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PRO Soft Focus Longwear Foundation 15 dupes and alternatives LORAC

Medium tan · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50 Shade 5

The equivalent shade: scored on colour, depth and undertone only.

Your shade
LORAC
15Change shade
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
The match
Naked Sundays
Shade 5
Depth and undertone: Medium tan · Warm
Finish and coverage: Light-medium coverage
Shade match
94out of 100
Colour
96
Depth
99
Undertone
85
Medium confidence· Digital matchWhy it matches
Best price
$26.60Ulta BeautyUlta Beauty
$11.40 less (30%)

Your shade $38 at Ulta Beauty

Closest overall alternative: Revolution Beauty Superfix Blur Longwear Foundation F10.9W

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
LORAC
15Change shade
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
The match
Revolution Beauty
F10.9W
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Matte · Buildable coverage
Overall match
93out of 100
Shade (Shade match)
90
Finish (Finish & visual result)
93
Wear (Wear & performance)
100
Skin (Skin suitability)
100
Match price
$14Ulta BeautyUlta Beauty
$24 less (63%)

Your shade $38 at Ulta Beauty · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F9.5NC
    Shade match 87
    $14Ulta BeautyUlta Beauty(product price)$24 less (63%)

    Matches: Similar undertone (warm vs neutral)Same matte finishBoth claim a blurring effect

    Differences: Buildable rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    93
    Wear & performance
    100
    Skin suitability
    100

    Close colour · Matte · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Buildable rather than full coverage

    Retailer shade note: medium or tan skin tones with a warm red undertone

    Medium confidence· Digital match

    View match
  2. #4 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F11.2W
    Shade match 84
    $14Ulta BeautyUlta Beauty(product price)$24 less (63%)

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Olive rather than neutral undertoneBuildable rather than full coverage

    Score details
    Shade match
    84
    Finish & visual result
    93
    Wear & performance
    100
    Skin suitability
    100

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Olive rather than neutral undertone · Buildable rather than full coverage

    Retailer shade note: medium or tan skin tones with an olive undertone

    Medium confidence· Digital match

    View match
  3. #5 · Make Up For Ever

    HD Skin Matte Velvet Blurring Powder Foundation

    3Y46 Warm Cinnamon
    Shade match 87
    $45SephoraSephoraCosts $7 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same matte finish

    Differences: Not marketed for dry/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Not marketed for dry/sensitive skin

    Retailer shade note: tan skin tones with yellow undertones

    Medium confidence· Digital match

    View match
  4. Shade match 80
    $14.59TargetTarget$23.41 less (62%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly lighterDoes not claim a lightweight feel

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    80
    Skin suitability
    100

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly lighter · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  5. #7 · KimChi Chic Beauty

    A Really Good Foundation

    115M
    Shade match 90
    $29Ulta BeautyUlta Beauty(product price)$9 less (24%)

    Matches: Very close colourSimilar undertone (warm vs neutral)Same full coverage

    Differences: Natural matte rather than matte finishNo blurring effect claimedNot marketed for sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    80

    Very close colour · Natural matte · Full coverage

    Ingredients (not scored): 25% ingredient overlap

    Differences: Natural matte rather than matte finish · No blurring effect claimed · Not marketed for sensitive skin

    Retailer shade note: Medium with Warm Yellow Undertones

    Medium confidence· Digital match

    View match
  6. #8 · Charlotte Tilbury

    Airbrush Flawless Foundation

    11 Neutral
    Shade match 92
    $52SephoraSephoraCosts $14 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageContains drying alcohol

    Score details
    Shade match
    92
    Finish & visual result
    82
    Wear & performance
    63
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Medium rather than full coverage · Contains drying alcohol

    Retailer shade note: tan with neutral undertones

    Medium confidence· Digital match

    View match
  7. Shade match 91
    $40SephoraSephoraCosts $2 more

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: No blurring effect claimedDoes not claim a lightweight feelNot marketed for dry/sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: No blurring effect claimed · Does not claim a lightweight feel · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: warm neutral

    Medium confidence· Digital match

    View match
  8. Shade match 86
    $55Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Similar undertone (warm vs neutral)Same matte finishSame full coverage

    Differences: Not marketed for dry/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    68
    Skin suitability
    60

    Close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Not marketed for dry/sensitive skin

    Retailer shade note: MD2.3 - medium-deep with warm undertones

    Medium confidence· Digital match

    View match
  9. #11 · L.A. Girl

    Pro.Matte Foundation

    Light Tan
    Shade match 86
    $9Ulta BeautyUlta Beauty$29 less (76%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: No blurring effect claimedDoes not claim a lightweight feelNot marketed for dry/sensitive skin

    Score details
    Shade match
    86
    Finish & visual result
    89
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: No blurring effect claimed · Does not claim a lightweight feel · Not marketed for dry/sensitive skin · Contains listed fragrance

    Medium confidence· Digital match

    View match
  10. Shade match 88
    $49SephoraSephoraCosts $11 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for oily/sensitive skin

    Score details
    Shade match
    88
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for oily/sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for medium to tan skin with golden neutral undertones

    Medium confidence· Digital match

    View match
  11. Shade match 87
    $49SephoraSephoraCosts $11 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for oily/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for oily/sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for medium to tan skin with neutral undertones

    Medium confidence· Digital match

    View match
  12. #14 · NARS

    Light Reflecting Foundation

    Moorea
    Shade match 87
    $55Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Both claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for oily/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for oily/sensitive skin

    Retailer shade note: MD2.3 - medium-deep with warm undertones

    Medium confidence· Digital match

    View match
  13. Shade match 87
    $49SephoraSephoraCosts $11 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for oily/sensitive skin

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for oily/sensitive skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for medium to tan skin with rosy neutral undertones

    Medium confidence· Digital match

    View match
  14. Shade match 86
    $58Ulta BeautyUlta Beauty(product price)Costs $20 more

    Matches: Same neutral undertoneSame full coverageBoth claim a blurring effect

    Differences: Natural matte rather than matte finishDoes not claim a lightweight feel

    Score details
    Shade match
    86
    Finish & visual result
    90
    Wear & performance
    60
    Skin suitability
    100

    Close colour · Natural matte · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Natural matte rather than matte finish · Does not claim a lightweight feel

    Retailer shade note: tan with neutral undertones

    Medium confidence· Digital match

    View match
  15. #17 · Charlotte Tilbury

    Beautiful Skin Medium Coverage Foundation

    11 Neutral
    Shade match 90
    $52SephoraSephoraCosts $14 more

    Matches: Very close colourSame neutral undertoneBoth claim a blurring effect

    Differences: Natural rather than matte finishMedium rather than full coverageNot marketed for oily/sensitive skin

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    80
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Not marketed for oily/sensitive skin

    Retailer shade note: tan with neutral undertones

    Medium confidence· Digital match

    View match
  16. #18 · Ulta Beauty Collection

    Complexion Crush Foundation

    Tan Neutral
    Shade match 88
    $16Ulta BeautyUlta Beauty$22 less (58%)

    Matches: Very close colourSame neutral undertoneSame matte finish

    Differences: Medium rather than full coverageNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    82
    Wear & performance
    60
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Medium rather than full coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  17. Shade match 85
    $45Ulta BeautyUlta Beauty(product price)Costs $7 more

    Matches: Same neutral undertoneSame matte finishSame full coverage

    Differences: Slightly lighterNo blurring effect claimedContains drying alcohol

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    68
    Skin suitability
    100

    Close colour · Matte · Full coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly lighter · No blurring effect claimed · Contains drying alcohol

    Retailer shade note: for medium deep neutral skin with a subtle golden hue

    Medium confidence· Digital match

    View match
  18. #20 · about-face

    THE PERFORMER Skin-Focused Foundation

    MD1OLIVE
    Shade match 88
    $25Ulta BeautyUlta Beauty(product price)$13 less (34%)

    Matches: Very close colourClaims a skin-like finishBoth claim long-wearing

    Differences: Olive rather than neutral undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    58
    Wear & performance
    100
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Olive rather than neutral undertone · Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · Not marketed for sensitive skin

    Retailer shade note: medium deep with olive undertones

    Medium confidence· Digital match

    View match
  19. Shade match 84
    $40SephoraSephoraCosts $2 more

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Olive rather than neutral undertoneNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    84
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 20% ingredient overlap

    Differences: Olive rather than neutral undertone · No blurring effect claimed · Does not claim a lightweight feel · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: for tan skin with warm olive undertones

    Medium confidence· Digital match

    View match

Showing 12 of 19 matches

Looking for a concealer in your shade?

The closest shade to LORAC PRO Soft Focus Longwear Foundation 15 (Medium tan · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    3N54

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3N54

    • Looks identical
    • Medium tan · Neutral · neutral golden undertone

    $35

  2. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3

    • Very close colour
    • Medium tan · Warm · golden undertone

    $22

  3. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    144

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 144

    • Close colour
    • Medium · Neutral · neutral golden undertone

    $12.99

  4. Clinique Even Better All-Over Concealer + Eraser

    WN 100 Deep Honey

    Clinique Even Better All-Over Concealer + Eraser, shade WN 100 Deep Honey

    • Close colour
    • Medium · Neutral · neutral golden undertone

    $22

  5. Milk Makeup Future Fluid Longwear Hydrating Concealer

    17W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 17W

    • Very close colour
    • Medium tan · Warm undertone

    $30

  6. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Brittle 6.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Brittle 6.5 Golden

    • Close colour
    • Medium · Warm · golden undertone

    $31

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50 in Shade 5, against LORAC PRO Soft Focus Longwear Foundation in 15. Every attribute compared, with its share of the score.

ComparedYour shade15Closest shade matchShade 5Score
Shade match55% of overall94
Colour96#c18a51#c38a54Looks identicalColour difference 1.1 (0 is identical)
Depth99Medium tanMedium tanSameDepth difference: 0.4
Retailer descriptionMedium tanMedium tanBoth described as medium tanThe retailers describe the same depth
Undertone85Neutral · neutral goldenWarmClosecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared49
Finishnot comparableMatteNot listedNot comparedFinish not listed for one product
Coverage60FullLight-mediumSome differenceLight-medium coverage rather than full (buildable: one step of tolerance)
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 78/100Shade match 94/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50 in Shade 5.

Same or better

  • $11.40 less
  • Near-identical swatch colour
  • Similar undertone (warm vs neutral)
  • Claims a skin-like finish
  • Both claim a lightweight feel
  • Adds SPF 50

Different

  • Light-medium rather than full coverage
  • No blurring effect claimed
  • No long-wear claim

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 50
OverlapBoth silicone-based; silicone high vs high

Why the closest overall alternative works

Revolution Beauty Superfix Blur Longwear Foundation in F10.9W, against LORAC PRO Soft Focus Longwear Foundation in 15. Every attribute compared, with its share of the score.

ComparedYour shade15Closest overall alternativeF10.9WScore
Shade match55% of overall90
Colour83#c18a51#c4853dClose colourColour difference 3.2 (0 is identical)
Depth98Medium tanMedium tanSameDepth difference: 1.5
Retailer descriptionMedium tanMediumSome differenceRetailer descriptions one depth band apart
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared93
Finish100MatteMatteSameSame matte finish
Coverage80FullBuildableCloseBuildable coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 93/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Revolution Beauty Superfix Blur Longwear Foundation in F10.9W.

Same or better

  • $24 less
  • Same neutral undertone
  • Same matte finish
  • Buildable rather than full coverage
  • Both claim a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Small colour difference on the swatch

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth silicone-based; silicone high vs high

Where to buy

Closest shade match

Naked Sundays BeautyScreen Peptide Foundation Tint SPF 50 Shade 5

Best price
$26.60Ulta BeautyUlta Beauty
$11.40 less (30%)

Your shade $38 at Ulta Beauty

Closest overall alternative

Revolution Beauty Superfix Blur Longwear Foundation F10.9W

Match price
$14Ulta BeautyUlta Beauty
$24 less (63%)

Your shade $38 at Ulta Beauty · product price; shade not separately priced

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.