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Balancing & Perfecting Natural Finish Longwear Foundation 472WO Copper dupes and alternatives Make Up For Ever

Very deep · Olive · warm olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: Haus Labs Triclone Skin Tech Medium Coverage Foundation 490 Medium Deep

The equivalent shade and the most similar foundation overall.

Overall match
91out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
100
Wear (Wear & performance)
100
Skin (Skin suitability)
60
Shade match
87out of 100
Colour
87
Depth
97
Undertone
80
Medium confidence· Digital matchWhy it matches
Best price
$52SephoraSephora
Costs $3 more

Your shade $49 at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 82
    $46SephoraSephora$3 less (6%)

    Matches: Same olive undertoneSame natural finishSame medium coverage

    Differences: Slightly lighter

    Score details
    Shade match
    82
    Finish & visual result
    100
    Wear & performance
    100
    Skin suitability
    100

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly lighter

    Retailer shade note: deep - neutral, slightly warm olive

    Medium confidence· Digital match

    View match
  2. Shade match 84
    $52SephoraSephoraCosts $3 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Neutral rather than olive undertoneNot marketed for combination skin

    Score details
    Shade match
    84
    Finish & visual result
    100
    Wear & performance
    100
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than olive undertone · Not marketed for combination skin

    Retailer shade note: with neutral undertones

    Medium confidence· Digital match

    View match
  3. #4 · about-face

    THE PERFORMER Skin-Focused Foundation

    D2OLIVE
    Shade match 84
    $25Ulta BeautyUlta Beauty(product price)$24 less (49%)

    Matches: Same olive undertoneSame natural finishSame medium coverage

    Differences: No blurring effect claimed

    Score details
    Shade match
    84
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    90

    Close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: No blurring effect claimed

    Retailer shade note: deep with olive undertones

    Medium confidence· Digital match

    View match
  4. #5 · NARS

    Light Reflecting Foundation

    Iguaçu
    Shade match 73
    $55SephoraSephoraCosts $6 more

    Matches: Same olive undertoneSame natural finishSame medium coverage

    Differences: Slightly lighter

    Score details
    Shade match
    73
    Finish & visual result
    100
    Wear & performance
    100
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter

    Retailer shade note: D3 - deep with neutral undertones, and an olive tone

    Medium confidence· Digital match

    View match
  5. #6 · about-face

    THE PERFORMER Skin-Focused Foundation

    D3OLIVE
    Shade match 77
    $25Ulta BeautyUlta Beauty(product price)$24 less (49%)

    Matches: Same olive undertoneSame natural finishSame medium coverage

    Differences: Slightly deeperNo blurring effect claimed

    Score details
    Shade match
    77
    Finish & visual result
    79
    Wear & performance
    100
    Skin suitability
    90

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly deeper · No blurring effect claimed

    Retailer shade note: deep with olive undertones

    Medium confidence· Digital match

    View match
  6. Shade match 82
    $36SephoraSephora$13 less (27%)

    Matches: Same medium coverageClaims a skin-like finishBoth claim long-wearing

    Differences: Warm rather than olive undertoneNo blurring effect claimedNot marketed for normal skin

    Score details
    Shade match
    82
    Finish & visual result
    68
    Wear & performance
    100
    Skin suitability
    60

    Close colour · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Warm rather than olive undertone · No blurring effect claimed · Not marketed for normal skin

    Retailer shade note: deep - rich / warm

    Medium confidence· Digital match

    View match
  7. #8 · Sephora Collection

    Best Skin Ever Liquid Foundation

    33O
    Shade match 73
    $24SephoraSephora$25 less (51%)

    Matches: Same olive undertoneSame natural finishSame medium coverage

    Differences: Noticeably different swatch colourNo blurring effect claimed

    Score details
    Shade match
    73
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Noticeably different swatch colour · No blurring effect claimed

    Retailer shade note: deep with olive undertones

    Medium confidence· Digital match

    View match
  8. Shade match 75
    $44SephoraSephora$5 less (10%)

    Matches: Same olive undertoneSame natural finishSame medium coverage

    Differences: Slightly lighterNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    75
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly lighter · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: warm olive

    Medium confidence· Digital match

    View match
  9. Shade match 75
    $69SephoraSephoraCosts $20 more

    Matches: Same natural finishSame medium coverageBoth claim a blurring effect

    Differences: Warm rather than olive undertoneNo long-wear claimNot marketed for dry skin

    Score details
    Shade match
    75
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    67

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Warm rather than olive undertone · No long-wear claim · Not marketed for dry skin

    Retailer shade note: deep to rich warm

    Medium confidence· Digital match

    View match
  10. #11 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    36W Remarkable
    Shade match 69
    $47SephoraSephora$2 less (4%)

    Matches: Same natural finishSame medium coverageBoth claim a blurring effect

    Differences: Noticeably different swatch colourSlightly lighterWarm rather than olive undertone

    Score details
    Shade match
    69
    Finish & visual result
    100
    Wear & performance
    80
    Skin suitability
    60

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Warm rather than olive undertone · Not marketed for dry skin

    Retailer shade note: deep warm

    Medium confidence· Digital match

    View match
  11. Shade match 73
    $44SephoraSephora$5 less (10%)

    Matches: Same olive undertoneSame natural finishSame medium coverage

    Differences: Noticeably different swatch colourSlightly deeperNo blurring effect claimed

    Score details
    Shade match
    73
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly deeper · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: warm olive

    Medium confidence· Digital match

    View match
  12. #13 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Deep 280 O
    Shade match 73
    $49SephoraSephoraSame price

    Matches: Same olive undertoneSame natural finishSame medium coverage

    Differences: Slightly lighterNo blurring effect claimed

    Score details
    Shade match
    73
    Finish & visual result
    79
    Wear & performance
    82
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly lighter · No blurring effect claimed

    Retailer shade note: deep with olive undertones

    Medium confidence· Digital match

    View match
  13. Shade match 82
    $45Ulta BeautyUlta Beauty(product price)$4 less (8%)

    Matches: Same olive undertoneSame natural finishClaims transfer resistance

    Differences: Full rather than medium coverageNo blurring effect claimedDoes not claim a lightweight feel

    Score details
    Shade match
    82
    Finish & visual result
    81
    Wear & performance
    49
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Full rather than medium coverage · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: level-one dark with an olive undertone

    Medium confidence· Digital match

    View match
  14. Shade match 72
    $35Ulta BeautyUlta Beauty$14 less (29%)

    Matches: Same natural finishSame medium coverageClaims a skin-like finish

    Differences: Noticeably different swatch colourWarm rather than olive undertoneNot marketed for combination skin

    Score details
    Shade match
    72
    Finish & visual result
    88
    Wear & performance
    80
    Skin suitability
    67

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Noticeably different swatch colour · Warm rather than olive undertone · Not marketed for combination skin

    Retailer shade note: deep skin with warm undertones

    Medium confidence· Digital match

    View match
  15. Shade match 71
    $38Ulta BeautyUlta Beauty(product price)$11 less (22%)

    Matches: Both claim a blurring effectBoth claim long-wearingBoth claim a lightweight feel

    Differences: Neutral rather than olive undertoneMatte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    71
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    84

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than olive undertone · Matte rather than natural finish · Full rather than medium coverage

    Retailer shade note: deep with warm neutral undertones

    Medium confidence· Digital match

    View match
  16. #17 · J.Cat Beauty

    Perfextion Long Wearing Foundation

    Sweet Coco
    Shade match 70
    $3.89$5.99Ulta BeautyUlta Beauty$45.11 less (92%)

    Matches: Same natural finishBoth claim a blurring effectBoth claim long-wearing

    Differences: Neutral rather than olive undertoneFull rather than medium coverage

    Score details
    Shade match
    70
    Finish & visual result
    93
    Wear & performance
    72
    Skin suitability
    84

    Slight colour difference · Natural · Full coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Neutral rather than olive undertone · Full rather than medium coverage

    Medium confidence· Digital match

    View match
  17. Shade match 71
    $38Ulta BeautyUlta Beauty(product price)$11 less (22%)

    Matches: Both claim a blurring effectBoth claim long-wearingBoth claim a lightweight feel

    Differences: Noticeably different swatch colourWarm rather than olive undertoneMatte rather than natural finish

    Score details
    Shade match
    71
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    84

    Slight colour difference · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Noticeably different swatch colour · Warm rather than olive undertone · Matte rather than natural finish · Full rather than medium coverage

    Retailer shade note: deep with golden undertones

    Medium confidence· Digital match

    View match
  18. Shade match 71
    $44SephoraSephora$5 less (10%)

    Matches: Same natural finishSame medium coverageBoth claim long-wearing

    Differences: Noticeably different swatch colourWarm rather than olive undertoneNo blurring effect claimed

    Score details
    Shade match
    71
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Warm rather than olive undertone · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  19. #20 · Kylie Cosmetics

    Skin Tint Blurring Elixir Foundation

    9W
    Shade match 77
    $35Ulta BeautyUlta Beauty(product price)$14 less (29%)

    Matches: Same olive undertoneSame natural finishClaims a skin-like finish

    Differences: Noticeably different swatch colourLight rather than medium coverageNot marketed for dry skin

    Score details
    Shade match
    77
    Finish & visual result
    82
    Wear & performance
    68
    Skin suitability
    67

    Slight colour difference · Natural · Light coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Noticeably different swatch colour · Light rather than medium coverage · Not marketed for dry skin

    Retailer shade note: deep with warm olive undertones

    Medium confidence· Digital match

    View match
  20. Shade match 70
    $44SephoraSephora$5 less (10%)

    Matches: Same natural finishSame medium coverageBoth claim long-wearing

    Differences: Slightly lighterWarm rather than olive undertoneNo blurring effect claimed

    Score details
    Shade match
    70
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Slightly lighter · Warm rather than olive undertone · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  21. #22 · Revolution Beauty

    Superfix Blur Longwear Foundation

    F16.7NW
    Shade match 67
    $14Ulta BeautyUlta Beauty(product price)$35 less (71%)

    Matches: Both claim a blurring effectBoth claim long-wearingBoth claim a lightweight feel

    Differences: Noticeably different swatch colourSlightly lighterNeutral rather than olive undertone

    Score details
    Shade match
    67
    Finish & visual result
    81
    Wear & performance
    100
    Skin suitability
    84

    Slight colour difference · Matte · Buildable coverage

    Ingredients (not scored): 21% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Neutral rather than olive undertone · Matte rather than natural finish · Buildable rather than medium coverage

    Retailer shade note: dark or deep skin tones with a neutral warm undertone

    Medium confidence· Digital match

    View match
  22. Shade match 80
    $45Ulta BeautyUlta Beauty(product price)$4 less (8%)

    Matches: Same natural finishClaims transfer resistanceClaims not settling into lines

    Differences: Slightly deeperWarm rather than olive undertoneFull rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    81
    Wear & performance
    49
    Skin suitability
    84

    Close colour · Natural · Full coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly deeper · Warm rather than olive undertone · Full rather than medium coverage · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: level-three dark with a warm undertone

    Medium confidence· Digital match

    View match
  23. #24 · Haleys Beauty

    Re-form Luminous Skin Foundation

    7.25 Dark - Neutral
    Shade match 77
    $39Ulta BeautyUlta Beauty$10 less (20%)

    Matches: Same medium coverageClaims a skin-like finishBoth claim a blurring effect

    Differences: Neutral rather than olive undertoneRadiant rather than natural finishNot marketed for normal/dry/combination skin

    Score details
    Shade match
    77
    Finish & visual result
    73
    Wear & performance
    100
    Skin suitability
    0

    Close colour · Radiant · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Neutral rather than olive undertone · Radiant rather than natural finish · Not marketed for normal/dry/combination skin

    Retailer shade note: 7.25 Dark - Neutral

    Medium confidence· Digital match

    View match
  24. Shade match 78
    $58SephoraSephoraCosts $9 more

    Matches: Same olive undertoneSame medium coverageClaims a skin-like finish

    Differences: Radiant rather than natural finishDoes not claim a lightweight feel

    Score details
    Shade match
    78
    Finish & visual result
    73
    Wear & performance
    60
    Skin suitability
    100

    Slight colour difference · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural finish · Does not claim a lightweight feel

    Retailer shade note: dark with golden olive undertones

    Medium confidence· Digital match

    View match
  25. Shade match 68
    $44SephoraSephora$5 less (10%)

    Matches: Same natural finishSame medium coverageBoth claim long-wearing

    Differences: Noticeably different swatch colourSlightly lighterWarm rather than olive undertone

    Score details
    Shade match
    68
    Finish & visual result
    89
    Wear & performance
    68
    Skin suitability
    100

    Slight colour difference · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Warm rather than olive undertone · No blurring effect claimed · Does not claim a lightweight feel

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  26. #27 · Clinique

    Daily Calm Makeup Balm Foundation

    Deep 2
    Shade match 68
    $49Ulta BeautyUlta BeautySame price

    Matches: Same natural finishBoth claim a blurring effectClaims colour stability

    Differences: Noticeably different swatch colourNeutral rather than olive undertoneBuildable rather than medium coverage

    Score details
    Shade match
    68
    Finish & visual result
    100
    Wear & performance
    55
    Skin suitability
    84

    Slight colour difference · Natural · Buildable coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Noticeably different swatch colour · Neutral rather than olive undertone · Buildable rather than medium coverage · No long-wear claim

    Medium confidence· Digital match

    View match
  27. #28 · Maybelline

    Fit Me Dewy + Smooth Foundation

    360 Mocha
    Shade match 87
    $8.98WalmartWalmart$40.02 less (82%)

    Matches: Very close colourBoth claim a lightweight feelNo fragrance listed

    Differences: Neutral rather than olive undertoneRadiant rather than natural finishLight rather than medium coverage

    Score details
    Shade match
    87
    Finish & visual result
    55
    Wear & performance
    60
    Skin suitability
    67

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Neutral rather than olive undertone · Radiant rather than natural finish · Light rather than medium coverage · No blurring effect claimed · No long-wear claim · Not marketed for combination skin

    Medium confidence· Digital match

    View match

Showing 12 of 27 matches

Looking for a concealer in your shade?

The closest shade to Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation 472WO Copper (Very deep · Olive · warm olive undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Revlon ColorStay Skin Awaken Concealer

    Coffee

    Revlon ColorStay Skin Awaken Concealer, shade Coffee

    • Close colour
    • Very deep

    $14.99

  2. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Mocha 11

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Mocha 11

    • Slight colour difference
    • Deep · Olive · warm olive undertone

    $39

  3. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    4N72

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 4N72

    • Slight colour difference
    • Deep · Neutral undertone

    $35

  4. L'Oréal Paris True Match Radiant Serum Concealer

    C7

    L'Oréal Paris True Match Radiant Serum Concealer, shade C7

    • Slight colour difference
    • Deep · Warm undertone

    $16.99

  5. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    420 Cocoa

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 420 Cocoa

    • Slight colour difference
    • Deep

    $15.99

  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Chai

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Chai

    • Nearest in this range
    • Very deep · Warm · golden undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

Haus Labs Triclone Skin Tech Medium Coverage Foundation in 490 Medium Deep, against Make Up For Ever Balancing & Perfecting Natural Finish Longwear Foundation in 472WO Copper. Every attribute compared, with its share of the score.

ComparedYour shade472WO CopperClosest match490 Medium DeepScore
Shade match55% of overall87
Colour87#7c4507#764314Very close colourColour difference 2.7 (0 is identical)
Depth97Very deepVery deepSameDepth difference: 1.9
Retailer descriptionDeep tanNot statedNo depth word in one descriptionNot compared
Undertone80Olive · warm oliveWarm · goldenSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared100
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall60
Skin type60Normal, dry, combinationNormal, dry, sensitiveBoth marketed for normal/​dry skin
Overall match 91/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Haus Labs Triclone Skin Tech Medium Coverage Foundation in 490 Medium Deep.

Same or better

  • Very close colour
  • Same natural finish
  • Same medium coverage
  • Both claim a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Warm rather than olive undertone
  • Not marketed for combination skin

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 10%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseOil-based, high siliconeSilicone-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholListed (alcohol)Listed (alcohol denat.)
SPFNot listedNot listed
OverlapOil-based vs silicone-based; silicone high vs high

Where to buy 490 Medium Deep

Best price
$52SephoraSephora
Costs $3 more

Your shade $49 at Sephora

How these matches are scored

31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.