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Studio Fix Powder Plus Foundation NC44 dupes and alternatives MAC Cosmetics

Medium light · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Only showing matches with a radiant finish.

Closest shade matchClosest overall alternative: Maybelline Super Stay 24H Skin Tint + Vitamin C 312

The equivalent shade and the most similar foundation overall.

The match
Maybelline
312
Depth and undertone: Medium light · Warm
Finish and coverage: Radiant · Full coverage
Overall match
78out of 100
Shade (Shade match)
99
Finish (Finish & visual result)
48
Wear (Wear & performance)
49
Skin (Skin suitability)
84
Shade match
99out of 100
Colour
99
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$17.99Ulta BeautyUlta Beauty
$21.01 less (54%)

Your shade $39 at Sephora · product price; shade not separately priced · lowest price $13.98 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 99
    $60SephoraSephoraCosts $21 more

    Matches: Near-identical swatch colourSame warm undertoneBoth claim 12-hour wear

    Differences: Radiant rather than matte finishMedium rather than full coverageNo blurring effect claimed

    Score details
    Shade match
    99
    Finish & visual result
    35
    Wear & performance
    70
    Skin suitability
    60

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than matte finish · Medium rather than full coverage · No blurring effect claimed · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: light medium, warm peach

    High confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Fix Powder Plus Foundation NC44 (Medium light · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC25

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC25

    • Very close colour
    • Light medium · Warm · golden undertone

    $30

Closest concealers

  1. e.l.f. Cosmetics Hydrating Camo Concealer

    Deep Chestnut

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Deep Chestnut

    • Looks identical
    • Medium light · Warm · golden undertone

    $8

  2. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    8.5 Medium-Tan

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 8.5 Medium-Tan

    • Looks identical
    • Light medium · Warm undertone

    $36

  3. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Fawn 4.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Fawn 4.5

    • Looks identical
    • Medium light · Warm · golden undertone

    $39

  4. NARS Soft Matte Complete Concealer

    Sucre D'orge

    NARS Soft Matte Complete Concealer, shade Sucre D'orge

    • Looks identical
    • Light medium · Warm · peach undertone

    $36

  5. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    2Y36

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 2Y36

    • Very close colour
    • Medium light · Warm · golden undertone

    $35

  6. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    23.5 Medium Amber

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 23.5 Medium Amber

    • Very close colour
    • Medium light · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Maybelline Super Stay 24H Skin Tint + Vitamin C in 312, against MAC Cosmetics Studio Fix Powder Plus Foundation in NC44. Every attribute compared, with its share of the score.

ComparedYour shadeNC44Closest match312Score
Shade match55% of overall99
Colour99#e0a674#dfa673Looks identicalColour difference 0.5 (0 is identical)
Depth100Medium lightMedium lightSameDepth difference: 0.2
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100Warm · goldenWarmClosecandidate undertone inferred
Finish & visual result25% of overall48
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage100FullFullSameSame full coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared49
Longevity3512-hour wear24-hour wearDifferent24-hour wear claimed against 12-hour wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 78/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Super Stay 24H Skin Tint + Vitamin C in 312.

Same or better

  • $21.01 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same full coverage
  • Claims a skin-like finish
  • Both claim a lightweight feel

Different

  • Radiant finish instead of matte
  • No blurring effect claimed
  • Does not claim not settling into lines
  • Does not claim colour stability
  • Contains alcohol denat.

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BasePowder-based, moderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFNot listedNot listed
OverlapPowder-based vs water-based; silicone moderate vs high

Where to buy 312

Match price
$17.99Ulta BeautyUlta Beauty
$21.01 less (54%)

Your shade $39 at Sephora · product price; shade not separately priced · lowest price $13.98 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

34 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.