Beautler.Your beauty butler

The Minimalist Perfecting Complexion Foundation and Concealer Stick Cream dupes and alternatives MERIT

Light medium · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Closest shade match: Maybelline Instant Age Rewind Eraser Treatment Foundation 225

The equivalent shade: scored on colour, depth and undertone only.

The match
Maybelline
225
Depth and undertone: Light medium · Warm
Finish and coverage: Natural · Medium coverage
Shade match
99out of 100
Colour
98
Depth
99
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$12.98WalmartWalmart
$25.02 less (66%)

Your shade $38 at Sephora

WalmartView at Walmart

Closest overall alternative: Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation 235

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

The match
Fenty Beauty
235
Depth and undertone: Light medium · Warm · golden
Finish and coverage: Natural · Medium coverage
Overall match
90out of 100
Shade (Shade match)
95
Finish (Finish & visual result)
100
Wear (Wear & performance)
61
Skin (Skin suitability)
60
Best price
$44SephoraSephora
Costs $6 more

Your shade $38 at Sephora

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. Shade match 95
    $44SephoraSephoraCosts $6 more

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Does not claim not settling into linesDoes not claim a lightweight feelNot marketed for oily skin

    Score details
    Shade match
    95
    Finish & visual result
    100
    Wear & performance
    61
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: warm golden

    Medium confidence· Digital match

    View match
  2. Shade match 97
    $39.50SephoraSephoraCosts $1.50 more

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: No long-wear claimNot marketed for oily skin

    Score details
    Shade match
    97
    Finish & visual result
    89
    Wear & performance
    72
    Skin suitability
    56

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: No long-wear claim · Not marketed for oily skin

    Retailer shade note: warm undertone golden

    Medium confidence· Digital match

    View match
  3. Shade match 98
    $34SephoraSephora$4 less (11%)

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: Not marketed for normal/combination/oily skin

    Score details
    Shade match
    98
    Finish & visual result
    86
    Wear & performance
    86
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Not marketed for normal/combination/oily skin

    Retailer shade note: peach undertone

    Medium confidence· Digital match

    View match
  4. Shade match 95
    $15.40$22Ulta BeautyUlta Beauty$22.60 less (59%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Buildable rather than medium coverageNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    95
    Finish & visual result
    100
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Buildable rather than medium coverage · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  5. #7 · Clinique

    Even Better Makeup Broad Spectrum SPF 15 Foundation

    WN 54 Honey Wheat
    Shade match 94
    $39SephoraSephoraCosts $1 more

    Matches: Near-identical swatch colourSimilar undertone (neutral vs warm)Same natural finish

    Differences: Does not claim not settling into linesDoes not claim a lightweight feelNot marketed for oily skin

    Score details
    Shade match
    94
    Finish & visual result
    89
    Wear & performance
    63
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for oily skin

    Retailer shade note: moderately fair, warm-neutral undertones

    Medium confidence· Digital match

    View match
  6. #8 · Temptu

    Perfect Canvas Foundation

    2W Ivory
    Shade match 97
    $34Ulta BeautyUlta Beauty(product price)$4 less (11%)

    Matches: Near-identical swatch colourSame warm undertoneClaims a skin-like finish

    Differences: Natural matte rather than natural finishBuildable rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    97
    Finish & visual result
    77
    Wear & performance
    72
    Skin suitability
    50

    Looks identical · Natural matte · Buildable coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Natural matte rather than natural finish · Buildable rather than medium coverage · Does not claim not settling into lines

    Retailer shade note: fair-to-light shade with warm undertones

    Medium confidence· Digital match

    View match
  7. #9 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    90 Caramel Beige
    Shade match 88
    $18.99Ulta BeautyUlta Beauty$19.01 less (50%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: No long-wear claimNot marketed for normal/combination/oily skinContains drying alcohol

    Score details
    Shade match
    88
    Finish & visual result
    100
    Wear & performance
    72
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: No long-wear claim · Not marketed for normal/combination/oily skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  8. #10 · L'Oréal Paris

    True Match Super-Blendable Foundation

    W4.5 Warm Light Medium
    Shade match 93
    $13.99Ulta BeautyUlta Beauty(product price)$24.01 less (63%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: No long-wear claimDoes not claim not settling into linesDoes not claim a lightweight feel

    Score details
    Shade match
    93
    Finish & visual result
    86
    Wear & performance
    40
    Skin suitability
    84

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  9. #11 · Well People

    Skinforia Serum Foundation

    24 Light Medium Neutral
    Shade match 80
    $30TargetTarget$8 less (21%)

    Matches: Same natural finishClaims a skin-like finishBoth claim long-wearing

    Differences: Neutral rather than warm undertoneBuildable rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    80
    Finish & visual result
    86
    Wear & performance
    82
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Buildable rather than medium coverage · Does not claim not settling into lines

    Low confidence· Digital match

    View match
  10. #12 · Clinique

    Acne Solutions Liquid Makeup Foundation

    CN 58 Honey
    Shade match 97
    $39Ulta BeautyUlta Beauty(product price)Costs $1 more

    Matches: Near-identical swatch colourSame warm undertoneSame medium coverage

    Differences: Matte rather than natural finishNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    97
    Finish & visual result
    70
    Wear & performance
    54
    Skin suitability
    60

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Matte rather than natural finish · No long-wear claim · Does not claim not settling into lines · Not marketed for normal skin · Contains drying alcohol

    Medium confidence· Digital match

    View match
  11. #13 · Well People

    Skinforia Serum Foundation

    16 Light Neutral
    Shade match 78
    $30TargetTarget$8 less (21%)

    Matches: Same natural finishClaims a skin-like finishBoth claim long-wearing

    Differences: Slightly lighterNeutral rather than warm undertoneBuildable rather than medium coverage

    Score details
    Shade match
    78
    Finish & visual result
    86
    Wear & performance
    82
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly lighter · Neutral rather than warm undertone · Buildable rather than medium coverage · Does not claim not settling into lines

    Low confidence· Digital match

    View match
  12. #14 · Ulta Beauty Collection

    Complexion Crush Foundation

    Light To Medium Warm
    Shade match 94
    $16Ulta BeautyUlta Beauty(product price)$22 less (58%)

    Matches: Very close colourSame warm undertoneSame medium coverage

    Differences: Matte rather than natural finishNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    94
    Finish & visual result
    64
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Matte rather than natural finish · No long-wear claim · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  13. #15 · Well People

    Skinforia Serum Foundation

    26 Medium Warm
    Shade match 73
    $30TargetTarget$8 less (21%)

    Matches: Same warm undertoneSame natural finishClaims a skin-like finish

    Differences: Slightly deeperBuildable rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    73
    Finish & visual result
    86
    Wear & performance
    82
    Skin suitability
    90

    Colour not compared · Natural · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly deeper · Buildable rather than medium coverage · Does not claim not settling into lines

    Low confidence· Digital match

    View match
  14. #16 · Revolution Beauty

    Superdewy Cushion Foundation

    Medium Neutral Warm
    Shade match 91
    $14Ulta BeautyUlta Beauty(product price)$24 less (63%)

    Matches: Very close colourSimilar undertone (neutral vs warm)Claims a skin-like finish

    Differences: Radiant rather than natural finishLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    91
    Finish & visual result
    61
    Wear & performance
    54
    Skin suitability
    84

    Very close colour · Radiant · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Radiant rather than natural finish · Light rather than medium coverage · No long-wear claim · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  15. Shade match 80
    $14.59TargetTarget$23.41 less (62%)

    Matches: Claims a blurring effectBoth claim long-wearingAdds SPF 15

    Differences: Slightly lighterMatte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    80
    Finish & visual result
    62
    Wear & performance
    68
    Skin suitability
    84

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly lighter · Matte rather than natural finish · Full rather than medium coverage · Does not claim not settling into lines · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  16. #18 · e.l.f. Cosmetics

    Soft Glam Satin Foundation

    24 Light Warm
    Shade match 40
    $8Ulta BeautyUlta Beauty(product price)$30 less (79%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Described as light, yours as very fair

    Score details
    Shade match
    40
    Finish & visual result
    100
    Wear & performance
    100
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Described as light, yours as very fair

    Retailer shade note: light with warm undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as light, yours as very fair

    View match
  17. Shade match 63
    $14.59TargetTarget$23.41 less (62%)

    Matches: Claims a blurring effectBoth claim long-wearingAdds SPF 15

    Differences: Slightly deeperMatte rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    63
    Finish & visual result
    62
    Wear & performance
    68
    Skin suitability
    84

    Colour not compared · Matte · Full coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Slightly deeper · Matte rather than natural finish · Full rather than medium coverage · Does not claim not settling into lines · Does not claim a lightweight feel

    Low confidence· Digital match

    View match
  18. #20 · Sephora Collection

    Best Skin Ever Liquid Foundation

    21O
    Shade match 40
    $24SephoraSephora$14 less (37%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Described as medium, yours as very fairOlive rather than warm undertoneDoes not claim not settling into lines

    Score details
    Shade match
    40
    Finish & visual result
    100
    Wear & performance
    72
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Described as medium, yours as very fair · Olive rather than warm undertone · Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: medium with olive undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as very fair

    View match
  19. #21 · about-face

    THE PERFORMER Skin-Focused Foundation

    M1WARM
    Shade match 40
    $25Ulta BeautyUlta Beauty(product price)$13 less (34%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Slightly lighterDescribed as medium, yours as very fairDoes not claim not settling into lines

    Score details
    Shade match
    40
    Finish & visual result
    86
    Wear & performance
    82
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Slightly lighter · Described as medium, yours as very fair · Does not claim not settling into lines

    Retailer shade note: medium with warm yellow undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as very fair

    View match
  20. #22 · about-face

    THE PERFORMER Skin-Focused Foundation

    LM2NEUTRAL
    Shade match 40
    $17.50$25Ulta BeautyUlta Beauty$20.50 less (54%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Described as light medium, yours as very fairNeutral rather than warm undertoneDoes not claim not settling into lines

    Score details
    Shade match
    40
    Finish & visual result
    86
    Wear & performance
    82
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Described as light medium, yours as very fair · Neutral rather than warm undertone · Does not claim not settling into lines

    Retailer shade note: light medium with neutral undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as light medium, yours as very fair

    View match
  21. #23 · about-face

    THE PERFORMER Skin-Focused Foundation

    LM2PEACH
    Shade match 40
    $25Ulta BeautyUlta Beauty(product price)$13 less (34%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Described as light medium, yours as very fairDoes not claim not settling into lines

    Score details
    Shade match
    40
    Finish & visual result
    86
    Wear & performance
    82
    Skin suitability
    90

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 12% ingredient overlap

    Differences: Described as light medium, yours as very fair · Does not claim not settling into lines

    Retailer shade note: light medium with peach undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as light medium, yours as very fair

    View match
  22. #24 · Huda Beauty

    Easy Blur Natural Airbrush Foundation

    Tres Leches 320G
    Shade match 40
    $37SephoraSephora$1 less (3%)

    Matches: Very close colourSame warm undertoneSame natural finish

    Differences: Described as medium, yours as very fairBuildable rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    40
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Natural · Buildable coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Described as medium, yours as very fair · Buildable rather than medium coverage · Does not claim not settling into lines · Not marketed for combination skin

    Retailer shade note: Medium skin with peachy-gold undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as very fair

    View match
  23. Shade match 40
    $49SephoraSephoraCosts $11 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Described as light medium, yours as very fairNeutral rather than warm undertoneDoes not claim not settling into lines

    Score details
    Shade match
    40
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    60

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Described as light medium, yours as very fair · Neutral rather than warm undertone · Does not claim not settling into lines · Not marketed for oily skin · Contains listed fragrance · Contains drying alcohol

    Retailer shade note: for light to medium skin with neutral undertones

    Low confidence· Digital matchRetailer descriptions disagree: described as light medium, yours as very fair

    View match
  24. #26 · NARS

    Light Reflecting Foundation

    Stromboli
    Shade match 40
    $55SephoraSephoraCosts $17 more

    Matches: Near-identical swatch colourSame warm undertoneSame natural finish

    Differences: Described as medium, yours as very fairDoes not claim not settling into linesNot marketed for oily skin

    Score details
    Shade match
    40
    Finish & visual result
    89
    Wear & performance
    82
    Skin suitability
    60

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Described as medium, yours as very fair · Does not claim not settling into lines · Not marketed for oily skin

    Retailer shade note: M3 - medium with warm undertones, and a yellow tone

    Low confidence· Digital matchRetailer descriptions disagree: described as medium, yours as very fair

    View match

Showing 12 of 24 matches

Looking for a concealer in your shade?

The closest shade to MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick Cream (Light medium · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium 3

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium 3

    • Looks identical
    • Light medium · Warm · golden undertone

    $22

  2. NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum

    Golden

    NYX Professional Makeup Bare With Me Hydrating Face & Body Concealer Serum, shade Golden

    • Close colour
    • Light · Warm · golden undertone

    $12

  3. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    3

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 3

    • Close colour
    • Light medium · Warm · golden undertone

    $42

  4. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    23.5 Medium Amber

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 23.5 Medium Amber

    • Close colour
    • Medium light · Warm undertone

    $30

  5. L'Oréal Paris Infallible Full Wear Waterproof Concealer

    375 Latte

    L'Oréal Paris Infallible Full Wear Waterproof Concealer, shade 375 Latte

    • Very close colour
    • Light medium

    $15.99

  6. Maybelline Fit Me Natural Finish Concealer

    030 Honey

    Maybelline Fit Me Natural Finish Concealer, shade 030 Honey

    • Close colour
    • Light medium · Warm undertone

    $10.99

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Maybelline Instant Age Rewind Eraser Treatment Foundation in 225, against MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick in Cream. Every attribute compared, with its share of the score.

ComparedYour shadeCreamClosest shade match225Score
Shade match55% of overall99
Colour98#e1af79#deae79Looks identicalColour difference 0.6 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.8
Retailer descriptionVery fairNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarmSamecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared89
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity40Long-wearingNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall0
Skin type0Normal, combination, oilySensitiveMarketed for different skin types
Overall match 87/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Maybelline Instant Age Rewind Eraser Treatment Foundation in 225.

Same or better

  • $25.02 less
  • Near-identical swatch colour
  • Same warm undertone
  • Same natural finish
  • Same medium coverage
  • Claims a blurring effect
  • Both claim not settling into lines
  • Both claim a lightweight feel
  • Adds SPF 20

Different

  • No long-wear claim
  • Not marketed for normal/combination/oily skin

Ingredients (information only, not scored)

2 shared ingredients; weighted similarity 1%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedSPF 20
OverlapUnknown-based vs silicone-based; silicone moderate vs high

Why the closest overall alternative works

Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 235, against MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick in Cream. Every attribute compared, with its share of the score.

ComparedYour shadeCreamClosest overall alternative235Score
Shade match55% of overall95
Colour92#e1af79#ddaf81Very close colourColour difference 1.9 (0 is identical)
Depth99Light mediumLight mediumSameDepth difference: 0.4
Retailer descriptionVery fairNot statedNo depth word in one descriptionNot compared
Undertone100WarmWarm · goldenClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared100
Finish100NaturalNaturalSameSame natural finish
Coverage100MediumMediumSameSame medium coverage
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared61
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall60
Skin type60Normal, combination, oilyNormal, dry, combinationBoth marketed for normal/​combination skin
Overall match 90/100Shade match 95/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation in 235.

Same or better

  • Very close colour
  • Same warm undertone
  • Same natural finish
  • Same medium coverage
  • Both claim long-wearing
  • Claims transfer resistance

Different

  • Does not claim not settling into lines
  • Does not claim a lightweight feel
  • Not marketed for oily skin

Ingredients (information only, not scored)

4 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basemoderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone moderate vs high

Where to buy

Closest shade match

Maybelline Instant Age Rewind Eraser Treatment Foundation 225

Best price
$12.98WalmartWalmart
$25.02 less (66%)

Your shade $38 at Sephora

WalmartView at Walmart

Closest overall alternative

Fenty Beauty Soft'Lit Naturally Luminous Hydrating Longwear Foundation 235

Best price
$44SephoraSephora
Costs $6 more

Your shade $38 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.