Fair · Cool undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
Avoid an ingredient
23 of 30 matches
Only showing matches with no drying alcohol.
The equivalent shade: scored on colour, depth and undertone only.
SephoraYour shade $49 at Sephora
Rare Beauty True to Myself Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$38View at Sephora
Ulta Beautyfrom $38 · product priceView at Ulta BeautyThe most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.
SephoraYour shade $49 at Sephora
Ogee Multi-Use Sculpted Foundation and Concealer Stick
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beauty$48 · out of stockView at Ulta BeautyRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Sephora$3 less (6%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertone
Very close colour · Natural · Medium coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Neutral rather than cool undertone
Retailer shade note: very fair - neutral, slightly golden
High confidence· Digital match
Hung Vanngo Beauty Red Carpet Skin Luminous Longwear Serum Foundation
Every store that sells this shade · prices as last checked
Sephora$46View at SephoraUlta Beauty(product price)$8 less (16%)Matches: Very close colourSame cool undertoneSame natural finish
No material differences in the data we have.
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Retailer shade note: light cool
Medium confidence· Digital match
Smashbox Dual Filter 2-In-1 Longwearing Concealer + Foundation
Every store that sells this shade · prices as last checked
Macy's$41View at Macy'sUlta Beautyfrom $41 · product priceView at Ulta BeautySephoraCosts $5 moreMatches: Very close colourSame cool undertoneSame natural finish
Differences: Slightly deeper
Very close colour · Natural · Medium coverage
Ingredients (not scored): 1% ingredient overlap
Differences: Slightly deeper
Retailer shade note: light with cool undertones
High confidence· Digital match
Laura Mercier Real Flawless Weightless Perfecting Waterproof Foundation
Every store that sells this shade · prices as last checked
Sephora$54View at SephoraUlta Beautyfrom $54 · product priceView at Ulta BeautyUlta Beauty(product price)$8 less (16%)Matches: Very close colourSame cool undertoneSame natural finish
Differences: Light rather than medium coverageNo blurring effect claimed
Very close colour · Natural · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Light rather than medium coverage · No blurring effect claimed
Retailer shade note: fair-light with a cool undertone
Medium confidence· Digital match
Smashbox Halo Healthy Glow Tinted Moisturizer SPF 25
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $41 · product priceView at Ulta BeautyMacy's$41View at Macy'sUlta Beauty(product price)$7 less (14%)Matches: Very close colourSame natural finishBoth claim a blurring effect
Differences: Neutral rather than cool undertoneBuildable rather than medium coverage
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than medium coverage
Medium confidence· Digital match
Tarte Timeless Hydrating Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $42 · product priceView at Ulta BeautySephora$3 less (6%)Matches: Near-identical swatch colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertoneNot marketed for combination skin
Looks identical · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Not marketed for combination skin
Retailer shade note: fair skin with neutral/peachy undertones
High confidence· Digital match
Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick
Every store that sells this shade · prices as last checked
Macy's$46View at Macy'sSephora$46View at SephoraUlta Beautyfrom $46 · product priceView at Ulta BeautySephora$25 less (51%)Matches: Very close colourSame cool undertoneBoth claim a blurring effect
Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for dry/combination skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for dry/combination skin
Retailer shade note: light, pink undertone
High confidence· Digital match
Sephora Collection Best Skin Ever Matte Powder Foundation
Every store that sells this shade · prices as last checked
Sephora$24View at SephoraSephora$1 less (2%)Matches: Very close colourSame cool undertoneClaims a skin-like finish
Differences: Slightly deeperRadiant rather than natural finishLight rather than medium coverage
Very close colour · Radiant · Light coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly deeper · Radiant rather than natural finish · Light rather than medium coverage
Retailer shade note: fair with cool undertones
High confidence· Digital match
Charlotte Tilbury Unreal Skin Sheer Glow Tint Hydrating Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beautyfrom $48 · product priceView at Ulta BeautyUlta Beauty$28 less (57%)Matches: Very close colourSame natural finishClaims a skin-like finish
Differences: Neutral rather than cool undertoneBuildable rather than medium coverageNo blurring effect claimed
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · No blurring effect claimed
Medium confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$21 · out of stockView at Ulta Beauty
Target$30View at TargetSephoraCosts $1 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Slightly deeperNeutral rather than cool undertoneNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 2% ingredient overlap
Differences: Slightly deeper · Neutral rather than cool undertone · Not marketed for dry skin
Retailer shade note: Very light with neutral undertones
Medium confidence· Digital match
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautySephoraSame priceMatches: Very close colourSame cool undertoneBoth claim long-wearing
Differences: Radiant rather than natural finishLight rather than medium coverageNo blurring effect claimed
Very close colour · Radiant · Light coverage
Ingredients (not scored): 8% ingredient overlap
Differences: Radiant rather than natural finish · Light rather than medium coverage · No blurring effect claimed
Retailer shade note: Fair with cool undertones
High confidence· Digital match
Hourglass Veil Hydrating Skin Tint Foundation
Every store that sells this shade · prices as last checked
Sephora$49View at SephoraUlta Beautyfrom $49 · product priceView at Ulta BeautySephora$3 less (6%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertoneNot marketed for combination skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Neutral rather than cool undertone · Not marketed for combination skin
Retailer shade note: fair skin with neutral/peachy undertones
High confidence· Digital match
Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick
Every store that sells this shade · prices as last checked
SephoraCosts $9 moreMatches: Very close colourSame natural finishBoth claim a blurring effect
Differences: Neutral rather than cool undertoneBuildable rather than medium coverageDoes not claim a lightweight feel
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 4% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · Does not claim a lightweight feel · Not marketed for combination skin
Retailer shade note: light skin with neutral undertones
Medium confidence· Digital match
Dior Forever Skin Perfect 24H Multi-Use Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beautyfrom $58 · product priceView at Ulta BeautySephoraCosts $11 moreMatches: Near-identical swatch colourSame cool undertoneSame medium coverage
Differences: Radiant rather than natural finishNo blurring effect claimedDoes not claim a lightweight feel
Looks identical · Radiant · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Radiant rather than natural finish · No blurring effect claimed · Does not claim a lightweight feel
Retailer shade note: fair, cool pink
High confidence· Digital match
Hourglass Illusion Luminous Glow Foundation SPF 30
Every store that sells this shade · prices as last checked
Sephora$60View at SephoraUlta Beautyfrom $60 · product priceView at Ulta BeautySephora$3 less (6%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Slightly deeperNeutral rather than cool undertoneNot marketed for combination skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly deeper · Neutral rather than cool undertone · Not marketed for combination skin
Retailer shade note: light skin with neutral/pinky undertones
High confidence· Digital match
Lancôme Teint Idole Shape Stick Blurring Multi-Use Stick
Every store that sells this shade · prices as last checked
Macy's$46View at Macy'sSephora$46View at SephoraUlta Beautyfrom $46 · product priceView at Ulta BeautyUlta Beauty(product price)Same priceMatches: Very close colourSame cool undertoneSame natural finish
Differences: Light rather than medium coverageNo blurring effect claimedNot marketed for normal skin
Very close colour · Natural · Light coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Light rather than medium coverage · No blurring effect claimed · Not marketed for normal skin
High confidence· Digital match
Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $49 · product priceView at Ulta BeautyTarget$19 less (39%)Matches: Same natural finishClaims a skin-like finishBoth claim long-wearing
Differences: Slightly deeperNeutral rather than cool undertoneBuildable rather than medium coverage
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly deeper · Neutral rather than cool undertone · Buildable rather than medium coverage · No blurring effect claimed
Low confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Target$30View at TargetUlta Beauty(product price)Costs $2.50 moreMatches: Very close colourSame cool undertoneSame natural finish
Differences: Slightly deeperLight rather than medium coverageNo blurring effect claimed
Very close colour · Natural · Light coverage
Ingredients (not scored): 6% ingredient overlap
Differences: Slightly deeper · Light rather than medium coverage · No blurring effect claimed · No long-wear claim
Retailer shade note: Pink
Medium confidence· Digital match
Kryolan Professional Makeup Natural Fluid Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $51.50 · product priceView at Ulta BeautySephora$2 less (4%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Slightly warmer undertoneNot marketed for dry skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 19% ingredient overlap
Differences: Slightly warmer undertone · Not marketed for dry skin
Retailer shade note: light warm-peach
High confidence· Digital match
Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation
Every store that sells this shade · prices as last checked
Sephora$47View at SephoraUlta Beautyfrom $47 · product priceView at Ulta BeautyUlta BeautyCosts $11 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertoneNo blurring effect claimedDoes not claim a lightweight feel
Very close colour · Natural · Medium coverage
Ingredients (not scored): 9% ingredient overlap
Differences: Neutral rather than cool undertone · No blurring effect claimed · Does not claim a lightweight feel
Retailer shade note: light skin with neutral undertones
Medium confidence· Digital match
Dior Forever Hydra Nude Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$60View at Ulta BeautyUlta BeautySame priceMatches: Very close colourSame cool undertoneSame natural finish
Differences: Slightly deeperLight rather than medium coverageNo blurring effect claimed
Very close colour · Natural · Light coverage
Ingredients (not scored): 10% ingredient overlap
Differences: Slightly deeper · Light rather than medium coverage · No blurring effect claimed · Not marketed for normal skin
High confidence· Digital match
Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$49View at Ulta BeautyShowing 12 of 21 matches
The closest shade to Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation 102C Ivory (Fair · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Nude
$36
160C
$24
025 Medium
160
$30
Café Au Lait
N6.5
$16.99
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Rare Beauty True to Myself Natural Matte Longwear Foundation in 11 Light Cool, against Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 102C Ivory. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Rare Beauty True to Myself Natural Matte Longwear Foundation in 11 Light Cool.
9 shared ingredients; weighted similarity 16%. Ingredients only affect results through the filters.
Ogee Multi-Use Sculpted Foundation and Concealer Stick in Larch 2.25 C, against Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 102C Ivory. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To Ogee Multi-Use Sculpted Foundation and Concealer Stick in Larch 2.25 C.
0 shared ingredients; weighted similarity 0%. Ingredients only affect results through the filters.
Rare Beauty True to Myself Natural Matte Longwear Foundation 11 Light Cool
SephoraYour shade $49 at Sephora
Ogee Multi-Use Sculpted Foundation and Concealer Stick Larch 2.25 C
SephoraYour shade $49 at Sephora
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
