Studio Fix Powder Plus Foundation NW25 dupes and alternatives MAC Cosmetics
4.0 (4,686)·Light medium · Cool · rosy undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same cool undertone· Same matte finish
Differences: No blurring effect claimed· No long-wear claim· Does not claim not settling into lines
Score details
Shade match
94
Finish & visual result
89
Wear & performance
40
Skin suitability
84
Very close colour · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: No blurring effect claimed · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
Retailer shade note: medium or tan skin tones with a cool undertone
$6.99Ulta Beauty(product price)$32.01 less (82%)3.8 (142)
Matches: Very close colour· Same cool undertone· Same matte finish
Differences: Medium rather than full coverage· No blurring effect claimed· No long-wear claim
Score details
Shade match
93
Finish & visual result
81
Wear & performance
40
Skin suitability
84
Very close colour · Matte · Medium coverage
Ingredients (not scored): 11% ingredient overlap
Differences: Medium rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
Matches: Very close colour· Same matte finish· Same full coverage
Differences: Neutral rather than cool undertone· No long-wear claim· Does not claim not settling into lines
Score details
Shade match
86
Finish & visual result
100
Wear & performance
40
Skin suitability
67
Very close colour · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than cool undertone · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for normal skin
Matches: Very close colour· Same cool undertone· Same matte finish
Differences: Slightly lighter· Buildable rather than full coverage· No blurring effect claimed
Score details
Shade match
91
Finish & visual result
81
Wear & performance
40
Skin suitability
100
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Slightly lighter · Buildable rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
Retailer shade note: light ivory with cool undertone
$35Ulta Beauty(product price)$4 less (10%)4.5 (732)
Matches: Very close colour· Same matte finish· Both claim a blurring effect
Differences: Neutral rather than cool undertone· Buildable rather than full coverage· No long-wear claim
Score details
Shade match
87
Finish & visual result
93
Wear & performance
55
Skin suitability
33
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than full coverage · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for normal/oily skin
Retailer shade note: medium with neutral undertones
$35Ulta Beauty(product price)$4 less (10%)4.5 (732)
Matches: Very close colour· Same matte finish· Both claim a blurring effect
Differences: Neutral rather than cool undertone· Buildable rather than full coverage· No long-wear claim
Score details
Shade match
86
Finish & visual result
93
Wear & performance
55
Skin suitability
33
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than full coverage · No long-wear claim · Does not claim colour stability · Does not claim a lightweight feel · Not marketed for normal/oily skin
Retailer shade note: medium with neutral undertones
Differences: Neutral rather than cool undertone· Buildable rather than full coverage· No blurring effect claimed
Score details
Shade match
87
Finish & visual result
81
Wear & performance
40
Skin suitability
100
Very close colour · Matte · Buildable coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than cool undertone · Buildable rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
Matches: Very close colour· Same matte finish· Same full coverage
Differences: Neutral rather than cool undertone· No blurring effect claimed· No long-wear claim
Score details
Shade match
84
Finish & visual result
89
Wear & performance
40
Skin suitability
84
Very close colour · Matte · Full coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than cool undertone · No blurring effect claimed · No long-wear claim · Does not claim not settling into lines · Does not claim colour stability · Does not claim a lightweight feel
Retailer shade note: medium or tan skin tones with a neutral undertone
The closest shade to MAC Cosmetics Studio Fix Powder Plus Foundation NW25 (Light medium · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Rare Beauty True to Myself Natural Matte Longwear Foundation in 22 Medium Cool, against MAC Cosmetics Studio Fix Powder Plus Foundation in NW25. Every attribute compared, with its share of the score.
ComparedYour shadeNW25Closest shade match22 Medium CoolHow they compareScore
Shade match55% of overall96
Colour60%93#e4a686#eca684Very close colourColour difference 1.7 (0 is identical)
Overall match 88/100Shade match 96/100High confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Tarte Face Tape Full Coverage Foundation in 35B Medium Beige, against MAC Cosmetics Studio Fix Powder Plus Foundation in NW25. Every attribute compared, with its share of the score.
ComparedYour shadeNW25Closest overall alternative35B Medium BeigeHow they compareScore
Shade match55% of overall95
Colour60%93#e4a686#e8ad8eVery close colourColour difference 1.8 (0 is identical)
Transfer resistance20%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%40ClaimedNot listedSome differenceOnly your product claims colour stability (no oxidation); the match does not list it
Comfort15%100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100%100Normal, combination, oilyNormal, combination, oilyBoth marketed for normal/combination/oily skin
Overall match 94/100Shade match 95/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $3 more
