Fair · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
24 of 31 matches
Only showing matches without talc.
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $20 at Ulta Beauty · product price; shade not separately priced
Polite Society More Than a Pretty Face Skin-Caring Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $20 at Ulta Beauty
Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation
Every store that sells this shade · prices as last checked
Sephora$69View at SephoraRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty(product price)$1.01 less (5%)Matches: Near-identical swatch colourSame warm undertoneSame matte finish
Differences: Medium rather than full coverage
Looks identical · Matte · Medium coverage
Ingredients (not scored): no ingredient list for one product
Differences: Medium rather than full coverage
Medium confidence· Digital match
L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer
Every store that sells this shade · prices as last checked
Walmart$14.97View at Walmart
Target$14.99View at TargetUlta Beautyfrom $18.99 · product priceView at Ulta Beauty
CVS$18.99View at CVSUlta Beauty(product price)Costs $5 moreMatches: Near-identical swatch colourSame matte finishSame full coverage
Differences: Neutral rather than warm undertone
Looks identical · Matte · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone
Retailer shade note: light with neutral undertone
Medium confidence· Digital match
TIRTIR Mask Fit AI Filter Cushion
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $25 · product priceView at Ulta BeautyUlta Beauty(product price)$0.01 less (0%)Matches: Very close colourSame warm undertoneSame matte finish
Differences: Buildable rather than full coverage
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Buildable rather than full coverage
Medium confidence· Digital match
L'Oréal Paris Infallible Cushion Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $19.99 · product priceView at Ulta BeautySephoraCosts $40 moreMatches: Near-identical swatch colourSame warm undertoneSame matte finish
Differences: Buildable rather than full coverageDoes not claim a lightweight feelNot marketed for normal/sensitive skin
Looks identical · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Buildable rather than full coverage · Does not claim a lightweight feel · Not marketed for normal/sensitive skin
Retailer shade note: light skin with warm tones
Medium confidence· Digital match
Dior Forever Skin Wear Blurring Natural Matte Foundation
Every store that sells this shade · prices as last checked
Macy's$60View at Macy'sSephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautySephoraCosts $44 moreMatches: Near-identical swatch colourSame warm undertoneSame matte finish
Differences: Medium rather than full coverageNot marketed for dry/normal/sensitive skin
Looks identical · Matte · Medium coverage
Ingredients (not scored): no ingredient list for one product
Differences: Medium rather than full coverage · Not marketed for dry/normal/sensitive skin
Retailer shade note: light
Medium confidence· Digital match
Dior Forever Natural Matte Velvet Compact Foundation
Every store that sells this shade · prices as last checked
Sephora$64View at SephoraUlta Beautyfrom $64 · product priceView at Ulta BeautyMacy's$64View at Macy'sSephoraCosts $28 moreMatches: Near-identical swatch colourSame warm undertoneClaims a skin-like finish
Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for dry/sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): no ingredient list for one product
Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for dry/sensitive skin
Retailer shade note: light with warm undertones
Medium confidence· Digital match
Makeup By Mario SurrealSkin Natural Finish Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta BeautyCosts $25 moreMatches: Near-identical swatch colourSame matte finishSame full coverage
Differences: Neutral rather than warm undertone
Looks identical · Matte · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone
Retailer shade note: for very light neutral skin with a peach hue
Medium confidence· Digital match
bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20
Every store that sells this shade · prices as last checked
Ulta Beauty$45View at Ulta BeautySephoraCosts $44 moreMatches: Very close colourSame warm undertoneSame matte finish
Differences: Medium rather than full coverageNot marketed for dry/normal/sensitive skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): no ingredient list for one product
Differences: Medium rather than full coverage · Not marketed for dry/normal/sensitive skin
Retailer shade note: light skin with golden undertones
Medium confidence· Digital match
Dior Forever Natural Matte Velvet Compact Foundation
Every store that sells this shade · prices as last checked
Sephora$64View at SephoraUlta Beautyfrom $64 · product priceView at Ulta BeautyMacy's$64View at Macy'sUlta Beauty(product price)Costs $49 moreMatches: Very close colourSame matte finishClaims a blurring effect
Differences: Neutral rather than warm undertoneBuildable rather than full coverage
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone · Buildable rather than full coverage
Retailer shade note: light shade, neutral undertone
Medium confidence· Digital match
Chanel ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $69 · product priceView at Ulta BeautySephoraCosts $21 moreMatches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same full coverage
Differences: Natural rather than matte finishNot marketed for combination/sensitive skin
Looks identical · Natural · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Natural rather than matte finish · Not marketed for combination/sensitive skin
Retailer shade note: very fair, warm-neutral undertones
Medium confidence· Digital match
Clinique Beyond Perfecting Foundation + Concealer
Every store that sells this shade · prices as last checked
Sephora$41View at SephoraUlta Beautyfrom $41 · product priceView at Ulta BeautySephoraCosts $32 moreMatches: Near-identical swatch colourSame warm undertoneClaims a blurring effect
Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for oily/sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): no ingredient list for one product
Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for oily/sensitive skin
Retailer shade note: very fair with warm golden undertones
Medium confidence· Digital match
Charlotte Tilbury Beautiful Skin Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautySephoraCosts $12 moreMatches: Near-identical swatch colourSame warm undertoneBoth claim long-wearing
Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for combination/normal/oily/sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): no ingredient list for one product
Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for combination/normal/oily/sensitive skin
Retailer shade note: warm light
Medium confidence· Digital match
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraSephoraCosts $19 moreMatches: Very close colourSame full coverageBoth claim long-wearing
Differences: Neutral rather than warm undertoneNatural rather than matte finishDoes not claim a lightweight feel
Very close colour · Natural · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone · Natural rather than matte finish · Does not claim a lightweight feel
Retailer shade note: cool to neutral undertones
Medium confidence· Digital match
IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraUlta Beautyfrom $39 · product priceView at Ulta BeautySephoraCosts $21 moreMatches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same full coverage
Differences: Natural rather than matte finishNot marketed for combination/sensitive skin
Looks identical · Natural · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Natural rather than matte finish · Not marketed for combination/sensitive skin
Retailer shade note: very fair, warm-neutral undertones
Medium confidence· Digital match
Clinique Beyond Perfecting Foundation + Concealer
Every store that sells this shade · prices as last checked
Sephora$41View at SephoraUlta Beautyfrom $41 · product priceView at Ulta BeautySephoraCosts $12 moreMatches: Very close colourSame warm undertoneBoth claim long-wearing
Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for combination/normal/oily/sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): no ingredient list for one product
Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for combination/normal/oily/sensitive skin
Retailer shade note: warm medium deep
Medium confidence· Digital match
Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraTarget$5.41 less (27%)Matches: Same matte finishSame full coverageClaims a blurring effect
Differences: Slightly deeperDoes not claim a lightweight feel
Colour not compared · Matte · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Slightly deeper · Does not claim a lightweight feel
Low confidence· Digital match
BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15
Every store that sells this shade · prices as last checked
Target$14.59View at TargetSephoraCosts $32 moreMatches: Near-identical swatch colourSame matte finishClaims a skin-like finish
Differences: Neutral rather than warm undertoneMedium rather than full coverage
Looks identical · Matte · Medium coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone · Medium rather than full coverage
Retailer shade note: fair with neutral undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Foundation
Every store that sells this shade · prices as last checked
Amazon$49.06View at AmazonSephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautyUlta BeautyCosts $19 moreMatches: Near-identical swatch colourSame warm undertoneClaims a skin-like finish
Differences: Radiant rather than matte finishMedium rather than full coverageNot marketed for combination/normal skin
Looks identical · Radiant · Medium coverage
Ingredients (not scored): no ingredient list for one product
Differences: Radiant rather than matte finish · Medium rather than full coverage · Not marketed for combination/normal skin
Retailer shade note: light to medium with warm yellow undertones
Medium confidence· Digital match
IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum
Every store that sells this shade · prices as last checked
SephoraCosts $20 moreMatches: Near-identical swatch colourSame full coverageClaims a skin-like finish
Differences: Neutral rather than warm undertoneNatural rather than matte finishNot marketed for combination/sensitive skin
Looks identical · Natural · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone · Natural rather than matte finish · Not marketed for combination/sensitive skin
Retailer shade note: light skin with neutral undertones
Medium confidence· Digital match
Basma The Foundation Stick for Hydrating, Buildable Coverage and Natural Finish
Every store that sells this shade · prices as last checked
Sephora$40View at SephoraUlta Beauty$8 less (40%)Matches: Very close colourSame warm undertoneClaims a skin-like finish
Differences: Natural rather than matte finishMedium rather than full coverageNo long-wear claim
Very close colour · Natural · Medium coverage
Ingredients (not scored): no ingredient list for one product
Differences: Natural rather than matte finish · Medium rather than full coverage · No long-wear claim
Retailer shade note: warm
Medium confidence· Digital match
ColourPop Pretty Fresh Hyaluronic Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$12View at Ulta BeautyUlta Beauty(product price)$0.01 less (0%)Matches: Very close colourSame matte finishClaims a skin-like finish
Differences: Neutral rather than warm undertoneBuildable rather than full coverage
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone · Buildable rather than full coverage
Medium confidence· Digital match
L'Oréal Paris Infallible Cushion Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $19.99 · product priceView at Ulta BeautyUlta Beauty$10 less (50%)Matches: Near-identical swatch colourSame warm undertoneClaims a blurring effect
Differences: Natural rather than matte finishLight rather than full coverageNo long-wear claim
Looks identical · Natural · Light coverage
Ingredients (not scored): no ingredient list for one product
Differences: Natural rather than matte finish · Light rather than full coverage · No long-wear claim · Does not claim a lightweight feel
Medium confidence· Digital match
L.A. Girl Sheer Skin Tinted Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$10View at Ulta BeautyShowing 12 of 22 matches
The closest shade to Juvia's Place I am Magic Powder Foundation Cairo - Light 3 (Fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
1 Warm
$42
Tone 02 W
$32
1W
$38
20S light sand
$32
Marron Glacé
$36
Fair 1W
$31
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Polite Society More Than a Pretty Face Skin-Caring Foundation in Very Fair Warm, against Juvia's Place I am Magic Powder Foundation in Cairo - Light 3. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Polite Society More Than a Pretty Face Skin-Caring Foundation in Very Fair Warm.
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 230W, against Juvia's Place I am Magic Powder Foundation in Cairo - Light 3. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 230W.
No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.
Polite Society More Than a Pretty Face Skin-Caring Foundation Very Fair Warm
Ulta BeautyYour shade $20 at Ulta Beauty · product price; shade not separately priced
Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 230W
SephoraYour shade $20 at Ulta Beauty
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
