Avoid an ingredient
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1 of 30 matches
Only showing matches with medium coverage, in stick form.
- 4 matches have no formulation listed and are not shown.
Closest shade matchClosest overall alternative: Ogee Multi-Use Sculpted Foundation and Concealer Stick Palmetto 2.80 N
The equivalent shade and the most similar foundation overall.

- Overall match
- 73out of 100
- Shade (Shade match)
- 89
- Finish (Finish & visual result)
- 58
- Wear (Wear & performance)
- 40
- Skin (Skin suitability)
- 60
- Shade match
- 89out of 100
- Colour
- 97
- Depth
- 98
- Undertone
- 65
Your shade $49 at Ulta Beauty
Where to buy Palmetto 2.80 N
Ogee Multi-Use Sculpted Foundation and Concealer Stick
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to IT Cosmetics Celebration Foundation Illumination Medium Tan (Light · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
34S medium sand
Tarte Shape Tape Full Coverage Matte Concealer, shade 34S medium sand
- Looks identical
- Light · Warm · golden undertone
$32
Medium Peach
e.l.f. Cosmetics Hydrating Camo Concealer, shade Medium Peach
- Very close colour
- Light · Warm · peach undertone
$8
6.5 Medium
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 6.5 Medium
- Looks identical
- Light · Neutral · neutral golden undertone
$36
Praline

Sucre D'orge

270N
Rare Beauty Liquid Touch Brightening Concealer, shade 270N
- Looks identical
- Light · Neutral undertone
$24
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Ogee Multi-Use Sculpted Foundation and Concealer Stick in Palmetto 2.80 N, against IT Cosmetics Celebration Foundation Illumination in Medium Tan. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Ogee Multi-Use Sculpted Foundation and Concealer Stick in Palmetto 2.80 N.
Same or better
- $1 less
- Near-identical swatch colour
- Medium rather than full coverage
- Claims a skin-like finish
- Claims a blurring effect
- Claims long-wearing
- Claims a lightweight feel
Different
- Olive rather than warm undertone
- Natural finish instead of radiant
- Not marketed for oily/sensitive skin
Ingredients (information only, not scored)
0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.
Where to buy Palmetto 2.80 N
Your shade $49 at Ulta Beauty
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.