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True Match Super-Blendable Foundation N10 Neutral Deep dupes and alternatives L'Oréal Paris

Deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Doll 10 Doll Skin Genius Serum Skin Tint Deep/Rich

The equivalent shade: scored on colour, depth and undertone only.

Closest overall alternative: L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer 420 Deep Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Overall match
85out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
82
Wear (Wear & performance)
40
Skin (Skin suitability)
100
Match price
$18.99Ulta BeautyUlta Beauty
Costs $5 more

Your shade $13.99 at Ulta Beauty · product price; shade not separately priced · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · ILIA

    True Skin Serum Foundation

    Macquarie SF13
    Shade match 93
    $56SephoraSephoraCosts $42.01 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Not marketed for combination/oily skin

    Score details
    Shade match
    93
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Not marketed for combination/oily skin

    Retailer shade note: extra deep with neutral undertones

    Medium confidence· Digital match

    View match
  2. #4 · Well People

    Skinforia Serum Foundation

    40 Deep Neutral
    Shade match 91
    $21$30Ulta BeautyUlta BeautyCosts $7.01 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Buildable rather than medium coverageNot marketed for sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    80

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Buildable rather than medium coverage · Not marketed for sensitive skin

    Medium confidence· Digital match

    View match
  3. #5 · Smashbox

    Dual Filter 2-In-1 Longwearing Concealer + Foundation

    Dark Deep 33 Neutral
    Shade match 92
    $41Ulta BeautyUlta Beauty(product price)Costs $27.01 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    No material differences in the data we have.

    Score details
    Shade match
    92
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Retailer shade note: dark deep neutral

    Medium confidence· Digital match

    View match
  4. Shade match 91
    $48SephoraSephoraCosts $34.01 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Not marketed for dry/sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 27% ingredient overlap

    Differences: Not marketed for dry/sensitive skin

    Retailer shade note: for medium deep skintones with neutral undertones

    Medium confidence· Digital match

    View match
  5. #7 · Tower 28 Beauty

    SunnyDays Skin Tint

    60 Third St.
    Shade match 94
    $32SephoraSephoraCosts $18.01 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Light rather than medium coverageNot marketed for combination/oily skin

    Score details
    Shade match
    94
    Finish & visual result
    93
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Light rather than medium coverage · Not marketed for combination/oily skin

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  6. #8 · Ogee

    Complexion Perfecting Serum Foundation

    Sequoia 13.00C
    Shade match 91
    $49Ulta BeautyUlta Beauty(product price)Costs $35.01 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Not marketed for combination/dry/normal/oily skin

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    20

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Not marketed for combination/dry/normal/oily skin

    Retailer shade note: deep auburn, copper undertones

    Medium confidence· Digital match

    View match
  7. #9 · ILIA

    True Skin Serum Foundation

    Bimini SF14
    Shade match 87
    $56SephoraSephoraCosts $42.01 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNot marketed for combination/oily skin

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for combination/oily skin

    Retailer shade note: extra deep with warm undertones

    Medium confidence· Digital match

    View match
  8. #10 · PÜR

    4-in-1 Pressed Mineral Makeup SPF 15

    Deeper DPP1
    Shade match 89
    $34Ulta BeautyUlta Beauty(product price)Costs $20.01 more

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimed

    Score details
    Shade match
    89
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed

    Retailer shade note: brown with golden undertones

    Medium confidence· Digital match

    View match
  9. #11 · ILIA

    True Skin Serum Foundation

    Flores SF13.5
    Shade match 86
    $56SephoraSephoraCosts $42.01 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNot marketed for combination/oily skin

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Not marketed for combination/oily skin

    Retailer shade note: extra deep with golden undertones

    Medium confidence· Digital match

    View match
  10. Shade match 98
    $39.50Ulta BeautyUlta Beauty(product price)Costs $25.51 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims a blurring effect

    Differences: Matte rather than natural finishBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    98
    Finish & visual result
    64
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed

    Retailer shade note: for extra deep neutral skin with a subtle red hue

    Medium confidence· Digital match

    View match
  11. #13 · Charlotte Tilbury

    Airbrush Flawless Foundation

    14 Neutral
    Shade match 92
    $52SephoraSephoraCosts $38.01 more

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Matte rather than natural finishContains drying alcohol

    Score details
    Shade match
    92
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Matte rather than natural finish · Contains drying alcohol

    Retailer shade note: deep with neutral undertones

    Medium confidence· Digital match

    View match
  12. #14 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    39N Winner
    Shade match 94
    $47SephoraSephoraCosts $33.01 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: No skin-like finish claimedNot marketed for dry/sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 37% ingredient overlap

    Differences: No skin-like finish claimed · Not marketed for dry/sensitive skin

    Retailer shade note: rich neutral

    Medium confidence· Digital match

    View match
  13. Shade match 96
    $28SephoraSephoraCosts $14.01 more

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Radiant rather than natural finishNot marketed for normal/sensitive skin

    Score details
    Shade match
    96
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Radiant rather than natural finish · Not marketed for normal/sensitive skin

    Retailer shade note: mocha neutral - dark brown skin with neutral undertones

    Medium confidence· Digital match

    View match
  14. Shade match 94
    $42.50Ulta BeautyUlta BeautyCosts $28.51 more

    Matches: Very close colourSame neutral undertoneBoth claim a skin-like finish

    Differences: Matte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    94
    Finish & visual result
    70
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Matte rather than natural finish · Full rather than medium coverage

    Retailer shade note: for very deep skin with neutral bronze undertones

    Medium confidence· Digital match

    View match
  15. Shade match 93
    $50SephoraSephoraCosts $36.01 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: No skin-like finish claimedNot marketed for dry/oily skin

    Score details
    Shade match
    93
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: No skin-like finish claimed · Not marketed for dry/oily skin

    Retailer shade note: Very deep with neutral undertones

    Medium confidence· Digital match

    View match
  16. #18 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    37N Brilliant
    Shade match 92
    $47SephoraSephoraCosts $33.01 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: No skin-like finish claimedNot marketed for dry/sensitive skin

    Score details
    Shade match
    92
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 37% ingredient overlap

    Differences: No skin-like finish claimed · Not marketed for dry/sensitive skin

    Retailer shade note: rich neutral

    Medium confidence· Digital match

    View match
  17. #19 · Tarte

    Timeless Hydrating Foundation

    57H Rich Honey
    Shade match 88
    $42Ulta BeautyUlta BeautyCosts $28.01 more

    Matches: Near-identical swatch colourSame natural finishClaims a blurring effect

    Differences: Slightly warmer undertoneBuildable rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    88
    Finish & visual result
    79
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly warmer undertone · Buildable rather than medium coverage · No skin-like finish claimed

    Medium confidence· Digital match

    View match
  18. Shade match 83
    $41Ulta BeautyUlta Beauty(product price)Costs $27.01 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertone

    Score details
    Shade match
    83
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Slightly cooler undertone

    Retailer shade note: deep cool

    Medium confidence· Digital match

    View match
  19. #21 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Dark Warm
    Shade match 85
    $16Ulta BeautyUlta Beauty(product price)Costs $2.01 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo skin-like finish claimed

    Score details
    Shade match
    85
    Finish & visual result
    79
    Wear & performance
    50
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly warmer undertone · No skin-like finish claimed

    Medium confidence· Digital match

    View match
  20. Shade match 90
    $17.99Ulta BeautyUlta Beauty(product price)Costs $4 more

    Matches: Very close colourSame neutral undertoneBoth claim a skin-like finish

    Differences: Radiant rather than natural finishFull rather than medium coverageContains drying alcohol

    Score details
    Shade match
    90
    Finish & visual result
    75
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 34% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than medium coverage · Contains drying alcohol

    Medium confidence· Digital match

    View match
  21. #23 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NW55
    Shade match 97
    $46Ulta BeautyUlta Beauty(product price)Costs $32.01 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims a blurring effect

    Differences: Radiant rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    97
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    100

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than medium coverage · No skin-like finish claimed

    Retailer shade note: rich mahogany with neutral undertone for deep dark skin

    Medium confidence· Digital match

    View match
  22. #24 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NC63
    Shade match 96
    $46Ulta BeautyUlta Beauty(product price)Costs $32.01 more

    Matches: Very close colourSame neutral undertoneClaims a blurring effect

    Differences: Radiant rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    96
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than medium coverage · No skin-like finish claimed

    Retailer shade note: dark deep rich brown with neutral undertone for deep dark skin

    Medium confidence· Digital match

    View match
  23. Shade match 92
    $58SephoraSephoraCosts $44.01 more

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Radiant rather than natural finishNot marketed for oily/sensitive skin

    Score details
    Shade match
    92
    Finish & visual result
    76
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural finish · Not marketed for oily/sensitive skin

    Retailer shade note: dark with golden neutral undertones

    Medium confidence· Digital match

    View match
  24. #26 · Estée Lauder

    Double Wear Stay-in-Place Foundation

    8N1 Espresso
    Shade match 95
    $52SephoraSephoraCosts $38.01 more

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Matte rather than natural finishNo skin-like finish claimedNot marketed for normal/sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    68
    Wear & performance
    40
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 18% ingredient overlap

    Differences: Matte rather than natural finish · No skin-like finish claimed · Not marketed for normal/sensitive skin

    Retailer shade note: deepest with neutral rich-brown undertones

    Medium confidence· Digital match

    View match
  25. #27 · Doll 10

    Peptide Bounce Balm Foundation

    Deep/Rich
    Shade match 98
    $44Ulta BeautyUlta BeautyCosts $30.01 more

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: Full rather than medium coverageNo skin-like finish claimedNot marketed for combination/dry/oily/sensitive skin

    Score details
    Shade match
    98
    Finish & visual result
    67
    Wear & performance
    40
    Skin suitability
    20

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Full rather than medium coverage · No skin-like finish claimed · Not marketed for combination/dry/oily/sensitive skin

    Retailer shade note: Rich with neutral red undertones

    Medium confidence· Digital match

    View match
  26. #28 · Polite Society

    More Than a Pretty Face Skin-Caring Foundation

    Very Deep Neutral 1
    Shade match 94
    $42Ulta BeautyUlta Beauty(product price)Costs $28.01 more

    Matches: Very close colourSame neutral undertoneClaims long-wearing

    Differences: Radiant rather than natural finishFull rather than medium coverageNo skin-like finish claimed

    Score details
    Shade match
    94
    Finish & visual result
    61
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Radiant rather than natural finish · Full rather than medium coverage · No skin-like finish claimed

    Retailer shade note: very deep with neutral to red undertone for very rich skin

    Medium confidence· Digital match

    View match

Showing 12 of 26 matches

Looking for a concealer in your shade?

The closest shade to L'Oréal Paris True Match Super-Blendable Foundation N10 Neutral Deep (Deep · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. L'Oréal Paris True Match Radiant Serum Concealer

    N11

    L'Oréal Paris True Match Radiant Serum Concealer, shade N11

    • Close colour
    • Deep · Neutral undertone

    $16.99

Closest concealers

  1. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    7N

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 7N

    • Looks identical
    • Very deep · Neutral undertone

    $38

  2. Maybelline Fit Me Natural Finish Concealer

    Dark Coffee

    Maybelline Fit Me Natural Finish Concealer, shade Dark Coffee

    • Very close colour
    • Deep · Neutral undertone

    $10.99

  3. Dior Forever Skin Correct Full-Coverage Concealer

    9 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 9 Neutral

    • Very close colour
    • Very deep · Neutral undertone

    $42

  4. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    15

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 15

    • Very close colour
    • Deep · Neutral undertone

    $42

  5. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    498

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 498

    • Very close colour
    • Deep · Neutral undertone

    $30

  6. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    15.5 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 15.5 Deep

    • Very close colour
    • Deep · Neutral · neutral golden undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Doll 10 Doll Skin Genius Serum Skin Tint in Deep/Rich, against L'Oréal Paris True Match Super-Blendable Foundation in N10 Neutral Deep. Every attribute compared, with its share of the score.

ComparedYour shadeN10 Neutral DeepClosest shade matchDeep/RichScore
Shade match55% of overall98
Colour98#7b4934#7c4a33Looks identicalColour difference 0.8 (0 is identical)
Depth99DeepDeepSameDepth difference: 0.6
Retailer descriptionNot statedRich deepNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall91
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 2 of 5 compared40
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall20
Skin type20Combination, dry, normal, oily, sensitiveDryBoth marketed for dry skin
Overall match 84/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Doll 10 Doll Skin Genius Serum Skin Tint in Deep/Rich.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same natural finish
  • Same medium coverage
  • Both claim a skin-like finish
  • Claims a blurring effect
  • Claims not settling into lines
  • Claims a lightweight feel

Different

  • Not marketed for combination/normal/oily/sensitive skin

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 24%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer in 420 Deep Neutral, against L'Oréal Paris True Match Super-Blendable Foundation in N10 Neutral Deep. Every attribute compared, with its share of the score.

ComparedYour shadeN10 Neutral DeepClosest overall alternative420 Deep NeutralScore
Shade match55% of overall98
Colour97#7b4934#7d4732Looks identicalColour difference 1.1 (0 is identical)
Depth100DeepDeepSameDepth difference: 0.3
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared82
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finish100ClaimedClaimedSameBoth products claim a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared40
Longevity40Not listed48-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 85/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer in 420 Deep Neutral.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same medium coverage
  • Both claim a skin-like finish
  • Claims 48-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims a lightweight feel

Different

  • Matte finish instead of natural
  • Contains alcohol denat.

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high

Where to buy

Closest shade match

Doll 10 Doll Skin Genius Serum Skin Tint Deep/Rich

Best price
$46Ulta BeautyUlta Beauty
Costs $32.01 more

Your shade $13.99 at Ulta Beauty

Closest overall alternative

L'Oréal Paris Infallible Skin Ink 2-in-1 Foundation Concealer 420 Deep Neutral

Match price
$18.99Ulta BeautyUlta Beauty
Costs $5 more

Your shade $13.99 at Ulta Beauty · product price; shade not separately priced · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.