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Fit Me Matte + Poreless Foundation Warm Coconut 356 dupes and alternatives Maybelline

Tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade matchClosest overall alternative: NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation Golden Carame

The equivalent shade and the most similar foundation overall.

Overall match
89out of 100
Shade (Shade match)
98
Finish (Finish & visual result)
100
Wear (Wear & performance)
40
Skin (Skin suitability)
87
Shade match
98out of 100
Colour
97
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$12.28WalmartWalmart
Costs $0.29 more

Your shade $11.99 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    25 Warm Honey
    Shade match 97
    $13.60WalmartWalmartCosts $1.61 more

    Matches: Near-identical swatch colourSame warm undertoneSame matte finish

    Differences: Buildable rather than medium coverageNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    97
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    87

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Buildable rather than medium coverage · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  2. #3 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    Golden
    Shade match 96
    $16Ulta BeautyUlta Beauty(product price)Costs $4.01 more

    Matches: Near-identical swatch colourSame warm undertoneSame matte finish

    Differences: Buildable rather than medium coverageNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    96
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    87

    Looks identical · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Buildable rather than medium coverage · No long-wear claim · Does not claim a lightweight feel

    Retailer shade note: golden caramel with warm undertone

    Medium confidence· Digital match

    View match
  3. #4 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    Golden Caramel
    Shade match 95
    $16Ulta BeautyUlta Beauty(product price)Costs $4.01 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Buildable rather than medium coverageNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    95
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    87

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Buildable rather than medium coverage · No long-wear claim · Does not claim a lightweight feel

    Retailer shade note: golden caramel with warm undertone

    Medium confidence· Digital match

    View match
  4. #5 · Laura Mercier

    Real Flawless Feather Matte Powder Foundation

    5W Eclair
    Shade match 93
    $54Ulta BeautyUlta Beauty(product price)Costs $42.01 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Buildable rather than medium coverage

    Score details
    Shade match
    93
    Finish & visual result
    89
    Wear & performance
    65
    Skin suitability
    76

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Buildable rather than medium coverage

    Retailer shade note: medium deep with warm undertones

    Medium confidence· Digital match

    View match
  5. #6 · Kryolan Professional Makeup

    Digital Complexion Fluid Foundation

    D 34
    Shade match 88
    $46.90Ulta BeautyUlta Beauty(product price)Costs $34.91 more

    Matches: Very close colourSame matte finishClaims a blurring effect

    Differences: Buildable rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    89
    Wear & performance
    80
    Skin suitability
    76

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Buildable rather than medium coverage

    Medium confidence· Digital match

    View match
  6. #7 · Well People

    Skinforia Serum Foundation

    36 Tan Warm
    Shade match 96
    $21$30Ulta BeautyUlta BeautyCosts $9.01 more

    Matches: Very close colourSame warm undertoneClaims a skin-like finish

    Differences: Natural rather than matte finishBuildable rather than medium coverage

    Score details
    Shade match
    96
    Finish & visual result
    68
    Wear & performance
    80
    Skin suitability
    80

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Natural rather than matte finish · Buildable rather than medium coverage

    Medium confidence· Digital match

    View match
  7. #8 · Youngblood

    Loose Mineral Foundation

    Sable
    Shade match 90
    $50Ulta BeautyUlta Beauty(product price)Costs $38.01 more

    Matches: Near-identical swatch colourBoth claim a lightweight feelNo drying alcohol listed

    Differences: Neutral rather than warm undertoneBuildable rather than medium coverageNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    100
    Wear & performance
    60
    Skin suitability
    0

    Looks identical · Buildable coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · No long-wear claim · Not marketed for normal/oily skin

    Retailer shade note: dark shade, neutral undertone

    Medium confidence· Digital match

    View match
  8. #9 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    Honey
    Shade match 87
    $16Ulta BeautyUlta BeautyCosts $4.01 more

    Matches: Very close colourSame matte finish

    Differences: Neutral rather than warm undertoneBuildable rather than medium coverageNo long-wear claim

    Score details
    Shade match
    87
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    87

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · No long-wear claim · Does not claim a lightweight feel

    Retailer shade note: honey with neutral undertone

    Medium confidence· Digital match

    View match
  9. Shade match 96
    $60SephoraSephoraCosts $48.01 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Buildable rather than medium coverageDoes not claim a lightweight feelNot marketed for normal skin

    Score details
    Shade match
    96
    Finish & visual result
    89
    Wear & performance
    37
    Skin suitability
    40

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 14% ingredient overlap

    Differences: Buildable rather than medium coverage · Does not claim a lightweight feel · Not marketed for normal skin · Contains listed fragrance

    Retailer shade note: medium to deep skin with warm undertones

    Medium confidence· Digital match

    View match
  10. #11 · NYX Professional Makeup

    Make 'EM Wonder, 24H Soft Matte Foundation

    Cinnamon
    Shade match 85
    $12.60WalmartWalmartCosts $0.61 more

    Matches: Very close colourSame matte finish

    Differences: Neutral rather than warm undertoneBuildable rather than medium coverageNo long-wear claim

    Score details
    Shade match
    85
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    87

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): no ingredient list for one product

    Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · No long-wear claim · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  11. #12 · R.E.M. Beauty

    Sweetener Foundation

    tan 9 w
    Shade match 96
    $35Ulta BeautyUlta Beauty(product price)Costs $23.01 more

    Matches: Very close colourSame warm undertoneSame matte finish

    Differences: Buildable rather than medium coverageNo long-wear claimDoes not claim a lightweight feel

    Score details
    Shade match
    96
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    0

    Very close colour · Matte · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Buildable rather than medium coverage · No long-wear claim · Does not claim a lightweight feel · Not marketed for normal/oily skin

    Retailer shade note: tan to deep with warm undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Maybelline Fit Me Matte + Poreless Foundation Warm Coconut 356 (Tan · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Fit Me Natural Finish Concealer

    050 Café

    Maybelline Fit Me Natural Finish Concealer, shade 050 Café

    • Very close colour
    • Tan

    $10.99

Closest concealers

  1. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Salted Caramel 7.3 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Salted Caramel 7.3 Golden

    • Looks identical
    • Tan · Warm · golden undertone

    $31

  2. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    NW43

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade NW43

    • Very close colour
    • Tan · Warm · peach undertone

    $30

  3. NARS Soft Matte Complete Concealer

    Chocolat

    NARS Soft Matte Complete Concealer, shade Chocolat

    • Very close colour
    • Deep tan · Warm undertone

    $36

  4. Dior Forever Skin Correct Full-Coverage Concealer

    6 Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 6 Neutral

    • Looks identical
    • Tan · Neutral undertone

    $42

  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Deep Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Deep Golden

    • Close colour
    • Tan · Warm · golden undertone

    $12

  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Butterscotch

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Butterscotch

    • Close colour
    • Tan · Warm · golden undertone

    $36

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest match works

NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in Golden Carame, against Maybelline Fit Me Matte + Poreless Foundation in Warm Coconut 356. Every attribute compared, with its share of the score.

ComparedYour shadeWarm Coconut 356Closest matchGolden CarameScore
Shade match55% of overall98
Colour97#b56f43#b37145Looks identicalColour difference 1.0 (0 is identical)
Depth100TanTanSameDepth difference: 0.3
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100MatteMatteSameSame matte finish
Coverage100MediumBuildableCloseBuildable coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared40
Longevity4012-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall87
Skin type87Normal, oilyCombination, normal, oilyBoth marketed for normal/​oily skin
Overall match 89/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation in Golden Carame.

Same or better

  • Near-identical swatch colour
  • Same warm undertone
  • Same matte finish
  • Buildable rather than medium coverage

Different

  • No long-wear claim
  • Does not claim a lightweight feel

Ingredients (information only, not scored)

No ingredient list for one product, so overlap is not known. Ingredients only affect results through the filters.

AttributeYour shadeClosest match
BaseWater-based, high siliconeNo ingredient list
FragranceNot listedNo ingredient list
Drying alcoholListed (alcohol denat.)No ingredient list
SPFNot listedNot listed
Overlap

Where to buy Golden Carame

Best price
$12.28WalmartWalmart
Costs $0.29 more

Your shade $11.99 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.