Beautler.Your beauty butler

A Really Good Foundation 140D dupes and alternatives KimChi Chic Beauty

Very deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

  • Matte1
  • Natural matte0
  • Natural0
  • Radiant0

Formulation

Skin type

Preferences

Fragrance-free1No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF1Mineral0

Avoid an ingredient

Sort

1 of 30

Only showing matches with full coverage, in powder form.

  • 6 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: BLK/OPL TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15 Ebony Brown

The equivalent shade and the most similar foundation overall.

Your shade
KimChi Chic Beauty
140DChange shade
Depth and undertone: Very deep · Neutral
Finish and coverage: Natural matte · Full coverage
The match
BLK/OPL
Ebony Brown
Depth and undertone: Very deep
Finish and coverage: Matte · Full coverage
Overall match
80out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
88
Wear (Wear & performance)
40
Skin (Skin suitability)
50
Shade match
90out of 100
Colour
97
Depth
97
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$14.95Ulta BeautyUlta Beauty
$14.05 less (48%)

Your shade $29 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

Looking for a concealer in your shade?

The closest shade to KimChi Chic Beauty A Really Good Foundation 140D (Very deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Soft Matte Complete Concealer

    Dark Coffee

    NARS Soft Matte Complete Concealer, shade Dark Coffee

    • Looks identical
    • Very deep · Neutral undertone

    $36

    SephoraView at Sephora
  2. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N78

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N78

    • Looks identical
    • Very deep · Neutral · neutral pink undertone

    $35

    SephoraView at Sephora
  3. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    16 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 16 Deep

    • Close colour
    • Very deep · Neutral undertone

    $36

    SephoraView at Sephora
  4. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Deep

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Deep

    • Very close colour
    • Very deep

    $12

    Ulta BeautyView at Ulta Beauty
  5. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Cocoa

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Cocoa

    • Close colour
    • Very deep · Neutral undertone

    $36

    SephoraView at Sephora
  6. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    52 Deep Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 52 Deep Neutral

    • Slight colour difference
    • Very deep · Neutral undertone

    $32

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

BLK/OPL TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15 in Ebony Brown, against KimChi Chic Beauty A Really Good Foundation in 140D. Every attribute compared, with its share of the score.

ComparedYour shade140DClosest matchEbony BrownScore
Shade match55% of overall90
Colour97#5d3c2b#5a3928Looks identicalColour difference 1.0 (0 is identical)
Depth97Very deepVery deepSameDepth difference: 1.9
Retailer descriptionVery deepNot statedNo depth word in one descriptionNot compared
Undertone70NeutralUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared88
Finish78Natural matteMatteCloseMatte finish rather than natural matte
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Dry, normal, combination, oilyDry, normalBoth marketed for dry/​normal skin
Overall match 80/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To BLK/OPL TRUE COLOR Mineral Matte Crème Powder Foundation SPF 15 in Ebony Brown.

Same or better

  • $14.05 less
  • Near-identical swatch colour
  • Matte finish instead of natural matte
  • Same full coverage
  • Adds SPF 15

Different

  • No long-wear claim
  • Does not claim not settling into lines
  • Does not claim a lightweight feel
  • Not marketed for combination/oily skin

Ingredients (information only, not scored)

3 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconehigh silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 15
OverlapWater-based vs unknown-based; silicone high vs high
View full match

Where to buy Ebony Brown

Best price
$14.95Ulta BeautyUlta Beauty
$14.05 less (48%)

Your shade $29 at Ulta Beauty

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.