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I am Magic Powder Foundation Cairo - Light 3 dupes and alternatives Juvia's Place

Fair · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free3No drying alcohol6Vegan0Cruelty-free0Oil-free2With SPF0Mineral3

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Only showing matches in powder form.

  • 5 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation 128

The equivalent shade and the most similar foundation overall.

Your shade
Juvia's Place
Cairo - Light 3Change shade
Depth and undertone: Fair · Warm
Finish and coverage: Matte · Full coverage
The match
Maybelline
128
Depth and undertone: Fair · Warm
Finish and coverage: Matte · Full coverage
Overall match
94out of 100
Shade (Shade match)
97
Finish (Finish & visual result)
100
Wear (Wear & performance)
68
Skin (Skin suitability)
100
Shade match
97out of 100
Colour
96
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$11.19Ulta BeautyUlta Beauty
$8.81 less (44%)

Your shade $20 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Lancôme

    Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    310 Versatile Bisque II (C)
    Shade match 91
    $53Ulta BeautyUlta Beauty(product price)Costs $33 more

    Matches: Near-identical swatch colourSame matte finishClaims a blurring effect

    Differences: Medium rather than full coverage

    Score details
    Shade match
    91
    Finish & visual result
    81
    Wear & performance
    82
    Skin suitability
    100

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Medium rather than full coverage

    Medium confidence· Digital match

    View match
  2. #3 · Dior

    Forever Natural Matte Velvet Compact Foundation

    2N
    Shade match 97
    $64SephoraSephoraCosts $44 more

    Matches: Near-identical swatch colourSame warm undertoneSame matte finish

    Differences: Medium rather than full coverageNot marketed for dry/normal/sensitive skin

    Score details
    Shade match
    97
    Finish & visual result
    82
    Wear & performance
    68
    Skin suitability
    40

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Medium rather than full coverage · Not marketed for dry/normal/sensitive skin

    Retailer shade note: light

    Medium confidence· Digital match

    View match
  3. #4 · Dior

    Forever Natural Matte Velvet Compact Foundation

    2W IN
    Shade match 96
    $64SephoraSephoraCosts $44 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Medium rather than full coverageNot marketed for dry/normal/sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    82
    Wear & performance
    68
    Skin suitability
    40

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Medium rather than full coverage · Not marketed for dry/normal/sensitive skin

    Retailer shade note: light skin with golden undertones

    Medium confidence· Digital match

    View match
  4. #5 · Clinique

    Stay-Matte Sheer Pressed Powder Foundation

    18 Stay Cream
    Shade match 89
    $41Ulta BeautyUlta BeautyCosts $21 more

    Matches: Near-identical swatch colourSame matte finishBoth claim long-wearing

    Differences: Light rather than full coverageNot marketed for normal/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    63
    Wear & performance
    100
    Skin suitability
    60

    Looks identical · Matte · Light coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Light rather than full coverage · Not marketed for normal/sensitive skin

    Medium confidence· Digital match

    View match
  5. #6 · Clinique

    Stay-Matte Sheer Pressed Powder Foundation

    Invisible Matte
    Shade match 89
    $41Ulta BeautyUlta BeautyCosts $21 more

    Matches: Near-identical swatch colourSame matte finishBoth claim long-wearing

    Differences: Light rather than full coverageNot marketed for normal/sensitive skin

    Score details
    Shade match
    89
    Finish & visual result
    63
    Wear & performance
    100
    Skin suitability
    60

    Looks identical · Matte · Light coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Light rather than full coverage · Not marketed for normal/sensitive skin

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Juvia's Place I am Magic Powder Foundation Cairo - Light 3 (Fair · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Dior Forever Skin Correct Full-Coverage Concealer

    1 Warm

    Dior Forever Skin Correct Full-Coverage Concealer, shade 1 Warm

    • Looks identical
    • Fair · Warm undertone

    $42

    SephoraView at Sephora
  2. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 02 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 02 W

    • Looks identical
    • Fair · Warm · yellow undertone

    $32

    SephoraView at Sephora
  3. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    1W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 1W

    • Looks identical
    • Fair · Warm undertone

    $38

    SephoraView at Sephora
  4. Tarte Shape Tape Full Coverage Matte Concealer

    20S light sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 20S light sand

    • Very close colour
    • Fair · Warm · golden undertone

    $32

    SephoraView at Sephora
  5. NARS Soft Matte Complete Concealer

    Marron Glacé

    NARS Soft Matte Complete Concealer, shade Marron Glacé

    • Very close colour
    • Fair · Warm · peach undertone

    $36

    SephoraView at Sephora
  6. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Fair 1W

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Fair 1W

    • Very close colour
    • Fair · Warm · yellow undertone

    $31

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation in 128, against Juvia's Place I am Magic Powder Foundation in Cairo - Light 3. Every attribute compared, with its share of the score.

ComparedYour shadeCairo - Light 3Closest match128Score
Shade match55% of overall97
Colour96#edcbac#f2ccabLooks identicalColour difference 1.2 (0 is identical)
Depth99FairFairSameDepth difference: 0.9
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarmSamecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared68
Longevity70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 94/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Super Stay Up to 24HR Hybrid Powder-Foundation in 128.

Same or better

  • $8.81 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same matte finish
  • Same full coverage
  • Claims transfer resistance
  • Both claim a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseNo ingredient listPowder-based, high silicone
FragranceNo ingredient listNot listed
Drying alcoholNo ingredient listNot listed
SPFNot listedNot listed
Overlap
View full match

Where to buy 128

Best price
$11.19Ulta BeautyUlta Beauty
$8.81 less (44%)

Your shade $20 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.