The Minimalist Perfecting Complexion Foundation and Concealer Stick Umber dupes and alternatives MERIT
4.1 (4,089)·Very deep · Warm undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Same medium coverage· Adds SPF 45
Differences: Neutral rather than warm undertone· Radiant rather than natural finish· No long-wear claim
Score details
Shade match
87
Finish & visual result
76
Wear & performance
40
Skin suitability
60
Very close colour · Radiant · Medium coverage
Ingredients (not scored): 3% ingredient overlap
Differences: Neutral rather than warm undertone · Radiant rather than natural finish · No long-wear claim · Does not claim not settling into lines · Does not claim a lightweight feel · Not marketed for combination skin · Contains listed fragrance
Retailer shade note: extra deep with neutral brown undertones
The closest shade to MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick Umber (Very deep · Warm undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest match works
Hourglass Illusion Luminous Glow Foundation SPF 30 in 25, against MERIT The Minimalist Perfecting Complexion Foundation and Concealer Stick in Umber. Every attribute compared, with its share of the score.
ComparedYour shadeUmberClosest match25How they compareScore
Shade match55% of overall88
Colour60%94#704331#72412cVery close colourColour difference 1.5 (0 is identical)
Finish & visual result25% of overall · 2 of 4 compared76
Finish35%56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared65
Longevity30%70Long-wearing12-hour wearSome differenceThe match claims 12-hour wear; your product says long-wearing without hours
Transfer resistance20%40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling20%100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall60
Skin type100%60Normal, combination, oilyNormal, dry, combinationBoth marketed for normal/combination skin
Overall match 80/100Shade match 88/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
31 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
SephoraCosts $17 more
