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Infallible 32H Fresh Wear Foundation 525 Deep Golden dupes and alternatives L'Oréal Paris

Deep · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

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Fragrance-free1No drying alcohol1Vegan1Cruelty-free, applied. RemoveOil-free1With SPF1Mineral0

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Only showing matches with full coverage, cruelty-free.

  • 18 matches have no cruelty-free claim listed and are not shown.

Closest shade matchClosest overall alternative: Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation 440

The equivalent shade and the most similar foundation overall.

Your shade
L'Oréal Paris
525 Deep GoldenChange shade
Depth and undertone: Deep · Warm · golden
Finish and coverage: Natural · Full coverage
The match
Fenty Beauty
440
Depth and undertone: Deep tan · Warm
Finish and coverage: Matte · Full coverage
Overall match
80out of 100
Shade (Shade match)
92
Finish (Finish & visual result)
76
Wear (Wear & performance)
49
Skin (Skin suitability)
60
Shade match
92out of 100
Colour
87
Depth
95
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$40SephoraSephora
Costs $21.01 more

Your shade $18.99 at Ulta Beauty

SephoraView at Sephora

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · bareMinerals

    BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20

    Deep 51 Neutral
    Shade match 82
    $45Ulta BeautyUlta Beauty(product price)Costs $26.01 more

    Matches: Very close colourSame full coverageClaims a skin-like finish

    Differences: Neutral rather than warm undertoneMatte rather than natural finishDoes not claim colour stability

    Score details
    Shade match
    82
    Finish & visual result
    68
    Wear & performance
    74
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than natural finish · Does not claim colour stability

    Retailer shade note: for deep neutral skin with a peach hue

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to L'Oréal Paris Infallible 32H Fresh Wear Foundation 525 Deep Golden (Deep · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    420 Cocoa

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 420 Cocoa

    • Slight colour difference
    • Deep

    $15.99

    Ulta BeautyView at Ulta Beauty

Closest concealers

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC50

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC50

    • Very close colour
    • Deep · Warm · golden undertone

    $30

    SephoraView at Sephora
  2. Milk Makeup Future Fluid Longwear Hydrating Concealer

    23W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 23W

    • Very close colour
    • Deep · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty
  3. Tarte Shape Tape Full Coverage Matte Concealer

    57S rich sand

    Tarte Shape Tape Full Coverage Matte Concealer, shade 57S rich sand

    • Very close colour
    • Deep · Warm · golden undertone

    $32

    SephoraView at Sephora
  4. L'Oréal Paris True Match Radiant Serum Concealer

    C10

    L'Oréal Paris True Match Radiant Serum Concealer, shade C10

    • Close colour
    • Deep · Warm undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  5. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Butterscotch 7.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Butterscotch 7.5 Golden

    • Close colour
    • Deep tan · Warm · golden undertone

    $31

    SephoraView at Sephora
  6. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    5W1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 5W1

    • Close colour
    • Deep · Warm undertone

    $34

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 440, against L'Oréal Paris Infallible 32H Fresh Wear Foundation in 525 Deep Golden. Every attribute compared, with its share of the score.

ComparedYour shade525 Deep GoldenClosest match440Score
Shade match55% of overall92
Colour87#9e552a#9e5d35Very close colourColour difference 2.7 (0 is identical)
Depth95DeepDeep tanCloseDepth difference: 2.8
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared76
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall49
Longevity7032-hour wearLong-wearingSome differenceYour product claims 32-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 80/100Shade match 92/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fenty Beauty Pro Filt'r Soft Matte Longwear Foundation in 440.

Same or better

  • Very close colour
  • Same warm undertone
  • Same full coverage
  • Claims not settling into lines
  • No drying alcohol listed

Different

  • Matte finish instead of natural
  • Does not claim transfer resistance
  • Does not claim colour stability
  • Does not claim a lightweight feel
  • Not marketed for dry/sensitive skin
  • No SPF

Ingredients (information only, not scored)

14 shared ingredients; weighted similarity 26%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholListed (alcohol denat.)Not listed
SPFSPF 25Not listed
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Where to buy 440

Best price
$40SephoraSephora
Costs $21.01 more

Your shade $18.99 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.