Tan · Neutral · neutral golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Avoid an ingredient
31 matches
31 matches
The equivalent shade: scored on colour, depth and undertone only.
Ulta BeautyYour shade $17.99 at Ulta Beauty
Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beauty$41View at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
Ulta BeautyYour shade $17.99 at Ulta Beauty · product price; shade not separately priced
Tarte Babassu Foundcealer Dewy Foundation SPF 20
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta BeautyCosts $20.01 moreMatches: Very close colourSame radiant finishSame light coverage
Differences: Olive rather than neutral undertone
Very close colour · Radiant · Light coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Olive rather than neutral undertone
Retailer shade note: for olive to tan skin
Medium confidence· Digital match
Laura Geller Baked Balance-n-Glow Illuminating Foundation
Every store that sells this shade · prices as last checked
SephoraCosts $1.01 moreMatches: Very close colourSame neutral undertoneSame light coverage
Differences: Natural rather than radiant finishDoes not claim not settling into linesNot marketed for combination/sensitive skin
Very close colour · Natural · Light coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for combination/sensitive skin
Retailer shade note: medium dark
Medium confidence· Digital match
Nudestix Tinted Cover Foundation
Every store that sells this shade · prices as last checked
Sephora$19View at SephoraUlta Beautyfrom $40 · product priceView at Ulta BeautyUlta BeautyCosts $28.01 moreMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same radiant finish
Differences: Full rather than light coverage
Looks identical · Radiant · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Full rather than light coverage
Retailer shade note: tanned caramel with golden undertone for medium to dark skin
Medium confidence· Digital match
MAC Cosmetics Studio Radiance Serum Powered Foundation
Every store that sells this shade · prices as last checked
Macy's$46View at Macy'sUlta Beauty$46View at Ulta Beauty
Walmart$5.01 less (28%)Matches: Very close colourSame neutral undertoneClaims a blurring effect
Differences: Natural rather than radiant finishMedium rather than light coverageNot marketed for combination/dry/normal/oily skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Not marketed for combination/dry/normal/oily skin
Medium confidence· Digital match
Maybelline Instant Age Rewind Eraser Treatment Foundation
Every store that sells this shade · prices as last checked
Walmart$12.98View at Walmart
Walgreens$17.99View at WalgreensUlta Beauty(product price)$9.99 less (56%)Matches: Near-identical swatch colourSame neutral undertoneClaims long-wearing
Differences: Natural rather than radiant finishMedium rather than light coverageNot marketed for sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Not marketed for sensitive skin
Retailer shade note: tan with neutral undertones
Medium confidence· Digital match
e.l.f. Cosmetics Soft Glam Satin Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta Beauty
Target$8View at TargetWalmart$8View at Walmart
AmazonSee price at AmazonView at AmazonSephoraCosts $10.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same radiant finish
Differences: Medium rather than light coverageNot marketed for normal/sensitive skin
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Medium rather than light coverage · Not marketed for normal/sensitive skin
Retailer shade note: golden caramel - brown skin with golden undertones
Medium confidence· Digital match
LYS Beauty Triple Fix Blurring and Hydrating Skin Tint Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$28View at SephoraUlta Beauty(product price)$9.99 less (56%)Matches: Very close colourSimilar undertone (warm vs neutral)Claims long-wearing
Differences: Natural rather than radiant finishMedium rather than light coverageNot marketed for sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Not marketed for sensitive skin
Retailer shade note: tan with warm undertones
Medium confidence· Digital match
e.l.f. Cosmetics Soft Glam Satin Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautyTarget$8View at TargetWalgreens$8View at WalgreensWalmart$8View at Walmart
CVS$8View at CVSAmazonSee price at AmazonView at AmazonUlta Beauty$5.40 less (30%)Matches: Near-identical swatch colourSame neutral undertoneSame light coverage
Differences: Natural rather than radiant finishDoes not claim a lightweight feel
Looks identical · Natural · Light coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Natural rather than radiant finish · Does not claim a lightweight feel
Medium confidence· Digital match
Revlon PhotoReady Lift & Fill Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beauty$12.59View at Ulta BeautyWalmart$13.97View at WalmartTarget$13.99View at TargetWalgreens$17.99View at WalgreensCVS$17.99View at CVSUlta Beauty(product price)Costs $28.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same radiant finish
Differences: Full rather than light coverage
Very close colour · Radiant · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Full rather than light coverage
Retailer shade note: bronze with golden undertone for dark skin
Medium confidence· Digital match
MAC Cosmetics Studio Radiance Serum Powered Foundation
Every store that sells this shade · prices as last checked
Macy's$46View at Macy'sUlta Beautyfrom $46 · product priceView at Ulta BeautyUlta BeautyCosts $31.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same light coverage
Differences: Natural rather than radiant finishNot marketed for normal/sensitive skin
Very close colour · Natural · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Natural rather than radiant finish · Not marketed for normal/sensitive skin
Medium confidence· Digital match
Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$49View at Ulta BeautyUlta Beauty(product price)$9.99 less (56%)Matches: Very close colourSimilar undertone (warm vs neutral)Claims long-wearing
Differences: Natural rather than radiant finishMedium rather than light coverageNot marketed for sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Not marketed for sensitive skin
Retailer shade note: tan with warm undertones
Medium confidence· Digital match
e.l.f. Cosmetics Soft Glam Satin Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $8 · product priceView at Ulta BeautyWalmart$8View at WalmartTarget$8 · out of stockView at TargetAmazonSee price at AmazonView at AmazonUlta Beauty(product price)Costs $23.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same light coverage
Differences: Natural rather than radiant finishDoes not claim not settling into lines
Very close colour · Natural · Light coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than radiant finish · Does not claim not settling into lines
Retailer shade note: medium deep with warm yellow undertones
Medium confidence· Digital match
Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $41 · product priceView at Ulta BeautySephoraCosts $21.01 moreMatches: Very close colourSame radiant finishSame light coverage
Differences: Olive rather than neutral undertoneDoes not claim not settling into linesNot marketed for combination/sensitive skin
Very close colour · Radiant · Light coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Olive rather than neutral undertone · Does not claim not settling into lines · Not marketed for combination/sensitive skin
Retailer shade note: TAN WITH NEUTRAL OLIVE UNTERTONES
Medium confidence· Digital match
Danessa Myricks Beauty Yummy Skin Soothing Serum Skin Tint Foundation
Every store that sells this shade · prices as last checked
Sephora$39View at SephoraSephoraCosts $51.01 moreMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Claims a blurring effect
Differences: Natural rather than radiant finishMedium rather than light coverageNot marketed for combination/sensitive skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Not marketed for combination/sensitive skin · Contains drying alcohol
Retailer shade note: tan, warm peach
Medium confidence· Digital match
Armani Beauty Luminous Silk Foundation
Every store that sells this shade · prices as last checked
Macy's$69View at Macy'sSephora$69View at SephoraUlta Beauty(product price)Costs $38.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same radiant finish
Differences: Buildable rather than light coverageDoes not claim not settling into lines
Very close colour · Radiant · Buildable coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Buildable rather than light coverage · Does not claim not settling into lines
Retailer shade note: medium dark with warm gold undertones
Medium confidence· Digital match
Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $56 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $38.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same radiant finish
Differences: Buildable rather than light coverageDoes not claim not settling into lines
Very close colour · Radiant · Buildable coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Buildable rather than light coverage · Does not claim not settling into lines
Retailer shade note: medium dark with warm gold undertones
Medium confidence· Digital match
Jane Iredale Skintuition SPF 30 Radiance-Boosting Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $56 · product priceView at Ulta BeautySephoraCosts $20.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Claims long-wearing
Differences: Natural rather than radiant finishMedium rather than light coverageNot marketed for dry/sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Not marketed for dry/sensitive skin
Retailer shade note: medium-deep (warm)
Medium confidence· Digital match
MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beauty(product price)$3.99 less (22%)Matches: Very close colourSame radiant finishSame light coverage
Differences: Slightly cooler undertoneDoes not claim not settling into lines
Very close colour · Radiant · Light coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly cooler undertone · Does not claim not settling into lines
Medium confidence· Digital match
Revolution Beauty Superdewy Cushion Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta BeautyUlta BeautyCosts $17.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same light coverage
Differences: Natural rather than radiant finishNot marketed for dry/oily/sensitive skin
Very close colour · Natural · Light coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Natural rather than radiant finish · Not marketed for dry/oily/sensitive skin
Retailer shade note: tan with warm golden undertones
Medium confidence· Digital match
Kylie Cosmetics Skin Tint Blurring Elixir Foundation
Every store that sells this shade · prices as last checked
Macy's$35View at Macy'sUlta Beauty$35View at Ulta BeautySephoraCosts $31.01 moreMatches: Near-identical swatch colourSame neutral undertoneClaims a blurring effect
Differences: Natural rather than radiant finishMedium rather than light coverageDoes not claim not settling into lines
Looks identical · Natural · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Not marketed for oily/sensitive skin · Contains drying alcohol
Retailer shade note: for tan skin with neutral undertones
Medium confidence· Digital match
Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beauty(product price)Costs $6.01 moreMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Both claim a lightweight feel
Differences: Natural rather than radiant finishFull rather than light coverageDoes not claim not settling into lines
Looks identical · Natural · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Natural rather than radiant finish · Full rather than light coverage · Does not claim not settling into lines
Retailer shade note: medium-deep with yellow undertones
Medium confidence· Digital match
Unleashia Satin Wear Healthy-Green Cushion Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $24 · product priceView at Ulta BeautySephoraCosts $14.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Same light coverage
Differences: Natural rather than radiant finishDoes not claim not settling into linesNot marketed for combination/oily skin
Very close colour · Natural · Light coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Natural rather than radiant finish · Does not claim not settling into lines · Not marketed for combination/oily skin
Retailer shade note: tan with yellow undertones
Medium confidence· Digital match
Tower 28 Beauty SunnyDays Skin Tint
Every store that sells this shade · prices as last checked
Sephora$32View at SephoraSephoraCosts $31.01 moreMatches: Very close colourSame neutral undertoneClaims a skin-like finish
Differences: Natural rather than radiant finishMedium rather than light coverageNot marketed for oily/sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Not marketed for oily/sensitive skin · Contains drying alcohol
Retailer shade note: tan with neutral undertones
Medium confidence· Digital match
m.ph by Mary Phillips Le Skin Weightless Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraSephoraCosts $26.01 moreMatches: Very close colourSame neutral undertoneClaims long-wearing
Differences: Natural rather than radiant finishMedium rather than light coverageDoes not claim not settling into lines
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily/sensitive skin
Retailer shade note: warm neutral
Medium confidence· Digital match
Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$44View at SephoraUlta Beautyfrom $44 · product priceView at Ulta BeautySephoraCosts $42.01 moreMatches: Very close colourSimilar undertone (warm vs neutral)Claims a blurring effect
Differences: Natural rather than radiant finishMedium rather than light coverageDoes not claim not settling into lines
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines
Retailer shade note: medium deep with warm undertones
Medium confidence· Digital match
Hourglass Ambient Soft Glow Foundation
Every store that sells this shade · prices as last checked
Sephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautyUlta Beauty$3 less (17%)Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Claims a skin-like finish
Differences: Medium rather than light coverageDoes not claim not settling into lines
Looks identical · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Medium rather than light coverage · Does not claim not settling into lines
Medium confidence· Digital match
Palladio Beauty Build + Blend Foundation Stick
Every store that sells this shade · prices as last checked
Ulta Beauty$14.99View at Ulta BeautyUlta Beauty$7.99 less (44%)Matches: Very close colourSimilar undertone (warm vs neutral)Same radiant finish
Differences: Full rather than light coverageDoes not claim not settling into linesDoes not claim a lightweight feel
Very close colour · Radiant · Full coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Full rather than light coverage · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for sensitive skin
Medium confidence· Digital match
L.A. Girl Pro Coverage Liquid Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$10View at Ulta BeautySephoraCosts $34.01 moreMatches: Very close colourSame neutral undertoneClaims a blurring effect
Differences: Natural rather than radiant finishMedium rather than light coverageDoes not claim not settling into lines
Very close colour · Natural · Medium coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Natural rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Not marketed for oily/sensitive skin
Retailer shade note: tan deep with neutral undertones
Medium confidence· Digital match
Charlotte Tilbury Beautiful Skin Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beautyfrom $52 · product priceView at Ulta BeautyUlta Beauty(product price)Costs $22.01 moreMatches: Near-identical swatch colourSimilar undertone (warm vs neutral)Claims a blurring effect
Differences: Matte rather than radiant finishMedium rather than light coverageDoes not claim not settling into lines
Looks identical · Matte · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Matte rather than radiant finish · Medium rather than light coverage · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for dry/sensitive skin
Retailer shade note: tan to deep skin with warm, golden undertones
Medium confidence· Digital match
Tarte Amazonian Clay Blurring Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $40 · product priceView at Ulta BeautyMacy's$40View at Macy'sShowing 12 of 29 matches
The closest shade to L'Oréal Paris True Match Hyaluron Tinted Balm Foundation Tan (Tan · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
N10
$16.99
Medium Tan 4
$22
Tan 4W
$31
460 Suede W
$32
21W
$30
5 Neutral
$42
12.5 Tan-Deep
$36
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint in 17, against L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Tan. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint in 17.
4 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.
Tarte Babassu Foundcealer Dewy Foundation SPF 20 in 49H Tan-Deep Honey, against L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Tan. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Tarte Babassu Foundcealer Dewy Foundation SPF 20 in 49H Tan-Deep Honey.
4 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.
Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint 17
Ulta BeautyYour shade $17.99 at Ulta Beauty
Tarte Babassu Foundcealer Dewy Foundation SPF 20 49H Tan-Deep Honey
Ulta BeautyYour shade $17.99 at Ulta Beauty · product price; shade not separately priced
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
