Beautler.Your beauty butler

Lifter Stix Multi-Use Face Stick 10 dupes and alternatives Maybelline

Light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Too Faced Born This Way Soft Matte Foundation Snow

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Maybelline
10Change shade
Depth and undertone: Light · Neutral
Finish and coverage: Natural finish
The match
Too Faced
Snow
Depth and undertone: Light · Neutral
Finish and coverage: Matte · Medium coverage
Shade match
97out of 100
Colour
95
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$48SephoraSephora
Costs $35.01 more

Your shade $12.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation Light Cool 1

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Maybelline
10Change shade
Depth and undertone: Light · Neutral
Finish and coverage: Natural finish
The match
Clinique
Light Cool 1
Depth and undertone: Light · Cool
Finish and coverage: Natural · Light coverage
Overall match
84out of 100
Shade (Shade match)
87
Finish (Finish & visual result)
100
Wear (Wear & performance)
55
Skin (Skin suitability)
50
Best price
$49Ulta BeautyUlta Beauty
Costs $36.01 more

Your shade $12.99 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 86
    $49Ulta BeautyUlta Beauty(product price)Costs $36.01 more

    Matches: Very close colourSame natural finishClaims 12-hour wear

    Differences: Slightly cooler undertone

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    55
    Skin suitability
    50

    Very close colour · Natural · Light coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone

    Medium confidence· Digital match

    View match
  2. #4 · IT Cosmetics

    CC+ Cream Full Coverage Color Correcting Foundation

    Light Medium Warm
    Shade match 86
    $39SephoraSephoraCosts $26.01 more

    Matches: Very close colourSame natural finishClaims long-wearing

    Differences: Slightly warmer undertoneDoes not claim not settling into linesContains listed fragrance

    Score details
    Shade match
    86
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines · Contains listed fragrance

    Retailer shade note: light with yellow undertones

    Medium confidence· Digital match

    View match
  3. Shade match 94
    $49SephoraSephoraCosts $36.01 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into linesContains listed fragranceContains drying alcohol

    Score details
    Shade match
    94
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for fair to light skin with neutral undertones

    Medium confidence· Digital match

    View match
  4. Shade match 92
    $48SephoraSephoraCosts $35.01 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    No material differences in the data we have.

    Score details
    Shade match
    92
    Finish & visual result
    78
    Wear & performance
    52
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Retailer shade note: for light skintones with neutral peach undertones

    Medium confidence· Digital match

    View match
  5. Shade match 91
    $48SephoraSephoraCosts $35.01 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    No material differences in the data we have.

    Score details
    Shade match
    91
    Finish & visual result
    78
    Wear & performance
    52
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Retailer shade note: for light skintones with neutral warm undertones

    Medium confidence· Digital match

    View match
  6. Shade match 87
    $54SephoraSephoraCosts $41.01 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Slightly cooler undertone

    Score details
    Shade match
    87
    Finish & visual result
    82
    Wear & performance
    55
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Slightly cooler undertone

    Retailer shade note: light with cool undertones

    Medium confidence· Digital match

    View match
  7. Shade match 87
    $48SephoraSephoraCosts $35.01 more

    Matches: Very close colourSame natural finishClaims a skin-like finish

    Differences: Slightly cooler undertone

    Score details
    Shade match
    87
    Finish & visual result
    78
    Wear & performance
    52
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly cooler undertone

    Retailer shade note: for light skintones with cool rosy undertones

    Medium confidence· Digital match

    View match
  8. #10 · MAC Cosmetics

    Studio Fix Fluid SPF 15 Foundation

    NW13
    Shade match 96
    $39SephoraSephoraCosts $26.01 more

    Matches: Near-identical swatch colourSame neutral undertoneClaims 24-hour wear

    Differences: Matte rather than natural finish

    Score details
    Shade match
    96
    Finish & visual result
    56
    Wear & performance
    52
    Skin suitability
    50

    Looks identical · Matte · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish

    Retailer shade note: fair with neutral undertones

    Medium confidence· Digital match

    View match
  9. #11 · Drunk Elephant

    Kamo Triple-Peptide Multi-Use Serum Foundation

    Fair 5N
    Shade match 89
    $42SephoraSephoraCosts $29.01 more

    Matches: Very close colourSame neutral undertoneSame natural finish

    Differences: Does not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    78
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Does not claim not settling into lines

    Retailer shade note: Fair to Light with Cool Neutral Undertones

    Medium confidence· Digital match

    View match
  10. #12 · Make Up For Ever

    Balancing & Perfecting Natural Finish Longwear Foundation

    106C Ceramic
    Shade match 87
    $49SephoraSephoraCosts $36.01 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Slightly cooler undertoneDoes not claim not settling into linesContains listed fragrance

    Score details
    Shade match
    87
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for fair to light skin with cool undertones

    Medium confidence· Digital match

    View match
  11. #13 · Benefit Cosmetics

    The POREfessional Blurring & Smoothing Foundation

    8W Limitless
    Shade match 87
    $47SephoraSephoraCosts $34.01 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Slightly warmer undertoneDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Does not claim not settling into lines

    Retailer shade note: light warm-peach

    Medium confidence· Digital match

    View match
  12. #14 · Kryolan Professional Makeup

    Natural Fluid Foundation

    NP 6
    Shade match 88
    $51.50Ulta BeautyUlta Beauty(product price)Costs $38.51 more

    Matches: Near-identical swatch colourSame natural finishClaims a skin-like finish

    Differences: Slightly cooler undertoneDoes not claim not settling into lines

    Score details
    Shade match
    88
    Finish & visual result
    78
    Wear & performance
    40
    Skin suitability
    50

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines

    Retailer shade note: Pink

    Medium confidence· Digital match

    View match
  13. Shade match 86
    $49SephoraSephoraCosts $36.01 more

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Slightly cooler undertoneDoes not claim not settling into linesContains listed fragrance

    Score details
    Shade match
    86
    Finish & visual result
    82
    Wear & performance
    40
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly cooler undertone · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for fair skin with cool undertones

    Medium confidence· Digital match

    View match

Showing 12 of 13 matches

Looking for a concealer in your shade?

The closest shade to Maybelline Lifter Stix Multi-Use Face Stick 10 (Light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Willow 2.3

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Willow 2.3

    • Very close colour
    • Light · Neutral undertone

    $39

  2. e.l.f. Cosmetics Hydrating Camo Concealer

    Light Sand

    e.l.f. Cosmetics Hydrating Camo Concealer, shade Light Sand

    • Very close colour
    • Light · Neutral undertone

    $8

  3. NARS Radiant Creamy Concealer

    Café Au Lait

    NARS Radiant Creamy Concealer, shade Café Au Lait

    • Very close colour
    • Fair · Neutral undertone

    $36

  4. MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer

    N12

    MAC Cosmetics Studio Fix 36HR Smooth Angles Hydrating Concealer, shade N12

    • Very close colour
    • Light · Neutral undertone

    $30

  5. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Medium Vanilla

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Medium Vanilla

    • Very close colour
    • Light · Neutral undertone

    $12

  6. L'Oréal Paris True Match Radiant Serum Concealer

    N6.5

    L'Oréal Paris True Match Radiant Serum Concealer, shade N6.5

    • Very close colour
    • Fair · Neutral undertone

    $16.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Too Faced Born This Way Soft Matte Foundation in Snow, against Maybelline Lifter Stix Multi-Use Face Stick in 10. Every attribute compared, with its share of the score.

ComparedYour shade10Closest shade matchSnowScore
Shade match55% of overall97
Colour95#f4be9d#efbfa1Looks identicalColour difference 1.5 (0 is identical)
Depth100LightLightSameDepth difference: 0.3
Retailer descriptionFairVery fairSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared50
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coveragenot comparableNot listedMediumNot comparedCoverage not listed for one product
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared55
Longevity40Not listed24-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Not publishedNormal, combination, oilySkin-type suitability not published for one product
Overall match 77/100Shade match 97/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Too Faced Born This Way Soft Matte Foundation in Snow.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Claims a skin-like finish
  • Claims 24-hour wear
  • Both claim not settling into lines
  • Claims colour stability
  • Claims a lightweight feel

Different

  • Matte finish instead of natural

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseOil-based, no siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapOil-based vs water-based; silicone none vs high

Why the closest overall alternative works

Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation in Light Cool 1, against Maybelline Lifter Stix Multi-Use Face Stick in 10. Every attribute compared, with its share of the score.

ComparedYour shade10Closest overall alternativeLight Cool 1Score
Shade match55% of overall87
Colour93#f4be9d#eebda1Very close colourColour difference 1.7 (0 is identical)
Depth98LightLightSameDepth difference: 1.1
Retailer descriptionFairNot statedNo depth word in one descriptionNot compared
Undertone65NeutralCoolSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 1 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coveragenot comparableNot listedLightNot comparedCoverage not listed for one product
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared55
Longevity40Not listed12-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall50
Skin type50Not publishedCombination, dry, oilySkin-type suitability not published for one product
Overall match 84/100Shade match 87/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation in Light Cool 1.

Same or better

  • Very close colour
  • Same natural finish
  • Claims 12-hour wear
  • Both claim not settling into lines
  • Claims colour stability
  • Claims a lightweight feel
  • Adds SPF 45

Different

  • Slightly cooler undertone

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 2%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseOil-based, no siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 45
OverlapOil-based vs water-based; silicone none vs high

Where to buy

Closest shade match

Too Faced Born This Way Soft Matte Foundation Snow

Best price
$48SephoraSephora
Costs $35.01 more

Your shade $12.99 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Clinique Even Better Clinical Vitamin Makeup Broad Spectrum SPF 45 Foundation Light Cool 1

Best price
$49Ulta BeautyUlta Beauty
Costs $36.01 more

Your shade $12.99 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.