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Celebration Foundation Illumination Medium dupes and alternatives IT Cosmetics

Very fair

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches vegan.

  • 22 matches have no vegan claim listed and are not shown.

Closest shade match: Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation LC1

The equivalent shade: scored on colour, depth and undertone only.

Your shade
IT Cosmetics
MediumChange shade
Depth and undertone: Very fair
Finish and coverage: Radiant · Full coverage
The match
Yves Saint Laurent
LC1
Depth and undertone: Very fair · Cool
Finish and coverage: Radiant · Medium coverage
Shade match
90out of 100
Colour
96
Depth
97
Undertone
70
Best price
$49SephoraSephora
Same price

Your shade $49 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Unleashia Satin Wear Healthy-Green Cushion Foundation 18N Butter Vanilla

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
IT Cosmetics
MediumChange shade
Depth and undertone: Very fair
Finish and coverage: Radiant · Full coverage
The match
Unleashia
18N Butter Vanilla
Depth and undertone: Fair · Neutral
Finish and coverage: Natural · Full coverage
Overall match
78out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
76
Wear (Wear & performance)
40
Skin (Skin suitability)
100
Match price
$24Ulta BeautyUlta Beauty
$25 less (51%)

Your shade $49 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · L'Oréal Paris

    True Match Nude Hyaluronic Tinted Serum

    0.5-2 Very Light
    Shade match 86
    $20.99Ulta BeautyUlta Beauty(product price)$28.01 less (57%)

    Matches: Very close colourSame radiant finish

    Differences: Slightly deeperLight rather than full coverageContains drying alcohol

    Score details
    Shade match
    86
    Finish & visual result
    72
    Wear & performance
    50
    Skin suitability
    100

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly deeper · Light rather than full coverage · Contains drying alcohol

    Low confidence· Digital match

    View match
  2. #4 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    14N Rosy Cheeks
    Shade match 87
    $24Ulta BeautyUlta Beauty$25 less (51%)

    Matches: Very close colourSame full coverageClaims a lightweight feel

    Differences: Natural rather than radiant finish

    Score details
    Shade match
    87
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than radiant finish

    Retailer shade note: light neutral peach

    Low confidence· Digital match

    View match
  3. #5 · L'Oréal Paris

    True Match Super-Blendable Foundation

    N0.5 Neutral Light
    Shade match 87
    $13.99Ulta BeautyUlta Beauty(product price)$35.01 less (71%)

    Matches: Very close colourClaims a skin-like finish

    Differences: Natural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    61
    Wear & performance
    50
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage

    Low confidence· Digital match

    View match
  4. #6 · L'Oréal Paris

    True Match Super-Blendable Foundation

    W1 Warm Light
    Shade match 87
    $13.99Ulta BeautyUlta Beauty(product price)$35.01 less (71%)

    Matches: Very close colourClaims a skin-like finish

    Differences: Natural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    61
    Wear & performance
    50
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage

    Low confidence· Digital match

    View match
  5. #7 · L'Oréal Paris

    True Match Super-Blendable Foundation

    N1 Neutral Light
    Shade match 87
    $13.99Ulta BeautyUlta Beauty(product price)$35.01 less (71%)

    Matches: Very close colourClaims a skin-like finish

    Differences: Natural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    61
    Wear & performance
    50
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage

    Low confidence· Digital match

    View match
  6. #8 · L'Oréal Paris

    True Match Super-Blendable Foundation

    C1 Cool Light
    Shade match 87
    $13.99Ulta BeautyUlta Beauty(product price)$35.01 less (71%)

    Matches: Very close colourClaims a skin-like finish

    Differences: Natural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    61
    Wear & performance
    50
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage

    Low confidence· Digital match

    View match
  7. Shade match 88
    $42SephoraSephora$7 less (14%)

    Matches: Very close colourClaims a blurring effectClaims 16-hour wear

    Differences: Natural rather than radiant finishMedium rather than full coverageNot marketed for oily/sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    62
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than radiant finish · Medium rather than full coverage · Not marketed for oily/sensitive skin

    Low confidence· Digital match

    View match
  8. #10 · Yepoda

    The Dewy Day

    2C
    Shade match 87
    $39SephoraSephora$10 less (20%)

    Matches: Very close colourClaims a skin-like finishClaims 12-hour wear

    Differences: Natural rather than radiant finishBuildable rather than full coverageNot marketed for combination/oily skin

    Score details
    Shade match
    87
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural rather than radiant finish · Buildable rather than full coverage · Not marketed for combination/oily skin

    Retailer shade note: Light shade with cool undertones

    Low confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to IT Cosmetics Celebration Foundation Illumination Medium (Very fair) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    360 Cashmere

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 360 Cashmere

    • Looks identical
    • Fair

    $15.99

  2. Maybelline Fit Me Natural Finish Concealer

    015 Light

    Maybelline Fit Me Natural Finish Concealer, shade 015 Light

    • Very close colour
    • Very fair

    $10.99

  3. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Fair

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Fair

    • Very close colour
    • Very fair

    $12

  4. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    230

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 230

    • Very close colour
    • Very fair · Neutral undertone

    $30

  5. Dior Forever Skin Correct Full-Coverage Concealer

    2WP Warm Peach

    Dior Forever Skin Correct Full-Coverage Concealer, shade 2WP Warm Peach

    • Very close colour
    • Fair · Warm · peach undertone

    $42

  6. Rare Beauty Liquid Touch Brightening Concealer

    120C

    Rare Beauty Liquid Touch Brightening Concealer, shade 120C

    • Very close colour
    • Fair · Cool undertone

    $24

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation in LC1, against IT Cosmetics Celebration Foundation Illumination in Medium. Every attribute compared, with its share of the score.

ComparedYour shadeMediumClosest shade matchLC1Score
Shade match55% of overall90
Colour96#fcd5b6#f7d2b6Looks identicalColour difference 1.2 (0 is identical)
Depth97Very fairVery fairSameDepth difference: 1.7
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone70UnknownCoolSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared81
Finish100RadiantRadiantSameSame radiant finish
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall20
Skin type20Combination, dry, normal, oily, sensitiveNormalBoth marketed for normal skin
Overall match 77/100Shade match 90/100Low confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation in LC1.

Same or better

  • Near-identical swatch colour
  • Same radiant finish
  • Medium rather than full coverage
  • Claims a blurring effect
  • Claims long-wearing
  • Claims transfer resistance
  • Claims a lightweight feel

Different

  • Not marketed for combination/dry/oily/sensitive skin
  • Fragrance is listed in the formula

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BasePowder-based, low siliconeOil-based, low silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapPowder-based vs oil-based; silicone low vs low

Why the closest overall alternative works

Unleashia Satin Wear Healthy-Green Cushion Foundation in 18N Butter Vanilla, against IT Cosmetics Celebration Foundation Illumination in Medium. Every attribute compared, with its share of the score.

ComparedYour shadeMediumClosest overall alternative18N Butter VanillaScore
Shade match55% of overall88
Colour93#fcd5b6#f4d0b0Very close colourColour difference 1.8 (0 is identical)
Depth95Very fairFairCloseDepth difference: 3.0
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone70UnknownNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared76
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 78/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Unleashia Satin Wear Healthy-Green Cushion Foundation in 18N Butter Vanilla.

Same or better

  • $25 less
  • Very close colour
  • Same full coverage
  • Claims a lightweight feel
  • Adds SPF 30

Different

  • Natural finish instead of radiant

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BasePowder-based, low siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 30
OverlapPowder-based vs water-based; silicone low vs high

Where to buy

Closest shade match

Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation LC1

Best price
$49SephoraSephora
Same price

Your shade $49 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Unleashia Satin Wear Healthy-Green Cushion Foundation 18N Butter Vanilla

Match price
$24Ulta BeautyUlta Beauty
$25 less (51%)

Your shade $49 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.