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Age Perfect Radiant Serum Foundation 10 Ivory dupes and alternatives L'Oréal Paris

Very fair

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with medium coverage, in liquid form.

  • 14 matches have no formulation listed and are not shown.

Closest shade match: Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation Y2

The equivalent shade: scored on colour, depth and undertone only.

The match
Natasha Denona
Y2
Depth and undertone: Very fair · Warm · yellow
Finish and coverage: Radiant · Medium coverage
Shade match
90out of 100
Colour
97
Depth
99
Undertone
70
Medium confidence· Digital matchWhy it matches
Best price
$52SephoraSephora
Costs $33.01 more

Your shade $18.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Glossier Stretch Fluid Foundation for Buildable Coverage Very Light 2

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Glossier
Very Light 2
Depth and undertone: Very fair · Cool · pink
Finish and coverage: Natural · Medium coverage
Overall match
85out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
86
Wear (Wear & performance)
72
Skin (Skin suitability)
100
Best price
$34SephoraSephora
Costs $15.01 more

Your shade $18.99 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    11 Fair Neutral
    Shade match 86
    $8Ulta BeautyUlta Beauty$10.99 less (58%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly deeperNot marketed for sensitive skinNo SPF

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    72
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly deeper · Not marketed for sensitive skin · No SPF

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  2. #4 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    12 Fair Warm
    Shade match 85
    $8Ulta BeautyUlta Beauty(product price)$10.99 less (58%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Not marketed for sensitive skinNo SPF

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    72
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Not marketed for sensitive skin · No SPF

    Retailer shade note: fair with warm undertones

    Medium confidence· Digital match

    View match
  3. Shade match 85
    $54SephoraSephoraCosts $35.01 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly deeperNo SPF

    Score details
    Shade match
    85
    Finish & visual result
    89
    Wear & performance
    66
    Skin suitability
    68

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly deeper · No SPF

    Retailer shade note: very fair with warm undertones

    Medium confidence· Digital match

    View match
  4. #6 · Charlotte Tilbury

    Beautiful Skin Medium Coverage Foundation

    1 Neutral
    Shade match 88
    $52SephoraSephoraCosts $33.01 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Does not claim not settling into linesNot marketed for sensitive skinNo SPF

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for sensitive skin · No SPF

    Retailer shade note: fairest with neutral undertones

    Medium confidence· Digital match

    View match
  5. Shade match 88
    $63SephoraSephoraCosts $44.01 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Does not claim not settling into linesNot marketed for sensitive skinContains listed fragrance

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    54
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for sensitive skin · Contains listed fragrance · No SPF

    Retailer shade note: fair to light with warm undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to L'Oréal Paris Age Perfect Radiant Serum Foundation 10 Ivory (Very fair) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. NARS Soft Matte Complete Concealer

    Nougatine

    NARS Soft Matte Complete Concealer, shade Nougatine

    • Looks identical
    • Very fair · Warm undertone

    $36

  2. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    140

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 140

    • Very close colour
    • Very fair · Warm · yellow undertone

    $30

  3. Clinique Even Better All-Over Concealer + Eraser

    CN 10 Alabaster

    Clinique Even Better All-Over Concealer + Eraser, shade CN 10 Alabaster

    • Very close colour
    • Very fair · Neutral · neutral pink undertone

    $22

  4. Glossier Stretch Concealer for Dewy Buildable Coverage

    Very Light 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Very Light 2

    • Very close colour
    • Very fair · Cool · pink undertone

    $22

  5. L'Oréal Paris True Match Radiant Serum Concealer

    N2

    L'Oréal Paris True Match Radiant Serum Concealer, shade N2

    • Very close colour
    • Very fair · Neutral undertone

    $16.99

  6. Maybelline Fit Me Natural Finish Concealer

    011 Vanilla

    Maybelline Fit Me Natural Finish Concealer, shade 011 Vanilla

    • Very close colour
    • Very fair

    $10.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in Y2, against L'Oréal Paris Age Perfect Radiant Serum Foundation in 10 Ivory. Every attribute compared, with its share of the score.

ComparedYour shade10 IvoryClosest shade matchY2Score
Shade match55% of overall90
Colour97#f8ddbf#fce1c1Looks identicalColour difference 1.1 (0 is identical)
Depth99Very fairVery fairSameDepth difference: 0.6
Retailer descriptionNot statedLightNo depth word in one descriptionNot compared
Undertone70UnknownWarm · yellowSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared59
Longevity40Not listed18-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall73
Skin type73SensitiveNormal, dry, sensitiveBoth marketed for sensitive skin
Overall match 79/100Shade match 90/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in Y2.

Same or better

  • Near-identical swatch colour
  • Same medium coverage
  • Claims a blurring effect
  • Claims 18-hour wear
  • Both claim not settling into lines

Different

  • Radiant finish instead of natural
  • Does not claim a lightweight feel
  • No SPF

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconehigh silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Listed (alcohol denat.)
SPFSPF 50Not listed
OverlapSilicone-based vs unknown-based; silicone high vs high

Why the closest overall alternative works

Glossier Stretch Fluid Foundation for Buildable Coverage in Very Light 2, against L'Oréal Paris Age Perfect Radiant Serum Foundation in 10 Ivory. Every attribute compared, with its share of the score.

ComparedYour shade10 IvoryClosest overall alternativeVery Light 2Score
Shade match55% of overall86
Colour89#f8ddbf#fedfc4Very close colourColour difference 2.4 (0 is identical)
Depth99Very fairVery fairSameDepth difference: 0.6
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone70UnknownCool · pinkSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared86
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared72
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100SensitiveSensitiveBoth marketed for sensitive skin
Overall match 85/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Glossier Stretch Fluid Foundation for Buildable Coverage in Very Light 2.

Same or better

  • Very close colour
  • Same natural finish
  • Same medium coverage
  • Claims a skin-like finish
  • Claims 12-hour wear
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • No SPF

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeno silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFSPF 50Not listed
OverlapSilicone-based vs unknown-based; silicone high vs none

Where to buy

Closest shade match

Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation Y2

Best price
$52SephoraSephora
Costs $33.01 more

Your shade $18.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Glossier Stretch Fluid Foundation for Buildable Coverage Very Light 2

Best price
$34SephoraSephora
Costs $15.01 more

Your shade $18.99 at Ulta Beauty

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.