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I am Magic Powder Foundation Cairo - Light 3 dupes and alternatives Juvia's Place

Fair · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches in liquid form, without talc.

  • 5 matches have no formulation listed and are not shown.
  • 1 match has no ingredient list listed and is not shown.

Closest shade match: Charlotte Tilbury Beautiful Skin Medium Coverage Foundation 2 Warm

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Juvia's Place
Cairo - Light 3Change shade
Depth and undertone: Fair · Warm
Finish and coverage: Matte · Full coverage
The match
Charlotte Tilbury
2 Warm
Depth and undertone: Fair · Warm · golden
Finish and coverage: Natural · Medium coverage
Shade match
98out of 100
Colour
98
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$52SephoraSephora
Costs $32 more

Your shade $20 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 230W

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Juvia's Place
Cairo - Light 3Change shade
Depth and undertone: Fair · Warm
Finish and coverage: Matte · Full coverage
The match
Gucci
230W
Depth and undertone: Fair · Warm
Finish and coverage: Matte · Full coverage
Overall match
91out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
100
Wear (Wear & performance)
68
Skin (Skin suitability)
60
Medium confidence· Digital matchWhy it matches
Best price
$69SephoraSephora
Costs $49 more

Your shade $20 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Dior

    Forever Skin Wear Blurring Natural Matte Foundation

    1.5W Warm
    Shade match 98
    $60SephoraSephoraCosts $40 more

    Matches: Near-identical swatch colourSame warm undertoneSame matte finish

    Differences: Buildable rather than full coverageDoes not claim a lightweight feelNot marketed for normal/sensitive skin

    Score details
    Shade match
    98
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    60

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Buildable rather than full coverage · Does not claim a lightweight feel · Not marketed for normal/sensitive skin

    Retailer shade note: light skin with warm tones

    Medium confidence· Digital match

    View match
  2. #4 · Makeup By Mario

    SurrealSkin Natural Finish Foundation

    3 W
    Shade match 97
    $48SephoraSephoraCosts $28 more

    Matches: Near-identical swatch colourSame warm undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for dry/sensitive skin

    Score details
    Shade match
    97
    Finish & visual result
    58
    Wear & performance
    100
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for dry/sensitive skin

    Retailer shade note: light with warm undertones

    Medium confidence· Digital match

    View match
  3. #5 · bareMinerals

    BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20

    Light 21 Neutral
    Shade match 89
    $45Ulta BeautyUlta BeautyCosts $25 more

    Matches: Near-identical swatch colourSame matte finishSame full coverage

    Differences: Neutral rather than warm undertone

    Score details
    Shade match
    89
    Finish & visual result
    86
    Wear & performance
    68
    Skin suitability
    100

    Looks identical · Matte · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than warm undertone

    Retailer shade note: for very light neutral skin with a peach hue

    Medium confidence· Digital match

    View match
  4. #6 · Chanel

    ULTRA LE TEINT Ultrawear All-Day Comfort Flawless Finish Foundation

    B10
    Shade match 87
    $69Ulta BeautyUlta Beauty(product price)Costs $49 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Neutral rather than warm undertoneBuildable rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    81
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than warm undertone · Buildable rather than full coverage

    Retailer shade note: light shade, neutral undertone

    Medium confidence· Digital match

    View match
  5. #7 · Clinique

    Beyond Perfecting Foundation + Concealer

    WN 30 Biscuit
    Shade match 95
    $41SephoraSephoraCosts $21 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same full coverage

    Differences: Natural rather than matte finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    76
    Wear & performance
    70
    Skin suitability
    60

    Looks identical · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than matte finish · Not marketed for combination/sensitive skin

    Retailer shade note: very fair, warm-neutral undertones

    Medium confidence· Digital match

    View match
  6. #8 · IT Cosmetics

    CC+ Cream Full Coverage Color Correcting Foundation

    Light Medium
    Shade match 88
    $39SephoraSephoraCosts $19 more

    Matches: Very close colourSame full coverageBoth claim long-wearing

    Differences: Neutral rather than warm undertoneNatural rather than matte finishDoes not claim a lightweight feel

    Score details
    Shade match
    88
    Finish & visual result
    76
    Wear & performance
    80
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than warm undertone · Natural rather than matte finish · Does not claim a lightweight feel

    Retailer shade note: cool to neutral undertones

    Medium confidence· Digital match

    View match
  7. #9 · Clinique

    Beyond Perfecting Foundation + Concealer

    WN 04 Bone
    Shade match 93
    $41SephoraSephoraCosts $21 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same full coverage

    Differences: Natural rather than matte finishNot marketed for combination/sensitive skin

    Score details
    Shade match
    93
    Finish & visual result
    76
    Wear & performance
    70
    Skin suitability
    60

    Looks identical · Natural · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Natural rather than matte finish · Not marketed for combination/sensitive skin

    Retailer shade note: very fair, warm-neutral undertones

    Medium confidence· Digital match

    View match
  8. #10 · IT Cosmetics

    CC+ Nude Glow Lightweight Foundation + Glow Serum

    Light Medium Warm
    Shade match 97
    $39Ulta BeautyUlta BeautyCosts $19 more

    Matches: Near-identical swatch colourSame warm undertoneClaims a skin-like finish

    Differences: Radiant rather than matte finishMedium rather than full coverageNot marketed for combination/normal skin

    Score details
    Shade match
    97
    Finish & visual result
    43
    Wear & performance
    100
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Radiant rather than matte finish · Medium rather than full coverage · Not marketed for combination/normal skin

    Retailer shade note: light to medium with warm yellow undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Juvia's Place I am Magic Powder Foundation Cairo - Light 3 (Fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Dior Forever Skin Correct Full-Coverage Concealer

    1 Warm

    Dior Forever Skin Correct Full-Coverage Concealer, shade 1 Warm

    • Looks identical
    • Fair · Warm undertone

    $42

    SephoraView at Sephora
  2. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 02 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 02 W

    • Looks identical
    • Fair · Warm · yellow undertone

    $32

    SephoraView at Sephora
  3. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    1W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 1W

    • Looks identical
    • Fair · Warm undertone

    $38

    SephoraView at Sephora
  4. Tarte Shape Tape Full Coverage Matte Concealer

    20S light sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 20S light sand

    • Very close colour
    • Fair · Warm · golden undertone

    $32

    SephoraView at Sephora
  5. NARS Soft Matte Complete Concealer

    Marron Glacé

    NARS Soft Matte Complete Concealer, shade Marron Glacé

    • Very close colour
    • Fair · Warm · peach undertone

    $36

    SephoraView at Sephora
  6. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Fair 1W

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Fair 1W

    • Very close colour
    • Fair · Warm · yellow undertone

    $31

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Charlotte Tilbury Beautiful Skin Medium Coverage Foundation in 2 Warm, against Juvia's Place I am Magic Powder Foundation in Cairo - Light 3. Every attribute compared, with its share of the score.

ComparedYour shadeCairo - Light 3Closest shade match2 WarmScore
Shade match55% of overall98
Colour98#edcbac#e9c8a9Looks identicalColour difference 0.8 (0 is identical)
Depth97FairFairSameDepth difference: 1.7
Retailer descriptionNot statedVery fairNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared80
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, dry, combinationBoth marketed for combination/​dry/​normal skin
Overall match 85/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Charlotte Tilbury Beautiful Skin Medium Coverage Foundation in 2 Warm.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Medium rather than full coverage
  • Claims a blurring effect
  • Both claim a lightweight feel

Different

  • Natural finish instead of matte
  • Not marketed for oily/sensitive skin

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseNo ingredient listWater-based, high silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
Overlap
View full match

Why the closest overall alternative works

Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 230W, against Juvia's Place I am Magic Powder Foundation in Cairo - Light 3. Every attribute compared, with its share of the score.

ComparedYour shadeCairo - Light 3Closest overall alternative230WScore
Shade match55% of overall97
Colour96#edcbac#e8c6a8Looks identicalColour difference 1.2 (0 is identical)
Depth96FairFairSameDepth difference: 2.6
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone100WarmWarmSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 91/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation in 230W.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same matte finish
  • Same full coverage
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • Not marketed for dry/sensitive skin

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseNo ingredient listWater-based, high silicone
FragranceNo ingredient listListed (fragrance)
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
Overlap
View full match

Where to buy

Closest shade match

Charlotte Tilbury Beautiful Skin Medium Coverage Foundation 2 Warm

Best price
$52SephoraSephora
Costs $32 more

Your shade $20 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Gucci 24 Hour Full Coverage Luminous Matte Finish Foundation 230W

Best price
$69SephoraSephora
Costs $49 more

Your shade $20 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.