Beautler.Your beauty butler

Forget The Filler Skin-Plumping Line-Smoothing Foundation 10M dupes and alternatives Lawless

Light medium · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Lancôme Teint Idole Ultra Wear Natural Matte Foundation 355N

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Lawless
10MChange shade
Depth and undertone: Light medium · Warm
Finish and coverage: Natural · Full coverage
The match
Lancôme
355N
Depth and undertone: Light medium · Warm · peach
Finish and coverage: Matte · Full coverage
Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$53SephoraSephora
Costs $6 more

Your shade $47 at Sephora

SephoraView at Sephora

Closest overall alternative: Kosas Revealer Skin-Improving Foundation SPF 25 Medium Neutral Warm 230

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Lawless
10MChange shade
Depth and undertone: Light medium · Warm
Finish and coverage: Natural · Full coverage
The match
Kosas
Medium Neutral Warm 230
Depth and undertone: Light medium · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
Overall match
86out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
88
Wear (Wear & performance)
80
Skin (Skin suitability)
28
Best price
$45SephoraSephora
$2 less (4%)

Your shade $47 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 91
    $55Ulta BeautyUlta BeautyCosts $8 more

    Matches: Near-identical swatch colourSame natural finishSame full coverage

    Differences: No skin-like finish claimedNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    91
    Finish & visual result
    79
    Wear & performance
    80
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  2. Shade match 96
    $52SephoraSephoraCosts $5 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Medium rather than full coverageNo skin-like finish claimedNot marketed for combination/oily skin

    Score details
    Shade match
    96
    Finish & visual result
    76
    Wear & performance
    80
    Skin suitability
    28

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · Not marketed for combination/oily skin

    Retailer shade note: with golden undertones

    Medium confidence· Digital match

    View match
  3. #5 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    18W Proud
    Shade match 96
    $47SephoraSephoraSame price

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: Medium rather than full coverageNo skin-like finish claimedNot marketed for sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    82
    Wear & performance
    57
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · Not marketed for sensitive skin

    Retailer shade note: medium warm

    Medium confidence· Digital match

    View match
  4. Shade match 96
    $69SephoraSephoraCosts $22 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Medium rather than full coverageNo skin-like finish claimedNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    76
    Wear & performance
    60
    Skin suitability
    30

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · No long-wear claim · Not marketed for oily/sensitive skin

    Retailer shade note: medium peach

    Medium confidence· Digital match

    View match
  5. #7 · NARS

    Natural Matte Longwear Foundation

    BARCELONA
    Shade match 97
    $55SephoraSephoraCosts $8 more

    Matches: Near-identical swatch colourSame warm undertoneSame full coverage

    Differences: Matte rather than natural finishNo skin-like finish claimedNot marketed for sensitive skin

    Score details
    Shade match
    97
    Finish & visual result
    73
    Wear & performance
    52
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed · Not marketed for sensitive skin

    Retailer shade note: M3.75 - Medium to medium-deep with warm undertones, and a peach tone

    Medium confidence· Digital match

    View match
  6. Shade match 98
    $40SephoraSephora$7 less (15%)

    Matches: Near-identical swatch colourSame warm undertoneSame full coverage

    Differences: Matte rather than natural finishNo skin-like finish claimedNo blurring effect claimed

    Score details
    Shade match
    98
    Finish & visual result
    64
    Wear & performance
    54
    Skin suitability
    60

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for sensitive skin · Contains listed fragrance

    Retailer shade note: for medium skin with warm yellow undertones

    Medium confidence· Digital match

    View match
  7. #9 · Clinique

    Even Better Makeup Broad Spectrum SPF 15 Foundation

    WN 76 Toasted Wheat
    Shade match 94
    $39SephoraSephora$8 less (17%)

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same natural finish

    Differences: Medium rather than full coverageNo skin-like finish claimedDoes not claim a lightweight feel

    Score details
    Shade match
    94
    Finish & visual result
    76
    Wear & performance
    55
    Skin suitability
    28

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Medium rather than full coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for oily/sensitive skin

    Retailer shade note: medium, warm-neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation 10M (Light medium · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Dior Forever Skin Correct Full-Coverage Concealer

    4W Warm

    Dior Forever Skin Correct Full-Coverage Concealer, shade 4W Warm

    • Looks identical
    • Light medium · Warm · yellow undertone

    $42

  2. NARS Soft Matte Complete Concealer

    Biscuit

    NARS Soft Matte Complete Concealer, shade Biscuit

    • Looks identical
    • Light medium · Warm · golden undertone

    $36

  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Graham Cracker 4.1 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Graham Cracker 4.1 Golden

    • Very close colour
    • Light medium · Warm · golden undertone

    $31

  4. Tarte Shape Tape Full Coverage Matte Concealer

    36S medium-tan sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 36S medium-tan sand

    • Very close colour
    • Light medium · Warm · golden undertone

    $32

  5. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 6.8 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 6.8 W

    • Very close colour
    • Light medium · Warm · peach undertone

    $32

  6. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    2N22

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2N22

    • Very close colour
    • Light medium · Neutral · neutral golden undertone

    $35

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 355N, against Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation in 10M. Every attribute compared, with its share of the score.

ComparedYour shade10MClosest shade match355NScore
Shade match55% of overall99
Colour98#dfab83#e0aa80Looks identicalColour difference 0.6 (0 is identical)
Depth100Light mediumLight mediumSameDepth difference: 0.3
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100WarmWarm · peachClosefrom retailer shade descriptions
Finish & visual result25% of overall85
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100FullFullSameSame full coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared49
Longevity3512-hour wear24-hour wearDifferent24-hour wear claimed against 12-hour wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, oily, sensitiveNormal, oily, sensitiveBoth marketed for oily/​sensitive skin
Overall match 86/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Teint Idole Ultra Wear Natural Matte Foundation in 355N.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same full coverage
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Claims transfer resistance
  • Claims not settling into lines
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural
  • Not marketed for combination skin

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Listed (alcohol denat.)
SPFNot listedNot listed
OverlapOil-based vs silicone-based; silicone high vs high

Why the closest overall alternative works

Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Neutral Warm 230, against Lawless Forget The Filler Skin-Plumping Line-Smoothing Foundation in 10M. Every attribute compared, with its share of the score.

ComparedYour shade10MClosest overall alternativeMedium Neutral Warm 230Score
Shade match55% of overall93
Colour94#dfab83#dba986Very close colourColour difference 1.6 (0 is identical)
Depth98Light mediumLight mediumSameDepth difference: 1.2
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone85WarmNeutral · neutral goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100NaturalNaturalSameSame natural finish
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared80
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall28
Skin type28Combination, oily, sensitiveNormal, dry, combinationBoth marketed for combination skin
Overall match 86/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Kosas Revealer Skin-Improving Foundation SPF 25 in Medium Neutral Warm 230.

Same or better

  • $2 less
  • Very close colour
  • Similar undertone (neutral vs warm)
  • Same natural finish
  • Both claim a skin-like finish
  • Both claim a blurring effect
  • Both claim a lightweight feel
  • No drying alcohol listed
  • Adds SPF 25

Different

  • Medium rather than full coverage
  • Not marketed for oily/sensitive skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedSPF 25
OverlapOil-based vs unknown-based; silicone high vs none

Where to buy

Closest shade match

Lancôme Teint Idole Ultra Wear Natural Matte Foundation 355N

Best price
$53SephoraSephora
Costs $6 more

Your shade $47 at Sephora

SephoraView at Sephora

Closest overall alternative

Kosas Revealer Skin-Improving Foundation SPF 25 Medium Neutral Warm 230

Best price
$45SephoraSephora
$2 less (4%)

Your shade $47 at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.