I Am Magic Velvety Matte Foundation 740 Marisol dupes and alternatives Juvia's Place
Fair · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Filters, 3 applied
Finish
- Matte0
- Natural matte0
- Natural1
Preferences
Avoid an ingredient
- Dimethicone0
- Fragrance1
- Alcohol denat.1
- Silicones0
- Coconut oil1
SortSort byOverall match
1 of 30 matches
Only showing matches with medium coverage, in stick form, without talc.
- 4 matches have no formulation listed and are not shown.
Closest shade matchClosest overall alternative: Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick 100 Ivoire N
The equivalent shade and the most similar foundation overall.
740 MarisolChange shade
- 100 Sudan
- 110 Senegal
- 120 Chad
- 130 Mali
- 140 Angola
- 150 Kano
- 200 Kenya
- 205 Tanzania
- 210 Togo
- 220 Dakar
- 230 Malawi
- 240 Lagos
- 300 Gabon
- 310 Burkina
- 320 Zaria
- 330 Accra
- 340 Kampala
- 350 Somalia
- 400 Ethiopia
- 410 Nairobi
- 420 Havana
- 430 Rio
- 435 Punta Cana
- 440 Savanna
- 450 Casablanca
- 500 Bogota
- 510 Aruba
- 520 Tangier
- 530 Ibiza
- 540 Giza
- 550 Martinique
- 600 Cairo
- 610 Cebu
- 620 Fes
- 630 Capri
- 640 Malta
- 650 Alexandria
- 700 Vienna
- 710 Maricao
- 720 Bali
- 730 Isla
- 740 Marisolcurrent shade

- Overall match
- 79out of 100
- Shade (Shade match)
- 97
- Finish (Finish & visual result)
- 55
- Wear (Wear & performance)
- 58
- Skin (Skin suitability)
- 60
- Shade match
- 97out of 100
- Colour
- 96
- Depth
- 97
- Undertone
- 100
Your shade $24 at Ulta Beauty
Where to buy 100 Ivoire N
Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick
Every store that sells this shade · prices as last checked
Looking for a concealer in your shade?
The closest shade to Juvia's Place I Am Magic Velvety Matte Foundation 740 Marisol (Fair · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Closest concealers
Willow 2.3
Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Willow 2.3
- Looks identical
- Light · Neutral undertone
$39
2 Fair
Charlotte Tilbury Beautiful Skin Medium to Full Coverage Radiant Concealer, shade 2 Fair
- Very close colour
- Fair · Neutral undertone
$36
Fair Beige
e.l.f. Cosmetics Hydrating Camo Concealer, shade Fair Beige
- Very close colour
- Light · Neutral undertone
$8
N6.5
L'Oréal Paris True Match Radiant Serum Concealer, shade N6.5
- Very close colour
- Fair · Neutral undertone
$16.99
1N Neutral
Dior Forever Skin Correct Full-Coverage Concealer, shade 1N Neutral
- Very close colour
- Fair · Neutral undertone
$42

N12
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade N12
- Very close colour
- Light · Neutral undertone
$30
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick in 100 Ivoire N, against Juvia's Place I Am Magic Velvety Matte Foundation in 740 Marisol. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
If you switch
To Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick in 100 Ivoire N.
Same or better
- Near-identical swatch colour
- Same neutral undertone
- Claims a blurring effect
- Claims transfer resistance
- Claims colour stability
- Both claim a lightweight feel
Different
- Natural finish instead of matte
- Medium rather than full coverage
- Does not claim not settling into lines
- Not marketed for combination/sensitive skin
Ingredients (information only, not scored)
3 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.
Where to buy 100 Ivoire N
Your shade $24 at Ulta Beauty
How these matches are scored
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.