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HD Skin Full Cover Multi-Use Waterproof Concealer 4N74 dupes and alternatives Make Up For Ever

Very deep · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Finish

Skin type

  • Dry0
  • Normal0
  • Combination0
  • Oily0
  • Sensitive0

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Only showing matches in serum form.

  • 3 matches have no formulation listed and are not shown.

Closest shade matchClosest overall alternative: NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum Rich

The equivalent shade and the most similar concealer overall.

Your shade
Make Up For Ever
4N74Change shade
Depth and undertone: Very deep · Neutral
Finish and coverage: Matte · Full coverage
The match
NYX Professional Makeup
Rich
Depth and undertone: Very deep
Finish and coverage: Natural · Medium coverage
Overall match
68out of 100
Shade (Shade match)
81
Finish (Finish & visual result)
52
Wear (Wear & performance)
51
Skin (Skin suitability)
50
Shade match
81out of 100
Colour
82
Depth
94
Undertone
70
Medium confidence· Digital matchWhy it matches
Match price
$12Ulta BeautyUlta Beauty
$23 less (66%)

Your shade $35 at Sephora · product price; shade not separately priced

Looking for a foundation in your shade?

The closest shade to Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer 4N74 (Very deep · Neutral undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Make Up For Ever HD Skin Hydra Glow Hydrating Foundation

    4N78 - Ebony

    Make Up For Ever HD Skin Hydra Glow Hydrating Foundation, shade 4N78 - Ebony

    • Slight colour difference
    • Very deep · Neutral undertone

    $49

Closest foundations

  1. Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation

    NR15

    Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation, shade NR15

    • Looks identical
    • Very deep · Neutral undertone

    $52

  2. Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint

    23

    Fenty Beauty Eaze Drop Lightweight Blurring Skin Tint, shade 23

    • Looks identical
    • Very deep · Neutral undertone

    $41

  3. IT Cosmetics CC+ Cream Natural Matte Foundation

    Neutral Deep

    IT Cosmetics CC+ Cream Natural Matte Foundation, shade Neutral Deep

    • Looks identical
    • Very deep · Neutral undertone

    $39

  4. IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum

    Neutral Deep

    IT Cosmetics CC+ Nude Glow Lightweight Foundation + Glow Serum, shade Neutral Deep

    • Very close colour
    • Very deep · Neutral undertone

    $39

  5. IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation

    Neutral Deep

    IT Cosmetics CC+ Cream Full Coverage Color Correcting Foundation, shade Neutral Deep

    • Very close colour
    • Very deep · Neutral undertone

    $39

  6. Milani Conceal + Perfect Blur Out Skin Tint Stick

    021

    Milani Conceal + Perfect Blur Out Skin Tint Stick, shade 021

    • Very close colour
    • Very deep · Neutral undertone

    $18.49

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Rich, against Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer in 4N74. Every attribute compared, with its share of the score.

ComparedYour shade4N74Closest matchRichScore
Shade match55% of overall81
Colour82#664128#71442dClose colourColour difference 3.3 (0 is identical)
Depth94Very deepVery deepSameDepth difference: 3.4
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone70NeutralUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall52
Finish56MatteNaturalSome differenceNatural finish rather than matte
Coverage60FullMediumSome differenceMedium coverage rather than full
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared51
Longevity4036-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance40ClaimedNot listedSome differenceOnly your product claims transfer resistance; the match does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Normal, combination, oilyNot publishedSkin-type suitability not published for one product
Overall match 68/100Shade match 81/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum in Rich.

Same or better

  • $23 less
  • Claims a skin-like finish
  • Claims not settling into lines
  • Both claim a lightweight feel
  • No drying alcohol listed

Different

  • Small colour difference on the swatch
  • Natural finish instead of matte
  • Medium rather than full coverage
  • No blurring effect claimed
  • No long-wear claim
  • Does not claim transfer resistance

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 17%. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseSilicone-based, high siliconeWater-based, moderate silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol)Not listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs moderate

Where to buy Rich

Match price
$12Ulta BeautyUlta Beauty
$23 less (66%)

Your shade $35 at Sephora · product price; shade not separately priced

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.