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Studio Radiance Serum Powered Foundation NW30 dupes and alternatives MAC Cosmetics

Medium · Cool · rosy undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free16No drying alcohol15Vegan10Cruelty-free8Oil-free3With SPF5Mineral2

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Only showing matches made for oily skin.

  • 1 match has no skin type listed and is not shown.

Closest shade match: e.l.f. Cosmetics Soft Glam Satin Foundation 34 Medium Cool

The equivalent shade: scored on colour, depth and undertone only.

Your shade
MAC Cosmetics
NW30Change shade
Depth and undertone: Medium · Cool · rosy
Finish and coverage: Radiant · Full coverage
The match
e.l.f. Cosmetics
34 Medium Cool
Depth and undertone: Medium · Cool
Finish and coverage: Natural · Medium coverage
Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$8Ulta BeautyUlta Beauty
$38 less (83%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Polite Society More Than a Pretty Face Skin-Caring Foundation Medium Tan Neutral

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
MAC Cosmetics
NW30Change shade
Depth and undertone: Medium · Cool · rosy
Finish and coverage: Radiant · Full coverage
The match
Polite Society
Medium Tan Neutral
Depth and undertone: Medium light · Neutral
Finish and coverage: Radiant · Full coverage
Overall match
86out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
89
Wear (Wear & performance)
70
Skin (Skin suitability)
100
Medium confidence· Digital matchWhy it matches
Match price
$42Ulta BeautyUlta Beauty
$4 less (9%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Lancôme

    Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    260 Bisque N
    Shade match 90
    $63Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Near-identical swatch colourSame full coverageBoth claim transfer resistance

    Differences: Luminous rather than radiant finishNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    90
    Finish & visual result
    79
    Wear & performance
    75
    Skin suitability
    100

    Looks identical · Luminous · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Luminous rather than radiant finish · No blurring effect claimed · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  2. #4 · Tarte

    Face Tape Full Coverage Foundation

    38N Medium-Tan Neutral
    Shade match 95
    $42SephoraSephora$4 less (9%)

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Matte rather than radiant finishNot marketed for dry/sensitive skinContains listed fragrance

    Score details
    Shade match
    95
    Finish & visual result
    62
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Matte rather than radiant finish · Not marketed for dry/sensitive skin · Contains listed fragrance

    Retailer shade note: medium to tan skin with a balance of warm & cool undertones

    High confidence· Digital match

    View match
  3. #5 · Lancôme

    Rénergie Lift Makeup Lightweight Liquid Foundation SPF 27

    330 Bisque N
    Shade match 87
    $63Ulta BeautyUlta Beauty(product price)Costs $17 more

    Matches: Very close colourSame full coverageBoth claim transfer resistance

    Differences: Luminous rather than radiant finishNo blurring effect claimedDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    79
    Wear & performance
    75
    Skin suitability
    100

    Very close colour · Luminous · Full coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Luminous rather than radiant finish · No blurring effect claimed · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  4. #6 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NW45
    Shade match 94
    $39SephoraSephora$7 less (15%)

    Matches: Very close colourSame cool undertoneSame full coverage

    Differences: Matte rather than radiant finishDoes not claim transfer resistanceNot marketed for dry/sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    62
    Wear & performance
    79
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Matte rather than radiant finish · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: medium mahogany with rosy undertones for medium to dark skin

    High confidence· Digital match

    View match
  5. #7 · Tarte

    Timeless Hydrating Foundation

    38N Medium-Tan Neutral
    Shade match 87
    $42Ulta BeautyUlta Beauty(product price)$4 less (9%)

    Matches: Very close colourBoth claim a blurring effectBoth claim 12-hour wear

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishBuildable rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    73
    Wear & performance
    72
    Skin suitability
    100

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Buildable rather than full coverage · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  6. #8 · Rare Beauty

    True to Myself Natural Matte Longwear Foundation

    28 Medium Cool
    Shade match 98
    $38SephoraSephora$8 less (17%)

    Matches: Near-identical swatch colourSame cool undertoneClaims a skin-like finish

    Differences: Matte rather than radiant finishMedium rather than full coverageDoes not claim not settling into lines

    Score details
    Shade match
    98
    Finish & visual result
    51
    Wear & performance
    73
    Skin suitability
    80

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Matte rather than radiant finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for dry skin

    Retailer shade note: cool peach

    High confidence· Digital match

    View match
  7. #9 · Juvia's Place

    I am Magic Natural Radiance Foundation

    610 Cebu
    Shade match 88
    $24Ulta BeautyUlta Beauty(product price)$22 less (48%)

    Matches: Very close colourSame radiant finish

    Differences: Medium rather than full coverageNo blurring effect claimedDoes not claim transfer resistance

    Score details
    Shade match
    88
    Finish & visual result
    81
    Wear & performance
    51
    Skin suitability
    100

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  8. #10 · Chanel

    N°1 DE CHANEL Revitalizing Foundation

    B110
    Shade match 85
    $81Ulta BeautyUlta Beauty(product price)Costs $35 more

    Matches: Very close colourSame radiant finishSame full coverage

    Differences: Neutral rather than cool undertoneNo blurring effect claimedNo long-wear claim

    Score details
    Shade match
    85
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Radiant · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  9. #11 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    31 Medium Neutral
    Shade match 88
    $8Ulta BeautyUlta Beauty(product price)$38 less (83%)

    Matches: Near-identical swatch colourBoth claim not settling into linesBoth claim a lightweight feel

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    88
    Finish & visual result
    62
    Wear & performance
    75
    Skin suitability
    80

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · No blurring effect claimed · Does not claim transfer resistance · Not marketed for sensitive skin

    Retailer shade note: medium with neutral undertones

    Medium confidence· Digital match

    View match
  10. #12 · MAC Cosmetics

    Studio Fix Powder Plus Foundation

    NC45.5
    Shade match 86
    $39SephoraSephora$7 less (15%)

    Matches: Very close colourSame full coverageBoth claim a blurring effect

    Differences: Neutral rather than cool undertoneMatte rather than radiant finishDoes not claim transfer resistance

    Score details
    Shade match
    86
    Finish & visual result
    62
    Wear & performance
    79
    Skin suitability
    60

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Does not claim transfer resistance · Not marketed for dry/sensitive skin

    Retailer shade note: tanned bronze with neutral undertone for dark skin

    High confidence· Digital match

    View match
  11. #13 · Fenty Beauty

    Pro Filt'r Fluid Flex Natural Matte Longwear Foundation

    326N
    Shade match 86
    $48SephoraSephoraCosts $2 more

    Matches: Very close colourClaims a skin-like finishBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    86
    Finish & visual result
    58
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · No blurring effect claimed · Not marketed for dry/sensitive skin

    Retailer shade note: for medium skintones with neutral undertones

    High confidence· Digital match

    View match
  12. #14 · bareMinerals

    BAREPRO 24HR Skin Perfecting Talc-Free Matte Powder Foundation

    Medium 35 Neutral
    Shade match 87
    $42SephoraSephora$4 less (9%)

    Matches: Very close colourSame full coverageBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneMatte rather than radiant finishNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    77
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than radiant finish · No blurring effect claimed

    Retailer shade note: for medium-tan neutral skin with a peach hue

    High confidence· Digital match

    View match
  13. #15 · Urban Decay

    Face Bond Self Setting Waterproof Foundation

    18
    Shade match 87
    $40SephoraSephora$6 less (13%)

    Matches: Very close colourBoth claim a blurring effectBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneMatte rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    54
    Wear & performance
    75
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: medium neutral

    High confidence· Digital match

    View match
  14. #16 · Urban Decay

    Face Bond Self Setting Waterproof Foundation

    22
    Shade match 87
    $40SephoraSephora$6 less (13%)

    Matches: Very close colourBoth claim a blurring effectBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneMatte rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    87
    Finish & visual result
    54
    Wear & performance
    75
    Skin suitability
    60

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than radiant finish · Medium rather than full coverage · Does not claim not settling into lines · Not marketed for dry/sensitive skin · Contains drying alcohol

    Retailer shade note: medium neutral

    High confidence· Digital match

    View match
  15. #17 · Clinique

    Daily Calm Makeup Balm Foundation

    Light Medium 3
    Shade match 81
    $49Ulta BeautyUlta BeautyCosts $3 more

    Matches: Very close colourBoth claim a blurring effectClaims colour stability

    Differences: Slightly warmer undertoneNatural rather than radiant finishBuildable rather than full coverage

    Score details
    Shade match
    81
    Finish & visual result
    73
    Wear & performance
    49
    Skin suitability
    100

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 29% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · Buildable rather than full coverage · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  16. #18 · Maybelline

    Super Stay Lumi-Matte Foundation

    330
    Shade match 87
    $15.99Ulta BeautyUlta Beauty(product price)$30.01 less (65%)

    Matches: Very close colourSame full coverageBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneMatte rather than radiant finishNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    58
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than radiant finish · No blurring effect claimed · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: neutral undertones

    Medium confidence· Digital match

    View match
  17. #19 · bareMinerals

    BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20

    Medium 35 Neutral
    Shade match 85
    $45Ulta BeautyUlta Beauty(product price)$1 less (2%)

    Matches: Very close colourSame full coverageClaims a skin-like finish

    Differences: Neutral rather than cool undertoneMatte rather than radiant finishNo blurring effect claimed

    Score details
    Shade match
    85
    Finish & visual result
    48
    Wear & performance
    63
    Skin suitability
    100

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than radiant finish · No blurring effect claimed · Does not claim not settling into lines · Contains drying alcohol

    Retailer shade note: for medium rich neutral skin with a peach hue

    High confidence· Digital match

    View match
  18. #20 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    C4.5
    Shade match 87
    $39SephoraSephora$7 less (15%)

    Matches: Very close colourSame full coverageBoth claim transfer resistance

    Differences: Neutral rather than cool undertoneMatte rather than radiant finishNo blurring effect claimed

    Score details
    Shade match
    87
    Finish & visual result
    50
    Wear & performance
    72
    Skin suitability
    40

    Very close colour · Matte · Full coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone · Matte rather than radiant finish · No blurring effect claimed · Not marketed for combination/dry/sensitive skin

    Retailer shade note: medium with neutral undertones

    High confidence· Digital match

    View match
  19. #21 · L'Oréal Paris

    True Match Super-Blendable Foundation

    N6 Neutral Medium
    Shade match 85
    $13.99Ulta BeautyUlta Beauty(product price)$32.01 less (70%)

    Matches: Very close colourClaims a skin-like finish

    Differences: Neutral rather than cool undertoneNatural rather than radiant finishMedium rather than full coverage

    Score details
    Shade match
    85
    Finish & visual result
    58
    Wear & performance
    40
    Skin suitability
    100

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Neutral rather than cool undertone · Natural rather than radiant finish · Medium rather than full coverage · No blurring effect claimed · No long-wear claim · Does not claim transfer resistance · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  20. #22 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    490 Golden Amber
    Shade match 76
    $18.99Ulta BeautyUlta Beauty(product price)$27.01 less (59%)

    Matches: Very close colourSame full coverageBoth claim transfer resistance

    Differences: Slightly warmer undertoneNatural rather than radiant finishNo blurring effect claimed

    Score details
    Shade match
    76
    Finish & visual result
    70
    Wear & performance
    55
    Skin suitability
    100

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Natural rather than radiant finish · No blurring effect claimed · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match

Showing 12 of 20 matches

Looking for a concealer in your shade?

The closest shade to MAC Cosmetics Studio Radiance Serum Powered Foundation NW30 (Medium · Cool · rosy undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW25

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW25

    • Very close colour
    • Medium · Cool · rosy undertone

    $30

    SephoraView at Sephora
  2. Laura Mercier Real Flawless Weightless Perfecting Serum Concealer

    4C1

    Laura Mercier Real Flawless Weightless Perfecting Serum Concealer, shade 4C1

    • Very close colour
    • Medium · Cool undertone

    $34

    SephoraView at Sephora
  3. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    32 Tan Bronze

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 32 Tan Bronze

    • Very close colour
    • Medium · Cool undertone

    $30

    Ulta BeautyView at Ulta Beauty
  4. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Sienna 6.5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Sienna 6.5

    • Very close colour
    • Medium · Cool · rosy undertone

    $39

    SephoraView at Sephora
  5. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    4C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 4C

    • Very close colour
    • Medium · Cool · rosy undertone

    $38

    SephoraView at Sephora
  6. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Medium Tan 3.5C

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Medium Tan 3.5C

    • Close colour
    • Medium light · Cool · rosy undertone

    $31

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

e.l.f. Cosmetics Soft Glam Satin Foundation in 34 Medium Cool, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW30. Every attribute compared, with its share of the score.

ComparedYour shadeNW30Closest shade match34 Medium CoolScore
Shade match55% of overall99
Colour98#d8976c#d6976eLooks identicalColour difference 0.6 (0 is identical)
Depth100MediumMediumSameDepth difference: 0.3
Retailer descriptionMediumMediumBoth described as mediumThe retailers describe the same depth
Undertone100Cool · rosyCoolClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80FullMediumCloseMedium coverage rather than full (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared75
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall80
Skin type80Combination, dry, normal, oily, sensitiveCombination, dry, normal, oilyBoth marketed for combination/​dry/​normal/​oily skin
Overall match 85/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To e.l.f. Cosmetics Soft Glam Satin Foundation in 34 Medium Cool.

Same or better

  • $38 less
  • Near-identical swatch colour
  • Same cool undertone
  • Medium rather than full coverage
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Natural finish instead of radiant
  • No blurring effect claimed
  • Does not claim transfer resistance
  • Not marketed for sensitive skin

Ingredients (information only, not scored)

11 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapWater-based vs silicone-based; silicone high vs high
View full match

Why the closest overall alternative works

Polite Society More Than a Pretty Face Skin-Caring Foundation in Medium Tan Neutral, against MAC Cosmetics Studio Radiance Serum Powered Foundation in NW30. Every attribute compared, with its share of the score.

ComparedYour shadeNW30Closest overall alternativeMedium Tan NeutralScore
Shade match55% of overall88
Colour95#d8976c#d99a6cLooks identicalColour difference 1.4 (0 is identical)
Depth98MediumMedium lightCloseDepth difference: 1.2
Retailer descriptionMediumMedium tanSome differenceRetailer descriptions one depth band apart
Undertone65Cool · rosyNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100RadiantRadiantSameSame radiant finish
Coverage100FullFullSameSame full coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall70
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistance100ClaimedClaimedSameBoth products claim transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100Combination, dry, normal, oily, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for combination/​dry/​normal/​oily/​sensitive skin
Overall match 86/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Polite Society More Than a Pretty Face Skin-Caring Foundation in Medium Tan Neutral.

Same or better

  • $4 less
  • Near-identical swatch colour
  • Same radiant finish
  • Same full coverage
  • Both claim transfer resistance
  • Claims colour stability
  • Both claim a lightweight feel

Different

  • Neutral rather than cool undertone
  • No blurring effect claimed
  • Does not claim not settling into lines

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseWater-based, high siliconeWater-based, no silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs none
View full match

Where to buy

Closest shade match

e.l.f. Cosmetics Soft Glam Satin Foundation 34 Medium Cool

Match price
$8Ulta BeautyUlta Beauty
$38 less (83%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Polite Society More Than a Pretty Face Skin-Caring Foundation Medium Tan Neutral

Match price
$42Ulta BeautyUlta Beauty
$4 less (9%)

Your shade $46 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.