Studio Radiance Serum Powered Foundation NC50 dupes and alternatives MAC Cosmetics
4.3 (1,197)·Deep tan · Warm · golden undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same full coverage· Both claim a blurring effect
Differences: Neutral rather than warm undertone· Matte rather than radiant finish· Does not claim transfer resistance
Score details
Shade match
86
Finish & visual result
62
Wear & performance
79
Skin suitability
60
Very close colour · Matte · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than radiant finish · Does not claim transfer resistance · Not marketed for dry/sensitive skin
Retailer shade note: rich coffee with neutral undertone for dark skin
Matches: Very close colour· Same full coverage· Both claim 12-hour wear
Differences: Neutral rather than warm undertone· Matte rather than radiant finish· No blurring effect claimed
Score details
Shade match
85
Finish & visual result
50
Wear & performance
79
Skin suitability
60
Very close colour · Matte · Full coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than radiant finish · No blurring effect claimed · Does not claim transfer resistance · Not marketed for dry/sensitive skin
Retailer shade note: extra deep with neutral brown undertones
$15.99Ulta Beauty(product price)$30.01 less (65%)4.1 (9,493)
Matches: Very close colour· Same full coverage· Both claim transfer resistance
Differences: Neutral rather than warm undertone· Matte rather than radiant finish· No blurring effect claimed
Score details
Shade match
86
Finish & visual result
50
Wear & performance
58
Skin suitability
100
Very close colour · Matte · Full coverage
Ingredients (not scored): 14% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than radiant finish · No blurring effect claimed · Does not claim not settling into lines · Contains drying alcohol
$20Ulta Beauty(product price)$26 less (57%)3.7 (146)
Matches: Very close colour· Same full coverage· Both claim a lightweight feel
Differences: Neutral rather than warm undertone· Matte rather than radiant finish· No blurring effect claimed
Score details
Shade match
85
Finish & visual result
50
Wear & performance
61
Skin suitability
100
Very close colour · Matte · Full coverage
Ingredients (not scored): no ingredient list for one product
Differences: Neutral rather than warm undertone · Matte rather than radiant finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines
Differences: Neutral rather than warm undertone· Matte rather than radiant finish· No blurring effect claimed
Score details
Shade match
86
Finish & visual result
50
Wear & performance
51
Skin suitability
50
Very close colour · Matte · Full coverage
Ingredients (not scored): 15% ingredient overlap
Differences: Neutral rather than warm undertone · Matte rather than radiant finish · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel
$42Ulta Beauty(product price)$4 less (9%)4.1 (385)
Matches: Very close colour· Same radiant finish· Same full coverage
Differences: Described as tan, yours as rich deep· Neutral rather than warm undertone· No blurring effect claimed
Score details
Shade match
40
Finish & visual result
89
Wear & performance
70
Skin suitability
100
Very close colour · Radiant · Full coverage
Ingredients (not scored): 16% ingredient overlap
Differences: Described as tan, yours as rich deep · Neutral rather than warm undertone · No blurring effect claimed · Does not claim not settling into lines
Retailer shade note: very tan with neutral red undertone for dark tan skin
Low confidence· Digital matchRetailer descriptions disagree: described as tan, yours as rich deep
The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NC50 (Deep tan · Warm · golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Milani Conceal + Perfect 2-in-1 Foundation in Nutmeg, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NC50. Every attribute compared, with its share of the score.
ComparedYour shadeNC50Closest shade matchNutmegHow they compareScore
Shade match55% of overall93
Colour60%96#ac6e46#a76d46Looks identicalColour difference 1.2 (0 is identical)
Finish & visual result25% of overall · 3 of 4 compared50
Finish35%12RadiantMatteDifferentMatte finish rather than radiant
Coverage30%100FullFullSameSame full coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity30%7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance20%40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall50
Skin type100%50Combination, dry, normal, oily, sensitiveNot publishedSkin-type suitability not published for one product
Overall match 74/100Shade match 93/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Maybelline Super Stay 24H Skin Tint + Vitamin C in 355, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NC50. Every attribute compared, with its share of the score.
ComparedYour shadeNC50Closest overall alternative355How they compareScore
Shade match55% of overall92
Colour60%92#ac6e46#b16e3fVery close colourColour difference 1.9 (0 is identical)
Overall match 82/100Shade match 92/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
Ulta Beauty
Sephora$7 less (15%)
