Revealer Skin-Improving Foundation SPF 25 Medium Tan Neutral 280 dupes and alternatives Kosas
3.6 (2,005)·Medium light · Warm · peach undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Near-identical swatch colour· Both claim a blurring effect· Both claim a lightweight feel
Differences: Neutral rather than warm undertone· Matte rather than natural finish· Buildable rather than medium coverage
Score details
Shade match
90
Finish & visual result
73
Wear & performance
80
Skin suitability
84
Looks identical · Matte · Buildable coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Contains listed fragrance · No SPF
Retailer shade note: intense medium shade, neutral undertone
Matches: Near-identical swatch colour· Both claim a blurring effect· Both claim a lightweight feel
Differences: Neutral rather than warm undertone· Matte rather than natural finish· Buildable rather than medium coverage
Score details
Shade match
88
Finish & visual result
73
Wear & performance
80
Skin suitability
84
Looks identical · Matte · Buildable coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed · Contains listed fragrance · No SPF
$20Ulta Beauty(product price)$25 less (56%)3.7 (146)
Matches: Near-identical swatch colour· Both claim long-wearing· Both claim a lightweight feel
Differences: Neutral rather than warm undertone· Matte rather than natural finish· Full rather than medium coverage
Score details
Shade match
88
Finish & visual result
52
Wear & performance
100
Skin suitability
84
Looks identical · Matte · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone · Matte rather than natural finish · Full rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · No SPF
Matches: Very close colour· Similar undertone (neutral vs warm)· Same medium coverage
Differences: Matte rather than natural finish· No skin-like finish claimed· No long-wear claim
Score details
Shade match
90
Finish & visual result
73
Wear & performance
60
Skin suitability
60
Very close colour · Matte · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · No long-wear claim · Not marketed for normal skin · Contains drying alcohol · No SPF
$15Ulta Beauty(product price)$30 less (67%)3.9 (223)
Matches: Very close colour· Similar undertone (neutral vs warm)· Both claim a skin-like finish
Differences: Radiant rather than natural finish· Light rather than medium coverage· No blurring effect claimed
Score details
Shade match
90
Finish & visual result
64
Wear & performance
60
Skin suitability
84
Very close colour · Radiant · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No blurring effect claimed · No long-wear claim · Contains listed fragrance · No SPF
Retailer shade note: Medium skin tone, neutral-warm beige undertone
Matches: Very close colour· Both claim long-wearing· Both claim a lightweight feel
Differences: Neutral rather than warm undertone· Matte rather than natural finish· Light rather than medium coverage
Score details
Shade match
86
Finish & visual result
52
Wear & performance
100
Skin suitability
60
Very close colour · Matte · Light coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than natural finish · Light rather than medium coverage · No skin-like finish claimed · No blurring effect claimed · Not marketed for normal skin · No SPF
The closest shade to Kosas Revealer Skin-Improving Foundation SPF 25 Medium Tan Neutral 280 (Medium light · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 330N, against Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Tan Neutral 280. Every attribute compared, with its share of the score.
ComparedYour shadeMedium Tan Neutral 280Closest shade match330NHow they compareScore
Shade match55% of overall98
Colour60%97#d5a385#d9a485Looks identicalColour difference 0.9 (0 is identical)
Finish35%56NaturalMatteSome differenceMatte finish rather than natural
Coverage30%80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finish20%100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity30%70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance20%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling20%40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall28
Skin type100%28Normal, dry, combinationNormal, oily, sensitiveBoth marketed for normal skin
Overall match 84/100Shade match 98/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum in Rich, against Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Tan Neutral 280. Every attribute compared, with its share of the score.
ComparedYour shadeMedium Tan Neutral 280Closest overall alternativeRichHow they compareScore
Shade match55% of overall96
Colour60%94#d5a385#d9a582Very close colourColour difference 1.7 (0 is identical)
Finish35%56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared100
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall28
Skin type100%28Normal, dry, combinationDry, oily, sensitiveBoth marketed for dry skin
Overall match 88/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Sephora
Target$15 less (33%)
