Very fair
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
22 of 33 matches
Only showing matches in liquid form.
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $15.99 at Ulta Beauty
Milk Makeup Future Fluid Longwear Hydrating Concealer
Every store that sells this shade · prices as last checked
Ulta Beauty$30View at Ulta BeautyThe most similar concealer overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $15.99 at Ulta Beauty
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautyRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
SephoraCosts $20.01 moreMatches: Very close colourSame matte finishSame full coverage
No material differences in the data we have.
Very close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Retailer shade note: Fair with netural undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $20.01 moreMatches: Same matte finishSame full coverageClaims a blurring effect
Differences: Slightly deeper
Close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly deeper
Retailer shade note: Fair with cool undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $20.01 moreMatches: Same matte finishSame full coverageClaims a blurring effect
Differences: Slightly deeper
Close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly deeper
Retailer shade note: Fair with netural warm undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $26.01 moreMatches: Very close colourSame full coverageBoth claim 24-hour wear
Differences: Natural rather than matte finishDoes not claim not settling into lines
Very close colour · Natural · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than matte finish · Does not claim not settling into lines
Retailer shade note: very fair skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraUlta Beauty$42View at Ulta BeautySephoraCosts $20.01 moreMatches: Same matte finishSame full coverageClaims a blurring effect
No material differences in the data we have.
Close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Retailer shade note: Fair with cool undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty$36View at Ulta BeautySephoraCosts $16.01 moreMatches: Very close colourSame matte finishSame full coverage
Differences: Does not claim transfer resistance
Very close colour · Matte · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Does not claim transfer resistance
Retailer shade note: fair skin with a balance of warm & cool undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $15.01 moreMatches: Same matte finishSame full coverageClaims a skin-like finish
Differences: Slightly deeper
Close colour · Matte · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly deeper
Retailer shade note: very fair skin tones with golden undertones
Medium confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraSephoraCosts $14.01 moreMatches: Same matte finishSame full coverageClaims a blurring effect
No material differences in the data we have.
Close colour · Matte · Full coverage
Ingredients (not scored): 12% ingredient overlap
Retailer shade note: very fair with golden undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautySephoraCosts $20.01 moreMatches: Same matte finishSame full coverageClaims a blurring effect
Differences: Slightly deeper
Close colour · Matte · Full coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly deeper
Retailer shade note: Fair with cool undertones
Medium confidence· Digital match
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beautyfrom $36 · product priceView at Ulta BeautySephoraCosts $14.01 moreMatches: Very close colourSame full coverageBoth claim not settling into lines
Differences: Natural rather than matte finishDoes not claim transfer resistance
Very close colour · Natural · Full coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than matte finish · Does not claim transfer resistance
Retailer shade note: for cool undertones
Medium confidence· Digital match
IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beauty$30View at Ulta BeautySephoraCosts $16.01 moreMatches: Same matte finishSame full coverageClaims a blurring effect
Differences: Slightly deeperDoes not claim transfer resistance
Close colour · Matte · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly deeper · Does not claim transfer resistance
Retailer shade note: fair skin with warm, golden undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautySephoraCosts $16.01 moreMatches: Same matte finishSame full coverageClaims a blurring effect
Differences: Does not claim transfer resistance
Close colour · Matte · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Does not claim transfer resistance
Retailer shade note: very fair skin with cool, pink undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$32View at Ulta BeautySephoraCosts $16.01 moreMatches: Very close colourSame matte finishClaims a blurring effect
Differences: Medium rather than full coverageDoes not claim transfer resistance
Very close colour · Matte · Medium coverage
Ingredients (not scored): 56% ingredient overlap
Differences: Medium rather than full coverage · Does not claim transfer resistance
Retailer shade note: fair with peachy undertones
Medium confidence· Digital match
Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beauty$32View at Ulta BeautyUlta Beauty(product price)$7.99 less (50%)Matches: Same matte finishSame full coverageBoth claim not settling into lines
Differences: Slightly deeperDoes not claim transfer resistance
Close colour · Matte · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly deeper · Does not claim transfer resistance
Retailer shade note: medium w/ peach undertone
Low confidence· Digital match
e.l.f. Cosmetics 16HR Camo Concealer
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautySephoraCosts $20.01 moreMatches: Same full coverageBoth claim not settling into linesClaims a lightweight feel
Differences: Natural rather than matte finishDoes not claim transfer resistance
Close colour · Natural · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Natural rather than matte finish · Does not claim transfer resistance
Retailer shade note: fairest with neutral to rosy undertones
Medium confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty$36View at Ulta BeautySephoraCosts $26.01 moreMatches: Same full coverageBoth claim 24-hour wearBoth claim transfer resistance
Differences: Slightly deeperNatural rather than matte finishDoes not claim not settling into lines
Close colour · Natural · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly deeper · Natural rather than matte finish · Does not claim not settling into lines
Retailer shade note: fair skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Correct Full-Coverage Concealer
Every store that sells this shade · prices as last checked
Sephora$42View at SephoraSephoraCosts $14.01 moreMatches: Same matte finishSame full coverageClaims a blurring effect
Differences: Slightly deeper
Close colour · Matte · Full coverage
Ingredients (not scored): 12% ingredient overlap
Differences: Slightly deeper
Retailer shade note: very fair with rosy undertones
Medium confidence· Digital match
MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer
Every store that sells this shade · prices as last checked
Sephora$30View at SephoraUlta Beautyfrom $30 · product priceView at Ulta BeautySephoraCosts $15.01 moreMatches: Same matte finishSame full coverageClaims a skin-like finish
Differences: Slightly deeper
Close colour · Matte · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Slightly deeper
Retailer shade note: fair skin tones with neutral undertones
Medium confidence· Digital match
Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer
Every store that sells this shade · prices as last checked
Sephora$31View at SephoraSephoraCosts $20.01 moreMatches: Same full coverageBoth claim not settling into linesClaims a lightweight feel
Differences: Natural rather than matte finishDoes not claim transfer resistance
Close colour · Natural · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Natural rather than matte finish · Does not claim transfer resistance
Retailer shade note: very fair with neutral undertones
Medium confidence· Digital match
Too Faced Born This Way Super Coverage Multi-Use Concealer
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraUlta Beauty$36View at Ulta BeautySephoraCosts $16.01 moreMatches: Same matte finishSame full coverageClaims a blurring effect
Differences: Slightly deeperDoes not claim transfer resistance
Close colour · Matte · Full coverage
Ingredients (not scored): 17% ingredient overlap
Differences: Slightly deeper · Does not claim transfer resistance
Retailer shade note: fair skin with cool, pink undertones
Medium confidence· Digital match
Tarte Shape Tape Full Coverage Matte Concealer
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraUlta Beautyfrom $32 · product priceView at Ulta BeautyShowing 12 of 20 matches
The closest shade to L'Oréal Paris Infallible Full Wear Waterproof Concealer 330 Ivory (Very fair) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
05 Pearl
$14.99
Oslo - Very Light 4
$20
CN 0.5 Shell
$41
2C Carlsbad
$36
Very Fair Neutral
$42
15C FAIR PORCELAIN
27S Light-Medium Sand
$42
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Milk Makeup Future Fluid Longwear Hydrating Concealer in 1W, against L'Oréal Paris Infallible Full Wear Waterproof Concealer in 330 Ivory. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Milk Makeup Future Fluid Longwear Hydrating Concealer in 1W.
8 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer in 2.5 Fair, against L'Oréal Paris Infallible Full Wear Waterproof Concealer in 330 Ivory. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer in 2.5 Fair.
6 shared ingredients; weighted similarity 7%. Ingredients only affect results through the filters.
Milk Makeup Future Fluid Longwear Hydrating Concealer 1W
Ulta BeautyYour shade $15.99 at Ulta Beauty
Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer 2.5 Fair
SephoraYour shade $15.99 at Ulta Beauty
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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