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Balancing & Perfecting Natural Finish Longwear Foundation 354N Sepia dupes and alternatives Make Up For Ever

Tan · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free6No drying alcohol8Vegan3Cruelty-free3Oil-free0With SPF1Mineral1

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Only showing matches made for sensitive skin.

  • 2 matches have no skin type listed and are not shown.

Closest shade match: L'Oréal Paris True Match Hyaluron Tinted Balm Foundation Tan

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Make Up For Ever
354N SepiaChange shade
Depth and undertone: Tan · Neutral
Finish and coverage: Natural · Medium coverage
The match
L'Oréal Paris
Tan
Depth and undertone: Tan · Neutral · neutral golden
Finish and coverage: Radiant · Light coverage
Shade match
95out of 100
Colour
98
Depth
99
Undertone
85
Medium confidence· Digital matchWhy it matches
Match price
$17.99Ulta BeautyUlta Beauty
$31.01 less (63%)

Your shade $49 at Sephora · lowest price $14.99 at Target

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Hourglass Ambient Soft Glow Foundation 11.5

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Make Up For Ever
354N SepiaChange shade
Depth and undertone: Tan · Neutral
Finish and coverage: Natural · Medium coverage
The match
Hourglass
11.5
Depth and undertone: Tan · Warm
Finish and coverage: Natural · Medium coverage
Overall match
87out of 100
Shade (Shade match)
83
Finish (Finish & visual result)
100
Wear (Wear & performance)
82
Skin (Skin suitability)
84
High confidence· Digital matchWhy it matches
Best price
$60SephoraSephora
Costs $11 more

Your shade $49 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Fenty Beauty

    Eaze Drop Lightweight Blurring Skin Tint

    17
    Shade match 92
    $41Ulta BeautyUlta Beauty$8 less (16%)

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Light rather than medium coverageNo long-wear claim

    Score details
    Shade match
    92
    Finish & visual result
    93
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Light rather than medium coverage · No long-wear claim

    Retailer shade note: medium deep with warm neutral undertones

    Medium confidence· Digital match

    View match
  2. #4 · Fenty Beauty

    Eaze Drop Lightweight Blurring Skin Tint

    18
    Shade match 88
    $41Ulta BeautyUlta Beauty(product price)$8 less (16%)

    Matches: Near-identical swatch colourSame natural finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    93
    Wear & performance
    54
    Skin suitability
    84

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim

    Retailer shade note: medium deep with warm yellow undertones

    Medium confidence· Digital match

    View match
  3. #5 · Tarte

    Maracuja Juicy Glow Tint

    42S Tan Sand
    Shade match 84
    $42Ulta BeautyUlta Beauty(product price)$7 less (14%)

    Matches: Very close colourSame medium coverageBoth claim a blurring effect

    Differences: Slightly warmer undertoneRadiant rather than natural finish

    Score details
    Shade match
    84
    Finish & visual result
    81
    Wear & performance
    80
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than natural finish

    Retailer shade note: tan skin with warm, golden undertones

    Medium confidence· Digital match

    View match
  4. #6 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    35N Toffee
    Shade match 89
    $24Ulta BeautyUlta Beauty(product price)$25 less (51%)

    Matches: Near-identical swatch colourSame natural finishBoth claim a lightweight feel

    Differences: Slightly warmer undertoneFull rather than medium coverageNo blurring effect claimed

    Score details
    Shade match
    89
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage · No blurring effect claimed · No long-wear claim

    Retailer shade note: medium-deep with yellow undertones

    Medium confidence· Digital match

    View match
  5. #7 · Juvia's Place

    I am Magic Natural Radiance Foundation

    515 Bombay
    Shade match 88
    $24Ulta BeautyUlta Beauty(product price)$25 less (51%)

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Radiant rather than natural finishNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    88
    Finish & visual result
    70
    Wear & performance
    80
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural finish · No blurring effect claimed · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  6. #8 · Fenty Beauty

    Eaze Drop Lightweight Blurring Skin Tint

    19
    Shade match 84
    $41Ulta BeautyUlta Beauty(product price)$8 less (16%)

    Matches: Very close colourSame natural finishBoth claim a blurring effect

    Differences: Slightly warmer undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    84
    Finish & visual result
    93
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim

    Retailer shade note: medium deep with warm undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation 354N Sepia (Tan · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    3N55

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3N55

    • Very close colour
    • Tan · Neutral · neutral pink undertone

    $35

    SephoraView at Sephora
  2. Dior Forever Skin Correct Full-Coverage Concealer

    5 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 5 Neutral

    • Close colour
    • Tan · Neutral undertone

    $42

    SephoraView at Sephora
  3. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 4

    • Very close colour
    • Tan · Warm · peach undertone

    $22

    SephoraView at Sephora
  4. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Tan 4W

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Tan 4W

    • Very close colour
    • Tan · Warm · yellow undertone

    $31

    Ulta BeautyView at Ulta Beauty
  5. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NC45

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NC45

    • Close colour
    • Tan · Neutral undertone

    $30

    SephoraView at Sephora
  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    21W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 21W

    • Very close colour
    • Tan · Warm undertone

    $30

    Ulta BeautyView at Ulta Beauty

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Tan, against Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 354N Sepia. Every attribute compared, with its share of the score.

ComparedYour shade354N SepiaClosest shade matchTanScore
Shade match55% of overall95
Colour98#b37843#b37947Looks identicalColour difference 0.8 (0 is identical)
Depth99TanTanSameDepth difference: 0.4
Retailer descriptionTanTanBoth described as tanThe retailers describe the same depth
Undertone85NeutralNeutral · neutral goldenClosecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared62
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage80MediumLightCloseLight coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 80/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris True Match Hyaluron Tinted Balm Foundation in Tan.

Same or better

  • $31.01 less
  • Near-identical swatch colour
  • Same neutral undertone
  • Light rather than medium coverage
  • Claims not settling into lines
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Radiant finish instead of natural
  • No blurring effect claimed
  • No long-wear claim

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 3%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, high siliconeOil-based, no silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapBoth oil-based; silicone high vs none
View full match

Why the closest overall alternative works

Hourglass Ambient Soft Glow Foundation in 11.5, against Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 354N Sepia. Every attribute compared, with its share of the score.

ComparedYour shade354N SepiaClosest overall alternative11.5Score
Shade match55% of overall83
Colour87#b37843#af764bVery close colourColour difference 2.7 (0 is identical)
Depth98TanTanSameDepth difference: 1.2
Retailer descriptionTanMedium tanSome differenceRetailer descriptions one depth band apart
Undertone65NeutralWarmSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, dry, combinationNormal, dry, combination, oily, sensitiveBoth marketed for normal/​dry/​combination skin
Overall match 87/100Shade match 83/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Hourglass Ambient Soft Glow Foundation in 11.5.

Same or better

  • Very close colour
  • Same natural finish
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim long-wearing
  • Claims transfer resistance
  • Both claim a lightweight feel
  • No fragrance listed
  • No drying alcohol listed

Different

  • Slightly warmer undertone

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 18%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone high vs high
View full match

Where to buy

Closest shade match

L'Oréal Paris True Match Hyaluron Tinted Balm Foundation Tan

Match price
$17.99Ulta BeautyUlta Beauty
$31.01 less (63%)

Your shade $49 at Sephora · lowest price $14.99 at Target

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Hourglass Ambient Soft Glow Foundation 11.5

Best price
$60SephoraSephora
Costs $11 more

Your shade $49 at Sephora

SephoraView at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.