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Beyond Matte Liquid Foundation M18 dupes and alternatives Jane Iredale

Very deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free7No drying alcohol3Vegan3Cruelty-free3Oil-free1With SPF1Mineral0

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Only showing matches in liquid form, without fragrance.

  • 8 matches have no formulation listed and are not shown.
  • 2 matches have no ingredient list listed and are not shown.

Closest shade match: Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation Rich 22N

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Jane Iredale
M18Change shade
Depth and undertone: Very deep · Neutral
Finish and coverage: Matte · Full coverage
The match
Drunk Elephant
Rich 22N
Depth and undertone: Very deep · Neutral
Finish and coverage: Natural · Full coverage
Shade match
91out of 100
Colour
86
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$42SephoraSephora
$12 less (22%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NW60

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Jane Iredale
M18Change shade
Depth and undertone: Very deep · Neutral
Finish and coverage: Matte · Full coverage
The match
MAC Cosmetics
NW60
Depth and undertone: Very deep · Neutral
Finish and coverage: Matte · Full coverage
Overall match
83out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
89
Wear (Wear & performance)
58
Skin (Skin suitability)
67
Medium confidence· Digital matchWhy it matches
Best price
$39SephoraSephora
$15 less (28%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Maybelline

    Fit Me Matte + Poreless Foundation

    Java 375
    Shade match 84
    $11.99Ulta BeautyUlta Beauty(product price)$42.01 less (78%)

    Matches: Same neutral undertoneSame matte finishBoth claim a lightweight feel

    Differences: Medium rather than full coverageNo blurring effect claimedNot marketed for combination skin

    Score details
    Shade match
    84
    Finish & visual result
    81
    Wear & performance
    80
    Skin suitability
    67

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Medium rather than full coverage · No blurring effect claimed · Not marketed for combination skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  2. #4 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    560 Deep
    Shade match 85
    $52SephoraSephora$2 less (4%)

    Matches: Same neutral undertoneBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly deeperNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    85
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    28

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly deeper · Natural rather than matte finish · Medium rather than full coverage · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  3. #5 · Haus Labs

    Triclone Skin Tech Medium Coverage Foundation

    510 Deep
    Shade match 83
    $52SephoraSephora$2 less (4%)

    Matches: Very close colourBoth claim a blurring effectBoth claim long-wearing

    Differences: Slightly cooler undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    83
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    28

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly cooler undertone · Natural rather than matte finish · Medium rather than full coverage · Not marketed for combination/oily skin · Contains drying alcohol

    Retailer shade note: with rosy undertones

    Medium confidence· Digital match

    View match
  4. #6 · Lawless

    Forget The Filler Skin-Plumping Line-Smoothing Foundation

    30D
    Shade match 85
    $47SephoraSephora$7 less (13%)

    Matches: Very close colourSame full coverageClaims a skin-like finish

    Differences: Slightly warmer undertoneNatural rather than matte finishNot marketed for normal skin

    Score details
    Shade match
    85
    Finish & visual result
    73
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than matte finish · Not marketed for normal skin · Contains drying alcohol

    Retailer shade note: ultra deep with deep-warm undertones

    Medium confidence· Digital match

    View match
  5. #7 · NARS

    Natural Radiant Longwear Foundation

    Ambato
    Shade match 88
    $55SephoraSephoraCosts $1 more

    Matches: Same neutral undertoneSame full coverageClaims transfer resistance

    Differences: Natural rather than matte finishNo blurring effect claimedNot marketed for oily skin

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    68
    Skin suitability
    60

    Close colour · Natural · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · Not marketed for oily skin

    Retailer shade note: D8 - Very rich deep with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Jane Iredale Beyond Matte Liquid Foundation M18 (Very deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    498

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 498

    • Close colour
    • Deep · Neutral undertone

    $30

    SephoraView at Sephora
  2. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Clove 11.4

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Clove 11.4

    • Close colour
    • Very deep · Neutral undertone

    $39

    SephoraView at Sephora
  3. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    7N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 7N

    • Close colour
    • Very deep · Neutral undertone

    $38

    SephoraView at Sephora
  4. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    15

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 15

    • Close colour
    • Deep · Neutral undertone

    $42

    SephoraView at Sephora
  5. Tarte Shape Tape Full Coverage Matte Concealer

    57H rich honey

    Tarte Shape Tape Full Coverage Matte Concealer, shade 57H rich honey

    • Close colour
    • Very deep · Warm · peach undertone

    $32

    SephoraView at Sephora
  6. CoverGirl TruBlend Undercover Concealer

    Deep Golden

    CoverGirl TruBlend Undercover Concealer, shade Deep Golden

    • Close colour
    • Very deep · Warm · golden undertone

    $12.99

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation in Rich 22N, against Jane Iredale Beyond Matte Liquid Foundation in M18. Every attribute compared, with its share of the score.

ComparedYour shadeM18Closest shade matchRich 22NScore
Shade match55% of overall91
Colour86#714135#743a2cVery close colourColour difference 2.9 (0 is identical)
Depth97Very deepVery deepSameDepth difference: 2.0
Retailer descriptionRich deepRich deepBoth described as rich deepThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall64
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall60
Skin type60Combination, normal, oilyNormal, dry, oilyBoth marketed for normal/​oily skin
Overall match 77/100Shade match 91/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation in Rich 22N.

Same or better

  • $12 less
  • Very close colour
  • Same neutral undertone
  • Same full coverage
  • Claims a skin-like finish
  • Claims transfer resistance

Different

  • Natural finish instead of matte
  • No blurring effect claimed
  • Does not claim a lightweight feel
  • Not marketed for combination skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs none
View full match

Why the closest overall alternative works

MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NW60, against Jane Iredale Beyond Matte Liquid Foundation in M18. Every attribute compared, with its share of the score.

ComparedYour shadeM18Closest overall alternativeNW60Score
Shade match55% of overall88
Colour81#714135#664138Close colourColour difference 3.4 (0 is identical)
Depth97Very deepVery deepSameDepth difference: 2.1
Retailer descriptionRich deepRich deepBoth described as rich deepThe retailers describe the same depth
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall58
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall67
Skin type67Combination, normal, oilyNormal, oilyBoth marketed for normal/​oily skin
Overall match 83/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix Fluid SPF 15 Foundation in NW60.

Same or better

  • $15 less
  • Same neutral undertone
  • Same matte finish
  • Same full coverage
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel
  • Adds SPF 15

Different

  • Small colour difference on the swatch
  • No blurring effect claimed
  • Not marketed for combination skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 12%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapBoth water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Drunk Elephant Kamo Triple-Peptide Multi-Use Serum Foundation Rich 22N

Best price
$42SephoraSephora
$12 less (22%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

MAC Cosmetics Studio Fix Fluid SPF 15 Foundation NW60

Best price
$39SephoraSephora
$15 less (28%)

Your shade $54 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.