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Studio Radiance Serum Powered Foundation NC20 dupes and alternatives MAC Cosmetics

Light medium · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free2No drying alcohol3Vegan2Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches with full coverage.

Closest shade matchClosest overall alternative: Smashbox Always On Skin-Balancing Foundation L20W

The equivalent shade and the most similar foundation overall.

The match
Smashbox
L20W
Depth and undertone: Light medium · Warm
Finish and coverage: Natural · Full coverage
Overall match
85out of 100
Shade (Shade match)
93
Finish (Finish & visual result)
70
Wear (Wear & performance)
76
Skin (Skin suitability)
100
Shade match
93out of 100
Colour
96
Depth
99
Undertone
85
Medium confidence· Digital matchWhy it matches
Match price
$45Ulta BeautyUlta Beauty
$1 less (2%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

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Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 87
    $45Ulta BeautyUlta Beauty(product price)$1 less (2%)

    Matches: Very close colourSame full coverageBoth claim 16-hour wear

    Differences: Olive rather than neutral undertoneNatural rather than radiant finishNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    70
    Wear & performance
    76
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 22% ingredient overlap

    Differences: Olive rather than neutral undertone · Natural rather than radiant finish · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: level-two light with an olive undertone

    Medium confidence· Digital match

    View match
  2. #3 · L'Oréal Paris

    Infallible 24H Fresh Wear Foundation In A Powder

    180 Linen
    Shade match 88
    $18.99Ulta BeautyUlta Beauty(product price)$27.01 less (59%)

    Matches: Very close colourSame full coverageBoth claim transfer resistance

    Differences: Matte rather than radiant finishNo blurring effect claimedContains listed fragrance

    Score details
    Shade match
    88
    Finish & visual result
    50
    Wear & performance
    77
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than radiant finish · No blurring effect claimed · Contains listed fragrance

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NC20 (Light medium · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 3

    • Looks identical
    • Light medium · Warm · golden undertone

    $22

  2. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Light/Medium 2.5W

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Light/Medium 2.5W

    • Looks identical
    • Light medium · Warm · yellow undertone

    $31

  3. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC20

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC20

    • Very close colour
    • Light medium · Neutral · neutral golden undertone

    $30

  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Sepia 5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Sepia 5

    • Very close colour
    • Light medium · Neutral undertone

    $39

  5. Dior Forever Skin Correct Full-Coverage Concealer

    4 Warm Olive

    Dior Forever Skin Correct Full-Coverage Concealer, shade 4 Warm Olive

    • Very close colour
    • Light medium · Olive · warm olive undertone

    $42

  6. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    4

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 4

    • Close colour
    • Light medium · Warm · golden undertone

    $42

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Smashbox Always On Skin-Balancing Foundation in L20W, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NC20. Every attribute compared, with its share of the score.

ComparedYour shadeNC20Closest matchL20WScore
Shade match55% of overall93
Colour96#e1af7a#e1b181Looks identicalColour difference 1.3 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.9
Retailer descriptionLightLightBoth described as lightThe retailers describe the same depth
Undertone85Neutral · neutral goldenWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall76
Longevity8012-hour wear16-hour wearClose16-hour wear claimed against 12-hour wear
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 85/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Smashbox Always On Skin-Balancing Foundation in L20W.

Same or better

  • $1 less
  • Near-identical swatch colour
  • Similar undertone (warm vs neutral)
  • Same full coverage
  • Both claim 16-hour wear
  • Both claim transfer resistance
  • Both claim not settling into lines
  • Claims colour stability

Different

  • Natural finish instead of radiant
  • No blurring effect claimed
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

20 shared ingredients; weighted similarity 22%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy L20W

Match price
$45Ulta BeautyUlta Beauty
$1 less (2%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.