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Studio Fix Powder Plus Foundation C30 dupes and alternatives MAC Cosmetics

Fair · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: TIRTIR Mask Fit AI Filter Cushion 21W NATURAL IVORY

The equivalent shade and the most similar foundation overall.

The match
TIRTIR
21W NATURAL IVORY
Depth and undertone: Fair · Warm
Finish and coverage: Matte · Full coverage
Overall match
89out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
88
Wear (Wear & performance)
58
Skin (Skin suitability)
84
Shade match
98out of 100
Colour
97
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$25Ulta BeautyUlta Beauty
$14 less (36%)

Your shade $39 at Sephora · product price; shade not separately priced

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · TIRTIR

    Mask Fit Red Cushion

    24W SOFT BEIGE
    Shade match 97
    $25Ulta BeautyUlta Beauty(product price)$14 less (36%)

    Matches: Near-identical swatch colourSame warm undertoneSame matte finish

    Differences: No blurring effect claimedDoes not claim colour stabilityContains listed fragrance

    Score details
    Shade match
    97
    Finish & visual result
    89
    Wear & performance
    60
    Skin suitability
    84

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: No blurring effect claimed · Does not claim colour stability · Contains listed fragrance

    Retailer shade note: light medium with warm undertone

    Medium confidence· Digital match

    View match
  2. #3 · TIRTIR

    Mask Fit AI Filter Cushion

    24W SOFT BEIGE
    Shade match 96
    $25Ulta BeautyUlta Beauty(product price)$14 less (36%)

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Does not claim not settling into linesDoes not claim colour stabilityContains listed fragrance

    Score details
    Shade match
    96
    Finish & visual result
    88
    Wear & performance
    58
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Does not claim not settling into lines · Does not claim colour stability · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: light medium with warm undertone

    Medium confidence· Digital match

    View match
  3. #4 · Juvia's Place

    I Am Magic Velvety Matte Foundation

    640 Malta
    Shade match 90
    $24Ulta BeautyUlta Beauty(product price)$15 less (38%)

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: No blurring effect claimedDoes not claim colour stability

    Score details
    Shade match
    90
    Finish & visual result
    89
    Wear & performance
    78
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: No blurring effect claimed · Does not claim colour stability

    Retailer shade note: for light skin peachy undertones

    Medium confidence· Digital match

    View match
  4. #5 · Lancôme

    Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    230 Versatile Ecru II (W)
    Shade match 87
    $53Ulta BeautyUlta BeautyCosts $14 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Medium rather than full coverageDoes not claim colour stabilityContains listed fragrance

    Score details
    Shade match
    87
    Finish & visual result
    93
    Wear & performance
    78
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim colour stability · Contains listed fragrance

    Medium confidence· Digital match

    View match
  5. #6 · Lancôme

    Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    315 Versatile Wheat II (W)
    Shade match 86
    $53Ulta BeautyUlta BeautyCosts $14 more

    Matches: Very close colourSame matte finishBoth claim a blurring effect

    Differences: Medium rather than full coverageDoes not claim colour stabilityContains listed fragrance

    Score details
    Shade match
    86
    Finish & visual result
    93
    Wear & performance
    78
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Medium rather than full coverage · Does not claim colour stability · Contains listed fragrance

    Medium confidence· Digital match

    View match
  6. #7 · KimChi Chic Beauty

    A Really Good Foundation

    105L
    Shade match 87
    $29Ulta BeautyUlta Beauty(product price)$10 less (26%)

    Matches: Same warm undertoneSame full coverageBoth claim not settling into lines

    Differences: Slightly deeperNatural matte rather than matte finishNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    79
    Wear & performance
    78
    Skin suitability
    90

    Close colour · Natural matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Natural matte rather than matte finish · No blurring effect claimed · Does not claim colour stability

    Retailer shade note: Light with Warm Yellow Undertones

    Medium confidence· Digital match

    View match
  7. #8 · Clinique

    Acne Solutions Liquid Makeup Foundation

    CN 28 Ivory
    Shade match 91
    $39Ulta BeautyUlta Beauty(product price)Same price

    Matches: Same warm undertoneSame matte finishBoth claim a blurring effect

    Differences: Medium rather than full coverageNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    93
    Wear & performance
    51
    Skin suitability
    60

    Close colour · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Medium rather than full coverage · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Not marketed for normal skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  8. Shade match 92
    $45Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Natural rather than matte finishNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    92
    Finish & visual result
    70
    Wear & performance
    73
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: level-one light with a warm undertone

    Medium confidence· Digital match

    View match
  9. Shade match 85
    $58Ulta BeautyUlta BeautyCosts $19 more

    Matches: Very close colourSame full coverageBoth claim a blurring effect

    Differences: Slightly lighterOlive rather than warm undertoneNatural matte rather than matte finish

    Score details
    Shade match
    85
    Finish & visual result
    90
    Wear & performance
    63
    Skin suitability
    84

    Very close colour · Natural matte · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly lighter · Olive rather than warm undertone · Natural matte rather than matte finish · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel

    Retailer shade note: light warm with golden olive undertones

    Medium confidence· Digital match

    View match
  10. #11 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    21W Creamer
    Shade match 95
    $24Ulta BeautyUlta Beauty$15 less (38%)

    Matches: Very close colourSame warm undertoneSame full coverage

    Differences: Natural rather than matte finishNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    95
    Finish & visual result
    70
    Wear & performance
    51
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than matte finish · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability

    Retailer shade note: warm nude with yellow undertones

    Medium confidence· Digital match

    View match
  11. #12 · about-face

    THE PERFORMER Skin-Focused Foundation

    LM1WARM
    Shade match 96
    $25Ulta BeautyUlta Beauty(product price)$14 less (36%)

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    96
    Finish & visual result
    58
    Wear & performance
    63
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · No blurring effect claimed · Does not claim not settling into lines · Does not claim colour stability

    Retailer shade note: light medium with warm yellow undertones

    Medium confidence· Digital match

    View match
  12. Shade match 80
    $14.59TargetTarget$24.41 less (63%)

    Matches: Same matte finishSame full coverageBoth claim a blurring effect

    Differences: Slightly deeperDoes not claim not settling into linesDoes not claim colour stability

    Score details
    Shade match
    80
    Finish & visual result
    100
    Wear & performance
    51
    Skin suitability
    84

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly deeper · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  13. #14 · L'Oréal Paris

    Infallible 24H Fresh Wear Foundation In A Powder

    125 Ivory Buff
    Shade match 82
    $18.99Ulta BeautyUlta Beauty(product price)$20.01 less (51%)

    Matches: Very close colourSame matte finishSame full coverage

    Differences: Slightly deeperNo blurring effect claimedDoes not claim colour stability

    Score details
    Shade match
    82
    Finish & visual result
    89
    Wear & performance
    60
    Skin suitability
    84

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Slightly deeper · No blurring effect claimed · Does not claim colour stability · Contains listed fragrance

    Medium confidence· Digital match

    View match
  14. #15 · L'Oréal Paris

    Infallible 24H Fresh Wear Foundation In A Powder

    10 Porcelain
    Shade match 82
    $18.99Ulta BeautyUlta Beauty(product price)$20.01 less (51%)

    Matches: Same matte finishSame full coverageClaims transfer resistance

    Differences: No blurring effect claimedDoes not claim colour stabilityContains listed fragrance

    Score details
    Shade match
    82
    Finish & visual result
    89
    Wear & performance
    60
    Skin suitability
    84

    Close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: No blurring effect claimed · Does not claim colour stability · Contains listed fragrance

    Medium confidence· Digital match

    View match
  15. #16 · L'Oréal Paris

    Infallible 24H Fresh Wear Foundation In A Powder

    120 Vanilla
    Shade match 80
    $18.99Ulta BeautyUlta Beauty(product price)$20.01 less (51%)

    Matches: Same matte finishSame full coverageClaims transfer resistance

    Differences: No blurring effect claimedDoes not claim colour stabilityContains listed fragrance

    Score details
    Shade match
    80
    Finish & visual result
    89
    Wear & performance
    60
    Skin suitability
    84

    Close colour · Matte · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: No blurring effect claimed · Does not claim colour stability · Contains listed fragrance

    Medium confidence· Digital match

    View match
  16. #17 · TIRTIR

    Mask Fit Red Cushion

    21N IVORY
    Shade match 79
    $25Ulta BeautyUlta Beauty$14 less (36%)

    Matches: Same matte finishSame full coverageClaims transfer resistance

    Differences: Neutral rather than warm undertoneNo blurring effect claimedDoes not claim colour stability

    Score details
    Shade match
    79
    Finish & visual result
    89
    Wear & performance
    60
    Skin suitability
    84

    Close colour · Matte · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than warm undertone · No blurring effect claimed · Does not claim colour stability · Contains listed fragrance

    Retailer shade note: light with neutral undertone

    Medium confidence· Digital match

    View match
  17. #18 · Tarte

    Maracuja Juicy Glow Tint

    20S Light Sand
    Shade match 95
    $42Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Very close colourSame warm undertoneBoth claim a blurring effect

    Differences: Radiant rather than matte finishMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    47
    Wear & performance
    66
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability

    Retailer shade note: light skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  18. #19 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Light+ Neutral Warm 170
    Shade match 91
    $45SephoraSephoraCosts $6 more

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    91
    Finish & visual result
    61
    Wear & performance
    63
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily skin

    Retailer shade note: Light+ with peachy golden undertones

    Medium confidence· Digital match

    View match
  19. #20 · Sephora Collection

    Reveal The Real 12HR Soft Radiant Skin Tint

    120 Y
    Shade match 92
    $24SephoraSephora$15 less (38%)

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Radiant rather than matte finishLight rather than full coverageNot marketed for oily skin

    Score details
    Shade match
    92
    Finish & visual result
    33
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Radiant rather than matte finish · Light rather than full coverage · Not marketed for oily skin · Contains drying alcohol

    Retailer shade note: light skin with yellow undertones

    Medium confidence· Digital match

    View match
  20. #21 · Kosas

    Revealer Skin-Improving Foundation SPF 25

    Light+ Neutral Olive 160
    Shade match 87
    $45SephoraSephoraCosts $6 more

    Matches: Very close colourClaims a skin-like finishBoth claim a blurring effect

    Differences: Olive rather than warm undertoneNatural rather than matte finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    61
    Wear & performance
    63
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Olive rather than warm undertone · Natural rather than matte finish · Medium rather than full coverage · Does not claim not settling into lines · Does not claim colour stability · Not marketed for oily skin

    Retailer shade note: Light+ with neutral olive undertones

    Medium confidence· Digital match

    View match

Showing 12 of 20 matches

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Fix Powder Plus Foundation C30 (Fair · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC11.5

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC11.5

    • Close colour
    • Fair · Warm · peach undertone

    $30

Closest concealers

  1. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Nougat 2.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Nougat 2.5 Golden

    • Close colour
    • Fair · Warm · golden undertone

    $31

  2. Rare Beauty Liquid Touch Brightening Concealer

    190W

    Rare Beauty Liquid Touch Brightening Concealer, shade 190W

    • Close colour
    • Light · Warm · golden undertone

    $24

  3. Glossier Stretch Concealer for Dewy Buildable Coverage

    Light 1

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Light 1

    • Close colour
    • Fair · Warm · peach undertone

    $22

  4. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    150

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 150

    • Close colour
    • Very fair · Warm undertone

    $12.99

  5. Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer

    220 Buff C

    Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer, shade 220 Buff C

    • Close colour
    • Light · Warm undertone

    $32

  6. NARS Soft Matte Complete Concealer

    Marron Glacé

    NARS Soft Matte Complete Concealer, shade Marron Glacé

    • Close colour
    • Fair · Warm · peach undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

TIRTIR Mask Fit AI Filter Cushion in 21W NATURAL IVORY, against MAC Cosmetics Studio Fix Powder Plus Foundation in C30. Every attribute compared, with its share of the score.

ComparedYour shadeC30Closest match21W NATURAL IVORYScore
Shade match55% of overall98
Colour97#e8c99b#e6c89eLooks identicalColour difference 1.1 (0 is identical)
Depth99FairFairSameDepth difference: 0.5
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone100Warm · peachWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall88
Finish100MatteMatteSameSame matte finish
Coverage100FullFullSameSame full coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall58
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 89/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To TIRTIR Mask Fit AI Filter Cushion in 21W NATURAL IVORY.

Same or better

  • $14 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same matte finish
  • Same full coverage
  • Claims a skin-like finish
  • Both claim a blurring effect
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • Does not claim not settling into lines
  • Does not claim colour stability
  • Fragrance is listed in the formula
  • Contains alcohol denat.

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, moderate siliconeWater-based, high silicone
FragranceNot listedListed (fragrance)
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapPowder-based vs water-based; silicone moderate vs high

Where to buy 21W NATURAL IVORY

Match price
$25Ulta BeautyUlta Beauty
$14 less (36%)

Your shade $39 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.