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Studio Radiance Serum Powered Foundation NC50 dupes and alternatives MAC Cosmetics

Deep tan · Warm · golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Only showing matches with full coverage, without talc or alcohol denat.

  • 2 matches have no coverage listed and are not shown.
  • 10 matches have no ingredient list listed and are not shown.

Closest shade match: Milani Conceal + Perfect 2-in-1 Foundation Nutmeg

The equivalent shade: scored on colour, depth and undertone only.

The match
Milani
Nutmeg
Depth and undertone: Deep tan · Neutral · neutral golden
Finish and coverage: Matte · Full coverage
Shade match
93out of 100
Colour
96
Depth
98
Undertone
85
Medium confidence· Digital matchWhy it matches
Match price
$12.99Ulta BeautyUlta Beauty
$33.01 less (72%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative: MAC Cosmetics Studio Fix Powder Plus Foundation NW50

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
MAC Cosmetics
NW50
Depth and undertone: Deep tan · Neutral
Finish and coverage: Matte · Full coverage
Overall match
78out of 100
Shade (Shade match)
86
Finish (Finish & visual result)
62
Wear (Wear & performance)
79
Skin (Skin suitability)
60
Best price
$39SephoraSephora
$7 less (15%)

Your shade $46 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · L'Oréal Paris

    Infallible Pro-Matte Foundation

    Hazelnut
    Shade match 91
    $9.92WalmartWalmart$36.08 less (78%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Same full coverage

    Differences: Matte rather than radiant finishDoes not claim not settling into linesNot marketed for combination/dry/sensitive skin

    Score details
    Shade match
    91
    Finish & visual result
    62
    Wear & performance
    63
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Matte rather than radiant finish · Does not claim not settling into lines · Not marketed for combination/dry/sensitive skin

    Medium confidence· Digital match

    View match
  2. #4 · Estée Lauder

    Double Wear Stay-in-Place Matte Powder Foundation

    7N1 Deep Amber
    Shade match 85
    $52Ulta BeautyUlta Beauty(product price)Costs $6 more

    Matches: Very close colourSame full coverageBoth claim 12-hour wear

    Differences: Neutral rather than warm undertoneMatte rather than radiant finishNo blurring effect claimed

    Score details
    Shade match
    85
    Finish & visual result
    50
    Wear & performance
    79
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than radiant finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: extra deep with neutral brown undertones

    Medium confidence· Digital match

    View match
  3. #5 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NW57
    Shade match 76
    $39SephoraSephora$7 less (15%)

    Matches: Very close colourSame full coverageBoth claim a blurring effect

    Differences: Slightly cooler undertoneMatte rather than radiant finishDoes not claim transfer resistance

    Score details
    Shade match
    76
    Finish & visual result
    62
    Wear & performance
    79
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly cooler undertone · Matte rather than radiant finish · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: rich mahogany with red undertones for deep dark skin

    Medium confidence· Digital match

    View match
  4. Shade match 86
    $11.97WalmartWalmart$34.03 less (74%)

    Matches: Very close colourSame full coverage

    Differences: Neutral rather than warm undertoneMatte rather than radiant finishNo blurring effect claimed

    Score details
    Shade match
    86
    Finish & visual result
    50
    Wear & performance
    51
    Skin suitability
    50

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than warm undertone · Matte rather than radiant finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  5. #7 · Polite Society

    More Than a Pretty Face Skin-Caring Foundation

    Very Tan Neutral
    Shade match 40
    $42Ulta BeautyUlta Beauty(product price)$4 less (9%)

    Matches: Very close colourSame radiant finishSame full coverage

    Differences: Described as tan, yours as rich deepNeutral rather than warm undertoneNo blurring effect claimed

    Score details
    Shade match
    40
    Finish & visual result
    89
    Wear & performance
    70
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Described as tan, yours as rich deep · Neutral rather than warm undertone · No blurring effect claimed · Does not claim not settling into lines

    Retailer shade note: very tan with neutral red undertone for dark tan skin

    Low confidence· Digital matchRetailer descriptions disagree: described as tan, yours as rich deep

    View match

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NC50 (Deep tan · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Butterscotch

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Butterscotch

    • Very close colour
    • Tan · Warm · golden undertone

    $36

  2. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Deep Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Deep Golden

    • Very close colour
    • Tan · Warm · golden undertone

    $12

  3. L'Oréal Paris True Match Radiant Serum Concealer

    N10

    L'Oréal Paris True Match Radiant Serum Concealer, shade N10

    • Looks identical
    • Deep tan · Neutral undertone

    $16.99

  4. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 4

    • Close colour
    • Tan · Warm · peach undertone

    $22

  5. e.l.f. Cosmetics 16HR Camo Concealer

    Rich Chocolate

    e.l.f. Cosmetics 16HR Camo Concealer, shade Rich Chocolate

    • Close colour
    • Deep tan · Warm undertone

    $8

  6. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    6W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 6W

    • Close colour
    • Deep tan · Warm · golden undertone

    $38

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Milani Conceal + Perfect 2-in-1 Foundation in Nutmeg, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NC50. Every attribute compared, with its share of the score.

ComparedYour shadeNC50Closest shade matchNutmegScore
Shade match55% of overall93
Colour96#ac6e46#a76d46Looks identicalColour difference 1.2 (0 is identical)
Depth98Deep tanDeep tanSameDepth difference: 1.3
Retailer descriptionRich deepNot statedNo depth word in one descriptionNot compared
Undertone85Warm · goldenNeutral · neutral goldenClosecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared50
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type50Combination, dry, normal, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 74/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Milani Conceal + Perfect 2-in-1 Foundation in Nutmeg.

Same or better

  • $33.01 less
  • Near-identical swatch colour
  • Similar undertone (neutral vs warm)
  • Same full coverage

Different

  • Matte finish instead of radiant
  • No blurring effect claimed
  • Does not claim transfer resistance
  • Does not claim not settling into lines
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Why the closest overall alternative works

MAC Cosmetics Studio Fix Powder Plus Foundation in NW50, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NC50. Every attribute compared, with its share of the score.

ComparedYour shadeNC50Closest overall alternativeNW50Score
Shade match55% of overall86
Colour92#ac6e46#a76a46Very close colourColour difference 1.9 (0 is identical)
Depth96Deep tanDeep tanSameDepth difference: 2.3
Retailer descriptionRich deepRich deepBoth described as rich deepThe retailers describe the same depth
Undertone65Warm · goldenNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall79
Longevity10012-hour wear12-hour wearSameBoth claim 12-hour wear
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Combination, dry, normal, oily, sensitiveNormal, combination, oilyBoth marketed for combination/​normal/​oily skin
Overall match 78/100Shade match 86/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To MAC Cosmetics Studio Fix Powder Plus Foundation in NW50.

Same or better

  • $7 less
  • Very close colour
  • Same full coverage
  • Both claim a blurring effect
  • Both claim 12-hour wear
  • Both claim not settling into lines
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Neutral rather than warm undertone
  • Matte finish instead of radiant
  • Does not claim transfer resistance
  • Not marketed for dry/sensitive skin

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconePowder-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs powder-based; silicone high vs moderate

Where to buy

Closest shade match

Milani Conceal + Perfect 2-in-1 Foundation Nutmeg

Match price
$12.99Ulta BeautyUlta Beauty
$33.01 less (72%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced · lowest price $11.97 at Walmart

Ulta BeautyView at Ulta Beauty

Closest overall alternative

MAC Cosmetics Studio Fix Powder Plus Foundation NW50

Best price
$39SephoraSephora
$7 less (15%)

Your shade $46 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.