True Match Radiant Serum Concealer N10 dupes and alternatives L'Oréal Paris
4.4 (832)·Deep tan · Neutral undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same neutral undertone· Claims a blurring effect
Differences: Natural rather than radiant finish· No skin-like finish claimed· Does not claim not settling into lines
Score details
Shade match
91
Finish & visual result
48
Wear & performance
61
Skin suitability
0
Very close colour · Natural · Full coverage
Ingredients (not scored): 20% ingredient overlap
Differences: Natural rather than radiant finish · No skin-like finish claimed · Does not claim not settling into lines · Not marketed for sensitive skin
Matches: Same neutral undertone· Claims transfer resistance· No drying alcohol listed
Differences: Natural rather than radiant finish· No skin-like finish claimed· Does not claim not settling into lines
Score details
Shade match
89
Finish & visual result
50
Wear & performance
51
Skin suitability
0
Close colour · Natural · Full coverage
Ingredients (not scored): 13% ingredient overlap
Differences: Natural rather than radiant finish · No skin-like finish claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for sensitive skin · Contains listed fragrance
Retailer shade note: deep skin with neutral undertones
The closest shade to L'Oréal Paris True Match Radiant Serum Concealer N10 (Deep tan · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.
Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Dior Forever Skin Correct Full-Coverage Concealer in 6 Neutral, against L'Oréal Paris True Match Radiant Serum Concealer in N10. Every attribute compared, with its share of the score.
ComparedYour shadeN10Closest shade match6 NeutralHow they compareScore
Shade match55% of overall92
Colour60%87#ae6f4a#b86f42Very close colourColour difference 2.8 (0 is identical)
Depth15%97Deep tanTanCloseDepth difference: 1.6
Retailer descriptionNot statedMedium tanNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 2 of 4 compared50
Finish35%56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage30%—not comparableNot listedFullNot comparedCoverage not listed for one product
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared51
Longevity30%70Long-wearing24-hour wearSome differenceThe match claims 24-hour wear; your product says long-wearing without hours
Transfer resistance20%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall0
Skin type100%0SensitiveNormalMarketed for different skin types
Overall match 71/100Shade match 92/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
e.l.f. Cosmetics Hydrating Camo Concealer in Rich Cocoa, against L'Oréal Paris True Match Radiant Serum Concealer in N10. Every attribute compared, with its share of the score.
ComparedYour shadeN10Closest overall alternativeRich CocoaHow they compareScore
Shade match55% of overall88
Colour60%81#ae6f4a#ab6f55Close colourColour difference 3.5 (0 is identical)
Finish & visual result25% of overall · 2 of 4 compared64
Finish35%78RadiantSatinCloseSatin finish rather than radiant
Coverage30%—not comparableNot listedFullNot comparedCoverage not listed for one product
Skin-like finish20%40ClaimedNot listedSome differenceOnly your product claims a skin-like finish; the match does not list it
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared100
Longevity30%100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type100%0SensitiveDry, combination, normalMarketed for different skin types
Overall match 80/100Shade match 88/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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