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The Minimalist Perfecting Complexion Foundation and Concealer Stick Sand dupes and alternatives MERIT

Medium light · Neutral undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free11No drying alcohol13Vegan4Cruelty-free5Oil-free0With SPF3Mineral2

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14 of 30

Only showing matches made for sensitive skin.

Closest shade match: LORAC PRO Soft Focus Longwear Foundation 07

The equivalent shade: scored on colour, depth and undertone only.

Your shade
MERIT
SandChange shade
Depth and undertone: Medium light · Neutral
Finish and coverage: Natural · Medium coverage
The match
LORAC
07
Depth and undertone: Medium light · Neutral
Finish and coverage: Matte · Full coverage
Shade match
98out of 100
Colour
97
Depth
98
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$38Ulta BeautyUlta Beauty
Same price

Your shade $38 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Smashbox Always On Skin-Balancing Foundation L30N

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
MERIT
SandChange shade
Depth and undertone: Medium light · Neutral
Finish and coverage: Natural · Medium coverage
The match
Smashbox
L30N
Depth and undertone: Medium light · Neutral
Finish and coverage: Natural · Full coverage
Overall match
89out of 100
Shade (Shade match)
96
Finish (Finish & visual result)
91
Wear (Wear & performance)
61
Skin (Skin suitability)
84
Medium confidence· Digital matchWhy it matches
Match price
$45Ulta BeautyUlta Beauty
Costs $7 more

Your shade $38 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · Lancôme

    Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    360 Versatile Honey III (W)
    Shade match 89
    $53Ulta BeautyUlta Beauty(product price)Costs $15 more

    Matches: Near-identical swatch colourSame medium coverageClaims a blurring effect

    Differences: Slightly warmer undertoneMatte rather than natural finishContains listed fragrance

    Score details
    Shade match
    89
    Finish & visual result
    70
    Wear & performance
    100
    Skin suitability
    84

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 0% ingredient overlap

    Differences: Slightly warmer undertone · Matte rather than natural finish · Contains listed fragrance

    Medium confidence· Digital match

    View match
  2. #4 · Clinique

    Daily Calm Makeup Balm Foundation

    Light Medium 2
    Shade match 93
    $49Ulta BeautyUlta BeautyCosts $11 more

    Matches: Near-identical swatch colourSame neutral undertoneSame natural finish

    Differences: Buildable rather than medium coverageNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    93
    Finish & visual result
    89
    Wear & performance
    51
    Skin suitability
    84

    Looks identical · Natural · Buildable coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Buildable rather than medium coverage · No long-wear claim · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  3. #5 · Unleashia

    Satin Wear Healthy-Green Cushion Foundation

    23W Bisque
    Shade match 90
    $24Ulta BeautyUlta Beauty(product price)$14 less (37%)

    Matches: Near-identical swatch colourSame natural finishBoth claim a lightweight feel

    Differences: Slightly warmer undertoneFull rather than medium coverageNo long-wear claim

    Score details
    Shade match
    90
    Finish & visual result
    91
    Wear & performance
    54
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage · No long-wear claim · Does not claim not settling into lines

    Retailer shade note: light medium with yellow undertones

    Medium confidence· Digital match

    View match
  4. #6 · bareMinerals

    ORIGINAL Loose Talc-Free Mineral Powder Foundation SPF 15

    Golden Beige 13
    Shade match 87
    $39.50SephoraSephoraCosts $1.50 more

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo long-wear claimNot marketed for oily skin

    Score details
    Shade match
    87
    Finish & visual result
    89
    Wear & performance
    72
    Skin suitability
    56

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Not marketed for oily skin

    Retailer shade note: light warm skin with yellow undertones

    Medium confidence· Digital match

    View match
  5. #7 · Well People

    Supernatural Complexion Stick

    18 Light Warm
    Shade match 88
    $18.20$26Ulta BeautyUlta Beauty$19.80 less (52%)

    Matches: Near-identical swatch colourSame natural finishBoth claim a lightweight feel

    Differences: Slightly warmer undertoneLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    88
    Finish & visual result
    91
    Wear & performance
    54
    Skin suitability
    84

    Looks identical · Natural · Light coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Light rather than medium coverage · No long-wear claim · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  6. #8 · L'Oréal Paris

    Infallible 32H Fresh Wear Foundation

    470 Radiant Honey
    Shade match 87
    $18.99Ulta BeautyUlta Beauty(product price)$19.01 less (50%)

    Matches: Very close colourSame natural finishClaims transfer resistance

    Differences: Slightly warmer undertoneFull rather than medium coverageDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    91
    Wear & performance
    58
    Skin suitability
    84

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 2% ingredient overlap

    Differences: Slightly warmer undertone · Full rather than medium coverage · Does not claim not settling into lines · Contains listed fragrance · Contains drying alcohol

    Medium confidence· Digital match

    View match
  7. #9 · Glossier

    Stretch Fluid Foundation for Buildable Coverage

    Medium 4
    Shade match 87
    $34SephoraSephora$4 less (11%)

    Matches: Very close colourSame natural finishSame medium coverage

    Differences: Slightly cooler undertoneNot marketed for normal/combination/oily skin

    Score details
    Shade match
    87
    Finish & visual result
    86
    Wear & performance
    86
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Slightly cooler undertone · Not marketed for normal/combination/oily skin

    Retailer shade note: pink undertone

    Medium confidence· Digital match

    View match
  8. #10 · Juvia's Place

    I am Magic Natural Radiance Foundation

    550 Martinique
    Shade match 87
    $24Ulta BeautyUlta Beauty(product price)$14 less (37%)

    Matches: Very close colourSame medium coverageBoth claim long-wearing

    Differences: Slightly warmer undertoneRadiant rather than natural finishDoes not claim not settling into lines

    Score details
    Shade match
    87
    Finish & visual result
    76
    Wear & performance
    68
    Skin suitability
    84

    Very close colour · Radiant · Medium coverage

    Ingredients (not scored): 1% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than natural finish · Does not claim not settling into lines · Does not claim a lightweight feel · Contains listed fragrance

    Medium confidence· Digital match

    View match
  9. #11 · Ulta Beauty Collection

    Moisturizing Complexion Stick

    Light To Medium Warm
    Shade match 89
    $16Ulta BeautyUlta Beauty$22 less (58%)

    Matches: Near-identical swatch colourSame natural finishSame medium coverage

    Differences: Slightly warmer undertoneNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    89
    Finish & visual result
    89
    Wear & performance
    40
    Skin suitability
    84

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly warmer undertone · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel

    Medium confidence· Digital match

    View match
  10. #12 · Ulta Beauty Collection

    Complexion Crush Foundation

    Medium Neutral
    Shade match 96
    $16Ulta BeautyUlta Beauty(product price)$22 less (58%)

    Matches: Near-identical swatch colourSame neutral undertoneSame medium coverage

    Differences: Matte rather than natural finishNo long-wear claimDoes not claim not settling into lines

    Score details
    Shade match
    96
    Finish & visual result
    64
    Wear & performance
    54
    Skin suitability
    84

    Looks identical · Matte · Medium coverage

    Ingredients (not scored): 7% ingredient overlap

    Differences: Matte rather than natural finish · No long-wear claim · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  11. #13 · Revolution Beauty

    Superdewy Cushion Foundation

    Medium Neutral
    Shade match 96
    $14Ulta BeautyUlta Beauty(product price)$24 less (63%)

    Matches: Near-identical swatch colourSame neutral undertoneClaims a skin-like finish

    Differences: Radiant rather than natural finishLight rather than medium coverageNo long-wear claim

    Score details
    Shade match
    96
    Finish & visual result
    61
    Wear & performance
    54
    Skin suitability
    84

    Looks identical · Radiant · Light coverage

    Ingredients (not scored): 10% ingredient overlap

    Differences: Radiant rather than natural finish · Light rather than medium coverage · No long-wear claim · Does not claim not settling into lines

    Medium confidence· Digital match

    View match
  12. #14 · MAC Cosmetics

    Studio Radiance Serum Powered Foundation

    NC30
    Shade match 88
    $46Ulta BeautyUlta Beauty(product price)Costs $8 more

    Matches: Near-identical swatch colourClaims a blurring effectClaims transfer resistance

    Differences: Slightly warmer undertoneRadiant rather than natural finishFull rather than medium coverage

    Score details
    Shade match
    88
    Finish & visual result
    62
    Wear & performance
    75
    Skin suitability
    84

    Looks identical · Radiant · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Slightly warmer undertone · Radiant rather than natural finish · Full rather than medium coverage

    Retailer shade note: light to medium beige with golden undertone for light to medium skin

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick Sand (Medium light · Neutral undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Medium Tan 2

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Medium Tan 2

    • Very close colour
    • Medium · Neutral undertone

    $22

    SephoraView at Sephora
  2. IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer

    33.5 Tan Natural

    IT Cosmetics Bye Bye Under Eye Full Coverage Anti-Aging Water-Resistant Concealer, shade 33.5 Tan Natural

    • Very close colour
    • Medium · Neutral undertone

    $30

    SephoraView at Sephora
  3. Hourglass Vanish Airbrush Full Coverage Longwear Concealer

    Sepia 5

    Hourglass Vanish Airbrush Full Coverage Longwear Concealer, shade Sepia 5

    • Very close colour
    • Light medium · Neutral undertone

    $39

    SephoraView at Sephora
  4. Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer

    11 Light Neutral

    Haus Labs Triclone Skin Tech Hydrating + De-puffing Concealer, shade 11 Light Neutral

    • Very close colour
    • Medium light · Neutral undertone

    $32

    SephoraView at Sephora
  5. Dior Forever Skin Correct Full-Coverage Concealer

    4N Neutral

    Dior Forever Skin Correct Full-Coverage Concealer, shade 4N Neutral

    • Very close colour
    • Medium light · Neutral undertone

    $42

    Ulta BeautyView at Ulta Beauty
  6. Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer

    5

    Armani Beauty Luminous Silk Hydrating Face and Under-Eye Concealer, shade 5

    • Very close colour
    • Light medium · Neutral undertone

    $42

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

LORAC PRO Soft Focus Longwear Foundation in 07, against MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick in Sand. Every attribute compared, with its share of the score.

ComparedYour shadeSandClosest shade match07Score
Shade match55% of overall98
Colour97#d4a174#d09f74Looks identicalColour difference 0.9 (0 is identical)
Depth98Medium lightMedium lightSameDepth difference: 1.3
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56NaturalMatteSome differenceMatte finish rather than natural
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared82
Longevity100Long-wearingLong-wearingSameBoth products claim long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 86/100Shade match 98/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To LORAC PRO Soft Focus Longwear Foundation in 07.

Same or better

  • Near-identical swatch colour
  • Same neutral undertone
  • Full rather than medium coverage
  • Claims a blurring effect
  • Both claim long-wearing
  • Both claim a lightweight feel

Different

  • Matte finish instead of natural
  • Does not claim not settling into lines

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 4%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basemoderate siliconeSilicone-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs silicone-based; silicone moderate vs high
View full match

Why the closest overall alternative works

Smashbox Always On Skin-Balancing Foundation in L30N, against MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick in Sand. Every attribute compared, with its share of the score.

ComparedYour shadeSandClosest overall alternativeL30NScore
Shade match55% of overall96
Colour94#d4a174#cf9e76Very close colourColour difference 1.6 (0 is identical)
Depth97Medium lightMedium lightSameDepth difference: 1.7
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone100NeutralNeutralSamefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100NaturalNaturalSameSame natural finish
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall61
Longevity70Long-wearing16-hour wearSome differenceThe match claims 16-hour wear; your product says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall84
Skin type84Normal, combination, oilyCombination, dry, normal, oily, sensitiveBoth marketed for normal/​combination/​oily skin
Overall match 89/100Shade match 96/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Smashbox Always On Skin-Balancing Foundation in L30N.

Same or better

  • Very close colour
  • Same neutral undertone
  • Same natural finish
  • Full rather than medium coverage
  • Claims transfer resistance
  • Both claim not settling into lines
  • Claims colour stability

Different

  • Does not claim a lightweight feel

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 8%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basemoderate siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone moderate vs high
View full match

Where to buy

Closest shade match

LORAC PRO Soft Focus Longwear Foundation 07

Match price
$38Ulta BeautyUlta Beauty
Same price

Your shade $38 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Smashbox Always On Skin-Balancing Foundation L30N

Match price
$45Ulta BeautyUlta Beauty
Costs $7 more

Your shade $38 at Sephora · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.