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Instant Age Rewind Eraser Dark Circle Treatment Concealer 151 dupes and alternatives Maybelline

Light medium · Olive undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 1 applied

Coverage

  • Medium1
  • Medium to full0
  • Full0
  • Buildable0

Formulation

Skin type

Preferences

Fragrance-free1No drying alcohol1Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches with a matte finish.

Closest shade match: Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer 110 Ivoire C

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Maybelline
151Change shade
Depth and undertone: Light medium · Olive
Finish and coverage: Radiant finish
The match
Lancôme
110 Ivoire C
Depth and undertone: Fair · Olive
Finish and coverage: Matte · Medium coverage
Shade match
36out of 100
Colour
6
Depth
49
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$32Ulta BeautyUlta Beauty
Costs $19.01 more

Your shade $12.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

No match is close enough in colour to recommend as an overall alternative (shade match under 70).

Looking for a foundation in your shade?

The closest shade to Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer 151 (Light medium · Olive undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Instant Age Rewind Eraser Treatment Foundation

    310

    Maybelline Instant Age Rewind Eraser Treatment Foundation, shade 310

    • Nearest in this range
    • Light medium · Neutral · neutral golden undertone

    $12.98

Closest foundations

  1. Well People Skinforia Serum Foundation

    24 Light Medium Neutral

    Well People Skinforia Serum Foundation, shade 24 Light Medium Neutral

    • Same depth, colour not measured
    • Light medium · Neutral undertone

    $30

  2. CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation

    235 Medium Light

    CoverGirl Olay Simply Ageless 3-in-1 Liquid Foundation, shade 235 Medium Light

    • Close depth, colour not measured
    • Medium light

    $14.99

  3. BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15

    Light Tones

    BLK/OPL TRUE COLOR Skin Perfecting Stick Foundation SPF 15, shade Light Tones

    • Nearest depth, colour not measured
    • Light

    $14.59

  4. Laura Mercier Real Flawless Feather Matte Powder Foundation

    2C Madeleine

    Laura Mercier Real Flawless Feather Matte Powder Foundation, shade 2C Madeleine

    • Nearest depth, colour not measured
    • Light · Cool undertone

    $54

  5. Kosas Revealer Skin-Improving Foundation SPF 25

    Light Medium Neutral Olive 210

    Kosas Revealer Skin-Improving Foundation SPF 25, shade Light Medium Neutral Olive 210

    • Nearest in this range
    • Light medium · Olive undertone

    $45

  6. Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation

    17N Ultra

    Benefit Cosmetics The POREfessional Blurring & Smoothing Foundation, shade 17N Ultra

    • Nearest in this range
    • Light medium · Olive · neutral olive undertone

    $47

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer in 110 Ivoire C, against Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer in 151. Every attribute compared, with its share of the score.

ComparedYour shade151Closest shade match110 Ivoire CScore
Shade match55% of overall36
Colour6#a9b985#deceb7Visibly different colourColour difference 17.1 (0 is identical)
Depth49Light mediumFairDifferentDepth difference: 15.3
Retailer descriptionNot statedFairNo depth word in one descriptionNot compared
Undertone100OliveOliveSamecandidate undertone inferred
Finish & visual result25% of overall · 2 of 4 compared20
Finish12RadiantMatteDifferentMatte finish rather than radiant
Coveragenot comparableNot listedMediumNot comparedCoverage not listed for one product
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared59
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall73
Skin type73SensitiveDry, combination, sensitiveBoth marketed for sensitive skin
Overall match 37/100Shade match 36/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Lancôme Teint Idole Ultra Wear All Over Full Coverage Concealer in 110 Ivoire C.

Same or better

  • Same olive undertone
  • Claims a blurring effect
  • Claims 24-hour wear
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Visible colour difference
  • Runs slightly lighter
  • Matte finish instead of radiant

Ingredients (information only, not scored)

12 shared ingredients; weighted similarity 23%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseWater-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapBoth water-based; silicone high vs high

Where to buy 110 Ivoire C

Match price
$32Ulta BeautyUlta Beauty
Costs $19.01 more

Your shade $12.99 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.