Closest shade match is the equivalent shade, scored on colour, depth, undertone and colour family only. Closest overall alternative is the most similar eyeshadow overall: shade match 55%, finish, pigmentation and format 30%, wear and performance 10%, comfort and skin suitability 5%.
Overall alternativesShade matchesRanked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar eyeshadow on shade, finish, wear and comfort and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Differences: Noticeably different swatch colour· Brown rather than bronze· 24-hour wear rather than not listed (longevity)
Score details
Shade match
67
Finish, pigmentation & format
97
Wear & performance
40
Comfort & skin suitability
50
Slight colour difference · Metallic
Ingredients (not scored): 15% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than bronze · 24-hour wear rather than not listed (longevity) · Does not claim waterproof
Matches: Same finish: metallic· Same format: stick· Claims crease resistance
Differences: Noticeably different swatch colour· Lighter· Brown rather than bronze
Score details
Shade match
57
Finish, pigmentation & format
93
Wear & performance
52
Comfort & skin suitability
50
Slight colour difference · Metallic · Buildable
Ingredients (not scored): 15% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Brown rather than bronze · Buildable rather than opaque (pigmentation) · 24-hour wear rather than not listed (longevity)
Matches: Same finish: metallic· Same pigmentation: opaque
Differences: Noticeably different swatch colour· Brown rather than bronze· Powder rather than stick (format)
Score details
Shade match
57
Finish, pigmentation & format
90
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Metallic · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than bronze · Powder rather than stick (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof
Matches: Same pigmentation: opaque· Claims crease resistance· Both claim waterproof
Differences: Noticeably different swatch colour· Lighter· Neutral rather than warm undertone
Score details
Shade match
52
Finish, pigmentation & format
88
Wear & performance
52
Comfort & skin suitability
40
Visibly different colour · Shimmer · Opaque
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Neutral rather than warm undertone · Brown rather than bronze · Long-wearing rather than not listed (longevity)
Matches: Very close colour· Claims crease resistance· Claims comfort
Differences: Neutral rather than warm undertone· Brown rather than bronze· Natural rather than metallic (finish)
Score details
Shade match
85
Finish, pigmentation & format
31
Wear & performance
40
Comfort & skin suitability
40
Very close colour · Natural · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than warm undertone · Brown rather than bronze · Natural rather than metallic (finish) · Buildable rather than opaque (pigmentation) · Liquid rather than stick (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof
Sold as contour, rated here for use as eyeshadow (suited)
Matches: Same warm undertone· Same finish: metallic· Same pigmentation: opaque
Differences: Noticeably different swatch colour· Lighter· Copper rather than bronze
Score details
Shade match
50
Finish, pigmentation & format
90
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Metallic · Opaque
Ingredients (not scored): 4% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Copper rather than bronze · Powder rather than stick (format) · 12-hour wear rather than not listed (longevity) · Does not claim waterproof
Matches: Same format: stick· Claims crease resistance· Both claim waterproof
Differences: Noticeably different swatch colour· Lighter· Cool rather than warm undertone
Score details
Shade match
50
Finish, pigmentation & format
86
Wear & performance
52
Comfort & skin suitability
40
Slight colour difference · Glitter
Ingredients (not scored): 21% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Cool rather than warm undertone · Brown rather than bronze · Long-wearing rather than not listed (longevity)
Retailer shade note: deep, rich, cool‑brown shade with sparkly dimension & a shimmer finish
Matches: Same finish: metallic· Same format: stick· Claims crease resistance
Differences: Noticeably different swatch colour· Lighter· Cool rather than warm undertone
Score details
Shade match
43
Finish, pigmentation & format
93
Wear & performance
52
Comfort & skin suitability
50
Visibly different colour · Metallic · Buildable
Ingredients (not scored): 13% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Cool rather than warm undertone · Brown rather than bronze · Buildable rather than opaque (pigmentation) · 24-hour wear rather than not listed (longevity)
Retailer shade note: a shimmering warm chocolate brown / a rich cool brown
$6Ulta Beauty(product price)$22 less (79%)4.0 (6,939)
Matches: Same finish: metallic· Same format: stick· Claims crease resistance
Differences: Noticeably different swatch colour· Lighter· Brown rather than bronze
Score details
Shade match
39
Finish, pigmentation & format
100
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Metallic
Ingredients (not scored): 5% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Brown rather than bronze · Long-wearing rather than not listed (longevity) · Does not claim waterproof
Matches: Same finish: metallic· Same pigmentation: opaque
Differences: Noticeably different swatch colour· Lighter· Brown rather than bronze
Score details
Shade match
42
Finish, pigmentation & format
90
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Metallic · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Brown rather than bronze · Powder rather than stick (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof
Matches: Claims crease resistance· Both claim waterproof· Claims comfort
Differences: Noticeably different swatch colour· Lighter· Brown rather than bronze
Score details
Shade match
45
Finish, pigmentation & format
81
Wear & performance
52
Comfort & skin suitability
40
Visibly different colour · Shimmer · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Brown rather than bronze · Buildable rather than opaque (pigmentation) · 12-hour wear rather than not listed (longevity)
Matches: Same finish: metallic· Same pigmentation: opaque
Differences: Noticeably different swatch colour· Lighter· Mauve rather than bronze
Score details
Shade match
39
Finish, pigmentation & format
90
Wear & performance
40
Comfort & skin suitability
50
Slight colour difference · Metallic · Opaque
Ingredients (not scored): 7% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Mauve rather than bronze · Powder rather than stick (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof
Differences: Cool rather than warm undertone· Brown rather than bronze· Natural rather than metallic (finish)
Score details
Shade match
70
Finish, pigmentation & format
31
Wear & performance
40
Comfort & skin suitability
40
Close colour · Natural · Buildable
Ingredients (not scored): 4% ingredient overlap
Differences: Cool rather than warm undertone · Brown rather than bronze · Natural rather than metallic (finish) · Buildable rather than opaque (pigmentation) · Liquid rather than stick (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof
Sold as contour, rated here for use as eyeshadow (suited)
Differences: Noticeably different swatch colour· Lighter· Liquid rather than stick (format)
Score details
Shade match
44
Finish, pigmentation & format
78
Wear & performance
40
Comfort & skin suitability
40
Visibly different colour · Shimmer
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Liquid rather than stick (format) · 16-hour wear rather than not listed (longevity) · Does not claim waterproof
Matches: Same finish: metallic· Same pigmentation: opaque· Claims crease resistance
Differences: Noticeably different swatch colour· Lighter· Brown rather than bronze
Score details
Shade match
32
Finish, pigmentation & format
90
Wear & performance
52
Comfort & skin suitability
50
Visibly different colour · Metallic · Opaque
Ingredients (not scored): 10% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Brown rather than bronze · Powder rather than stick (format) · 12-hour wear rather than not listed (longevity)
Differences: Lighter· Brown rather than bronze· Matte rather than metallic (finish)
Score details
Shade match
65
Finish, pigmentation & format
29
Wear & performance
40
Comfort & skin suitability
50
Slight colour difference · Matte · Buildable
Ingredients (not scored): 7% ingredient overlap
Differences: Lighter · Brown rather than bronze · Matte rather than metallic (finish) · Buildable rather than opaque (pigmentation) · Long-wearing rather than not listed (longevity) · Does not claim waterproof
Matches: Same pigmentation: opaque· Same format: stick· Claims crease resistance
Differences: Noticeably different swatch colour· Brown rather than bronze· Matte rather than metallic (finish)
Score details
Shade match
57
Finish, pigmentation & format
38
Wear & performance
52
Comfort & skin suitability
50
Visibly different colour · Matte · Opaque
Ingredients (not scored): 8% ingredient overlap
Differences: Noticeably different swatch colour · Brown rather than bronze · Matte rather than metallic (finish) · Long-wearing rather than not listed (longevity)
Matches: Same pigmentation: opaque· Same format: stick· Claims crease resistance
Differences: Noticeably different swatch colour· Lighter· Brown rather than bronze
Score details
Shade match
58
Finish, pigmentation & format
38
Wear & performance
40
Comfort & skin suitability
50
Slight colour difference · Matte · Opaque
Ingredients (not scored): 76% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Brown rather than bronze · Matte rather than metallic (finish) · 24-hour wear rather than not listed (longevity) · Does not claim waterproof
Differences: Noticeably different swatch colour· Lighter· Copper rather than bronze
Score details
Shade match
38
Finish, pigmentation & format
76
Wear & performance
40
Comfort & skin suitability
50
Visibly different colour · Shimmer
Ingredients (not scored): 6% ingredient overlap
Differences: Noticeably different swatch colour · Lighter · Copper rather than bronze · Powder rather than stick (format) · Long-wearing rather than not listed (longevity) · Does not claim waterproof
IT Cosmetics Superhero No-Tug Longwear Eyeshadow Stick in Fearless Umber, against Lancôme Ombre Hypnôse Stylo Shadow Stick Matte Metallics in 27 Bronze. Every attribute compared, with its share of the score.
ComparedYour shade27 BronzeClosest matchFearless UmberHow they compareScore
Shade match55% of overall85
Colour60%87#472114#502a1dVery close colourColour difference 2.8 (0 is identical)
Depth15%96Deep / darkDeep / darkSameDepth difference 2.5 on the 0–100 scale
Comfort & skin suitability5% of overall · 1 of 3 compared40
Comfort40%40Not listedClaimedSome differenceThe match claims a comfortable feel; your product does not list it
Hydration20%—not comparableNot listedNot listedNot listed for eitherNeither product lists hydration
Skin types40%—not comparableNot listedSensitiveNot listed for eitherSkin types not listed for one product
Overall match 64/100Shade match 85/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth, undertone and colour family; the overall match on shade match, finish, pigmentation and format, wear and performance and comfort and suitability. A pair with no swatch colour on one side or Low data confidence is listed without a score. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty$16 less (57%)
Sephora
