Beautler.Your beauty butler

Instant Age Rewind Eraser Treatment Foundation 330 dupes and alternatives Maybelline

Medium tan · Neutral · neutral golden undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 Golden (W-074)

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Maybelline
330Change shade
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
The match
Bobbi Brown
Golden (W-074)
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Matte · Medium coverage
Shade match
97out of 100
Colour
95
Depth
97
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$58SephoraSephora
Costs $45.02 more

Your shade $12.98 at Walmart

SephoraView at Sephora

Closest overall alternative: L'Oréal Paris Age Perfect Radiant Serum Foundation 125 Cappuccino

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Maybelline
330Change shade
Depth and undertone: Medium tan · Neutral · neutral golden
Finish and coverage: Natural · Medium coverage
The match
L'Oréal Paris
125 Cappuccino
Depth and undertone: Medium tan
Finish and coverage: Natural · Medium coverage
Overall match
89out of 100
Shade (Shade match)
85
Finish (Finish & visual result)
89
Wear (Wear & performance)
100
Skin (Skin suitability)
100
Match price
$18.99Ulta BeautyUlta Beauty
Costs $6.01 more

Your shade $12.98 at Walmart · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 94
    $34SephoraSephoraCosts $21.02 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: No blurring effect claimedNo SPF

    Score details
    Shade match
    94
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    100

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: No blurring effect claimed · No SPF

    Retailer shade note: peach undertone

    Medium confidence· Digital match

    View match
  2. Shade match 91
    $52SephoraSephoraCosts $39.02 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Does not claim not settling into linesContains drying alcoholNo SPF

    Score details
    Shade match
    91
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    73

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Does not claim not settling into lines · Contains drying alcohol · No SPF

    Retailer shade note: with golden undertones

    Medium confidence· Digital match

    View match
  3. #5 · Armani Beauty

    Luminous Silk Foundation

    10.1
    Shade match 92
    $69SephoraSephoraCosts $56.02 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Not marketed for sensitive skinContains listed fragranceContains drying alcohol

    Score details
    Shade match
    92
    Finish & visual result
    100
    Wear & performance
    65
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Not marketed for sensitive skin · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: tan, warm golden

    Medium confidence· Digital match

    View match
  4. Shade match 95
    $49SephoraSephoraCosts $36.02 more

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesNot marketed for sensitive skinContains listed fragrance

    Score details
    Shade match
    95
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for sensitive skin · Contains listed fragrance · Contains drying alcohol · No SPF

    Retailer shade note: for medium to tan skin with neutral undertones

    Medium confidence· Digital match

    View match
  5. #7 · NARS

    Light Reflecting Foundation

    Lagos
    Shade match 94
    $55Ulta BeautyUlta Beauty(product price)Costs $42.02 more

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesNot marketed for sensitive skinNo SPF

    Score details
    Shade match
    94
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 13% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for sensitive skin · No SPF

    Retailer shade note: MD3.5 - medium-deep to deep with neutral undertones

    Medium confidence· Digital match

    View match
  6. Shade match 89
    $69SephoraSephoraCosts $56.02 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesNot marketed for sensitive skinNo SPF

    Score details
    Shade match
    89
    Finish & visual result
    100
    Wear & performance
    66
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for sensitive skin · No SPF

    Retailer shade note: tan neutral

    Medium confidence· Digital match

    View match
  7. #9 · Charlotte Tilbury

    Beautiful Skin Medium Coverage Foundation

    11 Neutral
    Shade match 92
    $52SephoraSephoraCosts $39.02 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesNot marketed for sensitive skinNo SPF

    Score details
    Shade match
    92
    Finish & visual result
    100
    Wear & performance
    54
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Does not claim not settling into lines · Not marketed for sensitive skin · No SPF

    Retailer shade note: tan with neutral undertones

    Medium confidence· Digital match

    View match
  8. #10 · Iconic London

    Super Smoother Blurring Skin Tint

    Warm Tan
    Shade match 90
    $35Ulta BeautyUlta BeautyCosts $22.02 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: Does not claim not settling into linesNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    88
    Wear & performance
    54
    Skin suitability
    68

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Does not claim not settling into lines · No SPF

    Medium confidence· Digital match

    View match
  9. Shade match 91
    $52SephoraSephoraCosts $39.02 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same medium coverage

    Differences: Radiant rather than natural finishDoes not claim a lightweight feelContains drying alcohol

    Score details
    Shade match
    91
    Finish & visual result
    81
    Wear & performance
    59
    Skin suitability
    73

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Radiant rather than natural finish · Does not claim a lightweight feel · Contains drying alcohol · No SPF

    Retailer shade note: dark yellow

    Medium confidence· Digital match

    View match
  10. #12 · Clinique

    Acne Solutions Liquid Makeup Foundation

    WN 100 Deep Honey
    Shade match 95
    $39Ulta BeautyUlta Beauty(product price)Costs $26.02 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same medium coverage

    Differences: Matte rather than natural finishDoes not claim not settling into linesNot marketed for sensitive skin

    Score details
    Shade match
    95
    Finish & visual result
    81
    Wear & performance
    66
    Skin suitability
    0

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Matte rather than natural finish · Does not claim not settling into lines · Not marketed for sensitive skin · Contains drying alcohol · No SPF

    Medium confidence· Digital match

    View match
  11. #13 · m.ph by Mary Phillips

    Le Skin Weightless Serum Foundation

    Medium 170 G
    Shade match 94
    $49SephoraSephoraCosts $36.02 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: No blurring effect claimedNot marketed for sensitive skinContains drying alcohol

    Score details
    Shade match
    94
    Finish & visual result
    79
    Wear & performance
    72
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: No blurring effect claimed · Not marketed for sensitive skin · Contains drying alcohol · No SPF

    Retailer shade note: medium with golden undertones

    Medium confidence· Digital match

    View match
  12. #14 · Pat McGrath Labs

    Skin Fetish: Sublime Perfection Foundation

    Medium 20
    Shade match 94
    $69SephoraSephoraCosts $56.02 more

    Matches: Near-identical swatch colourSimilar undertone (warm vs neutral)Same medium coverage

    Differences: Radiant rather than natural finishDoes not claim not settling into linesNot marketed for sensitive skin

    Score details
    Shade match
    94
    Finish & visual result
    81
    Wear & performance
    66
    Skin suitability
    0

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Radiant rather than natural finish · Does not claim not settling into lines · Not marketed for sensitive skin · Contains drying alcohol · No SPF

    Retailer shade note: medium with golden red undertones

    Medium confidence· Digital match

    View match
  13. #15 · Ulta Beauty Collection

    Complexion Crush Foundation

    Tan Neutral
    Shade match 91
    $16Ulta BeautyUlta BeautyCosts $3.02 more

    Matches: Very close colourSame neutral undertoneSame medium coverage

    Differences: Matte rather than natural finishDoes not claim not settling into linesNo SPF

    Score details
    Shade match
    91
    Finish & visual result
    73
    Wear & performance
    66
    Skin suitability
    68

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Matte rather than natural finish · Does not claim not settling into lines · No SPF

    Medium confidence· Digital match

    View match
  14. Shade match 90
    $53Ulta BeautyUlta Beauty(product price)Costs $40.02 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same natural finish

    Differences: No blurring effect claimedDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    90
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    73

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: No blurring effect claimed · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: medium - deep with warm golden undertones

    Medium confidence· Digital match

    View match
  15. #17 · Ulta Beauty Collection

    Complexion Crush Foundation

    Tan Warm
    Shade match 90
    $16Ulta BeautyUlta Beauty(product price)Costs $3.02 more

    Matches: Very close colourSimilar undertone (warm vs neutral)Same medium coverage

    Differences: Matte rather than natural finishDoes not claim not settling into linesNo SPF

    Score details
    Shade match
    90
    Finish & visual result
    73
    Wear & performance
    66
    Skin suitability
    68

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 11% ingredient overlap

    Differences: Matte rather than natural finish · Does not claim not settling into lines · No SPF

    Medium confidence· Digital match

    View match
  16. Shade match 85
    $53Ulta BeautyUlta BeautyCosts $40.02 more

    Matches: Very close colourSame medium coverageBoth claim a blurring effect

    Differences: Matte rather than natural finishContains listed fragranceNo SPF

    Score details
    Shade match
    85
    Finish & visual result
    81
    Wear & performance
    72
    Skin suitability
    68

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Matte rather than natural finish · Contains listed fragrance · No SPF

    Medium confidence· Digital match

    View match

Showing 12 of 16 matches

Looking for a concealer in your shade?

The closest shade to Maybelline Instant Age Rewind Eraser Treatment Foundation 330 (Medium tan · Neutral · neutral golden undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer

    144

    Maybelline Instant Age Rewind Eraser Dark Circle Treatment Concealer, shade 144

    • Very close colour
    • Medium · Neutral · neutral golden undertone

    $12.99

Closest concealers

  1. Milk Makeup Future Fluid Longwear Hydrating Concealer

    17W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 17W

    • Looks identical
    • Medium tan · Warm undertone

    $30

  2. NARS Radiant Creamy Concealer

    Chocolat

    NARS Radiant Creamy Concealer, shade Chocolat

    • Very close colour
    • Medium tan · Warm undertone

    $36

  3. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 3

    • Very close colour
    • Medium tan · Warm · golden undertone

    $22

  4. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Crumble 7.1 Neutral

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Crumble 7.1 Neutral

    • Very close colour
    • Medium tan · Neutral undertone

    $31

  5. Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer

    3Y57

    Make Up For Ever HD Skin Full Cover Multi-Use Waterproof Concealer, shade 3Y57

    • Very close colour
    • Medium tan · Warm · golden undertone

    $35

  6. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Valley 8.25

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Valley 8.25

    • Very close colour
    • Medium tan · Warm · golden undertone

    $39

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Golden (W-074), against Maybelline Instant Age Rewind Eraser Treatment Foundation in 330. Every attribute compared, with its share of the score.

ComparedYour shade330Closest shade matchGolden (W-074)Score
Shade match55% of overall97
Colour95#c7854d#c1824cLooks identicalColour difference 1.4 (0 is identical)
Depth97Medium tanMedium tanSameDepth difference: 2.0
Retailer descriptionNot statedDeepNo depth word in one descriptionNot compared
Undertone100Neutral · neutral goldenNeutral · neutral goldenSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared70
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 4 of 5 compared65
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0SensitiveNormal, combination, oilyMarketed for different skin types
Overall match 80/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 in Golden (W-074).

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Same medium coverage
  • Claims long-wearing
  • Claims transfer resistance
  • Both claim not settling into lines
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural
  • No blurring effect claimed
  • Not marketed for sensitive skin
  • Fragrance is listed in the formula
  • SPF 15 instead of SPF 20

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 11%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeOil-based, high silicone
FragranceNot listedListed (linalool)
Drying alcoholNot listedNot listed
SPFSPF 20SPF 15
OverlapSilicone-based vs oil-based; silicone high vs high

Why the closest overall alternative works

L'Oréal Paris Age Perfect Radiant Serum Foundation in 125 Cappuccino, against Maybelline Instant Age Rewind Eraser Treatment Foundation in 330. Every attribute compared, with its share of the score.

ComparedYour shade330Closest overall alternative125 CappuccinoScore
Shade match55% of overall85
Colour89#c7854d#c4803fVery close colourColour difference 2.4 (0 is identical)
Depth96Medium tanMedium tanSameDepth difference: 2.4
Retailer descriptionNot statedNot statedNo depth word in one descriptionNot compared
Undertone70Neutral · neutral goldenUnknownSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared89
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 2 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall100
Skin type100SensitiveSensitiveBoth marketed for sensitive skin
Overall match 89/100Shade match 85/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To L'Oréal Paris Age Perfect Radiant Serum Foundation in 125 Cappuccino.

Same or better

  • Very close colour
  • Same natural finish
  • Same medium coverage
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • SPF 50 instead of SPF 20

Different

  • No blurring effect claimed
  • Contains alcohol denat.

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 9%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedListed (alcohol denat.)
SPFSPF 20SPF 50
OverlapBoth silicone-based; silicone high vs high

Where to buy

Closest shade match

Bobbi Brown Weightless Skin Oil-Controlling Foundation SPF 15 Golden (W-074)

Best price
$58SephoraSephora
Costs $45.02 more

Your shade $12.98 at Walmart

SephoraView at Sephora

Closest overall alternative

L'Oréal Paris Age Perfect Radiant Serum Foundation 125 Cappuccino

Match price
$18.99Ulta BeautyUlta Beauty
Costs $6.01 more

Your shade $12.98 at Walmart · lowest price $14.97 at Walmart

Ulta BeautyView at Ulta Beauty

How these matches are scored

33 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.