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Pure Radiant Tinted Moisturizer SPF 30 Groenland dupes and alternatives NARS

Fair · Cool undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free7No drying alcohol11Vegan6Cruelty-free2Oil-free2With SPF3Mineral2

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14 of 30

Only showing matches with medium coverage.

Closest shade match: Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation LC1.5

The equivalent shade: scored on colour, depth and undertone only.

Your shade
NARS
GroenlandChange shade
Depth and undertone: Fair · Cool
Finish and coverage: Natural · Light coverage
The match
Yves Saint Laurent
LC1.5
Depth and undertone: Fair · Cool
Finish and coverage: Radiant · Medium coverage
Shade match
99out of 100
Colour
98
Depth
100
Undertone
100
Medium confidence· Digital matchWhy it matches
Best price
$49SephoraSephora
$1 less (2%)

Your shade $50 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative: Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation 20N Light Sand

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
NARS
GroenlandChange shade
Depth and undertone: Fair · Cool
Finish and coverage: Natural · Light coverage
The match
Jung Saem Mool
20N Light Sand
Depth and undertone: Fair · Neutral
Finish and coverage: Natural · Medium coverage
Overall match
83out of 100
Shade (Shade match)
88
Finish (Finish & visual result)
91
Wear (Wear & performance)
60
Skin (Skin suitability)
50
Medium confidence· Digital matchWhy it matches
Best price
$32SephoraSephora
$18 less (36%)

Your shade $50 at Ulta Beauty

SephoraView at Sephora

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    40 Natural Buff
    Shade match 91
    $18.99Ulta BeautyUlta Beauty$31.01 less (62%)

    Matches: Near-identical swatch colourSame natural finishClaims not settling into lines

    Differences: Medium rather than light coverageNot marketed for dry/normal skinContains drying alcohol

    Score details
    Shade match
    91
    Finish & visual result
    91
    Wear & performance
    66
    Skin suitability
    0

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for dry/normal skin · Contains drying alcohol

    Low confidence· Digital match

    View match
  2. #4 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    35 Nude Beige
    Shade match 89
    $18.99Ulta BeautyUlta Beauty$31.01 less (62%)

    Matches: Very close colourSame natural finishClaims not settling into lines

    Differences: Medium rather than light coverageNot marketed for dry/normal skinContains drying alcohol

    Score details
    Shade match
    89
    Finish & visual result
    91
    Wear & performance
    66
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for dry/normal skin · Contains drying alcohol

    Low confidence· Digital match

    View match
  3. #5 · L'Oréal Paris

    Age Perfect Radiant Serum Foundation

    25 Cream Beige
    Shade match 88
    $18.99Ulta BeautyUlta Beauty$31.01 less (62%)

    Matches: Very close colourSame natural finishClaims not settling into lines

    Differences: Medium rather than light coverageNot marketed for dry/normal skinContains drying alcohol

    Score details
    Shade match
    88
    Finish & visual result
    91
    Wear & performance
    66
    Skin suitability
    0

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Medium rather than light coverage · Not marketed for dry/normal skin · Contains drying alcohol

    Low confidence· Digital match

    View match
  4. #6 · about-face

    THE PERFORMER Skin-Focused Foundation

    L2NEUTRAL
    Shade match 86
    $25Ulta BeautyUlta Beauty(product price)$25 less (50%)

    Matches: Very close colourSame natural finishClaims a skin-like finish

    Differences: Neutral rather than cool undertoneMedium rather than light coverageNo SPF

    Score details
    Shade match
    86
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    80

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Neutral rather than cool undertone · Medium rather than light coverage · No SPF

    Retailer shade note: light with neutral undertones

    Medium confidence· Digital match

    View match
  5. #7 · CoverGirl

    Olay Simply Ageless 3-in-1 Liquid Foundation

    215 Natural Ivory
    Shade match 80
    $14.99TargetTarget$35.01 less (70%)

    Matches: Same natural finish

    Differences: Slightly lighterMedium rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    80
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    80

    Colour not compared · Natural · Medium coverage

    Ingredients (not scored): 8% ingredient overlap

    Differences: Slightly lighter · Medium rather than light coverage · Does not claim a lightweight feel · No SPF

    Low confidence· Digital match

    View match
  6. #8 · Fenty Beauty

    Soft'Lit Naturally Luminous Hydrating Longwear Foundation

    140
    Shade match 78
    $44SephoraSephora$6 less (12%)

    Matches: Near-identical swatch colourSame natural finishClaims long-wearing

    Differences: Slightly warmer undertoneMedium rather than light coverageDoes not claim a lightweight feel

    Score details
    Shade match
    78
    Finish & visual result
    91
    Wear & performance
    40
    Skin suitability
    87

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 17% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than light coverage · Does not claim a lightweight feel · No SPF

    Retailer shade note: warm yellow

    Medium confidence· Digital match

    View match
  7. #9 · about-face

    THE PERFORMER Skin-Focused Foundation

    L1WARM
    Shade match 79
    $25Ulta BeautyUlta Beauty(product price)$25 less (50%)

    Matches: Near-identical swatch colourSame natural finishClaims a skin-like finish

    Differences: Slightly warmer undertoneMedium rather than light coverageNo SPF

    Score details
    Shade match
    79
    Finish & visual result
    79
    Wear & performance
    60
    Skin suitability
    80

    Looks identical · Natural · Medium coverage

    Ingredients (not scored): 9% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than light coverage · No SPF

    Retailer shade note: light with warm yellow undertones

    Medium confidence· Digital match

    View match
  8. #10 · Jung Saem Mool

    Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation

    19W Light
    Shade match 76
    $32SephoraSephora$18 less (36%)

    Matches: Very close colourSame natural finishClaims long-wearing

    Differences: Slightly warmer undertoneMedium rather than light coverageNot marketed for normal skin

    Score details
    Shade match
    76
    Finish & visual result
    91
    Wear & performance
    60
    Skin suitability
    50

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 19% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than light coverage · Not marketed for normal skin · No SPF

    Retailer shade note: warm light

    Medium confidence· Digital match

    View match
  9. #11 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    LN1
    Shade match 91
    $49SephoraSephora$1 less (2%)

    Matches: Near-identical swatch colourClaims a blurring effectClaims long-wearing

    Differences: Neutral rather than cool undertoneRadiant rather than natural finishMedium rather than light coverage

    Score details
    Shade match
    91
    Finish & visual result
    62
    Wear & performance
    54
    Skin suitability
    50

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Medium rather than light coverage · Not marketed for dry skin · No SPF

    Retailer shade note: light neutral 1

    Medium confidence· Digital match

    View match
  10. #12 · Tarte

    CC color-correcting tinted serum

    Light
    Shade match 76
    $42SephoraSephora$8 less (16%)

    Matches: Very close colourSame natural finishClaims a blurring effect

    Differences: Slightly warmer undertoneMedium rather than light coverageNo SPF

    Score details
    Shade match
    76
    Finish & visual result
    81
    Wear & performance
    60
    Skin suitability
    87

    Very close colour · Natural · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Slightly warmer undertone · Medium rather than light coverage · No SPF

    Medium confidence· Digital match

    View match
  11. #13 · Lancôme

    Dual Finish Multi-Tasking Lightweight Pressed Powder Foundation

    310 Versatile Bisque II (C)
    Shade match 87
    $53Ulta BeautyUlta Beauty(product price)Costs $3 more

    Matches: Very close colourClaims a blurring effectClaims long-wearing

    Differences: Matte rather than natural finishMedium rather than light coverageNo SPF

    Score details
    Shade match
    87
    Finish & visual result
    62
    Wear & performance
    54
    Skin suitability
    76

    Very close colour · Matte · Medium coverage

    Ingredients (not scored): 4% ingredient overlap

    Differences: Matte rather than natural finish · Medium rather than light coverage · No SPF

    Low confidence· Digital match

    View match
  12. #14 · Yves Saint Laurent

    Skin Affair Soft Glow Cushion Foundation

    LN5
    Shade match 88
    $49SephoraSephora$1 less (2%)

    Matches: Near-identical swatch colourClaims a blurring effectClaims long-wearing

    Differences: Neutral rather than cool undertoneRadiant rather than natural finishMedium rather than light coverage

    Score details
    Shade match
    88
    Finish & visual result
    62
    Wear & performance
    54
    Skin suitability
    50

    Looks identical · Radiant · Medium coverage

    Ingredients (not scored): 6% ingredient overlap

    Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Medium rather than light coverage · Not marketed for dry skin · No SPF

    Retailer shade note: light neutral 5

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to NARS Pure Radiant Tinted Moisturizer SPF 30 Groenland (Fair · Cool undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. NARS Radiant Creamy Concealer

    Madeleine

    NARS Radiant Creamy Concealer, shade Madeleine

    • Close colour
    • Fair · Neutral undertone

    $36

    SephoraView at Sephora

Closest concealers

  1. Glossier Stretch Concealer for Dewy Buildable Coverage

    Light 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Light 4

    • Very close colour
    • Fair · Cool · pink undertone

    $22

    SephoraView at Sephora
  2. Rare Beauty Liquid Touch Brightening Concealer

    200C

    Rare Beauty Liquid Touch Brightening Concealer, shade 200C

    • Very close colour
    • Light · Cool undertone

    $24

    SephoraView at Sephora
  3. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Cotton Candy 2.3 Beige

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Cotton Candy 2.3 Beige

    • Very close colour
    • Light · Cool · pink undertone

    $31

    SephoraView at Sephora
  4. NARS Soft Matte Complete Concealer

    Crème Brulee

    NARS Soft Matte Complete Concealer, shade Crème Brulee

    • Close colour
    • Fair · Cool undertone

    $36

    SephoraView at Sephora
  5. L'Oréal Paris True Match Radiant Serum Concealer

    W5

    L'Oréal Paris True Match Radiant Serum Concealer, shade W5

    • Close colour
    • Fair · Cool undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  6. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    1C

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 1C

    • Close colour
    • Fair · Cool undertone

    $38

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation in LC1.5, against NARS Pure Radiant Tinted Moisturizer SPF 30 in Groenland. Every attribute compared, with its share of the score.

ComparedYour shadeGroenlandClosest shade matchLC1.5Score
Shade match55% of overall99
Colour98#f4cea9#f5cda6Looks identicalColour difference 0.7 (0 is identical)
Depth100FairFairSameDepth difference: 0.3
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone100CoolCoolSamefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared62
Finish56NaturalRadiantSome differenceRadiant finish rather than natural
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring40Not listedClaimedSome differenceThe match claims a blurring or smoothing effect; your product does not list it
Wear & performance15% of overall · 3 of 5 compared54
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Dry, normalNormalBoth marketed for normal skin
Overall match 80/100Shade match 99/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation in LC1.5.

Same or better

  • $1 less
  • Near-identical swatch colour
  • Same cool undertone
  • Medium rather than light coverage
  • Claims a blurring effect
  • Claims long-wearing
  • Claims transfer resistance
  • Both claim a lightweight feel

Different

  • Radiant finish instead of natural
  • Not marketed for dry skin
  • No SPF

Ingredients (information only, not scored)

7 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeOil-based, low silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapSilicone-based vs oil-based; silicone high vs low
View full match

Why the closest overall alternative works

Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation in 20N Light Sand, against NARS Pure Radiant Tinted Moisturizer SPF 30 in Groenland. Every attribute compared, with its share of the score.

ComparedYour shadeGroenlandClosest overall alternative20N Light SandScore
Shade match55% of overall88
Colour96#f4cea9#efcaa8Looks identicalColour difference 1.3 (0 is identical)
Depth97FairFairSameDepth difference: 2.1
Retailer descriptionLight mediumLightSome differenceRetailer descriptions one depth band apart
Undertone65CoolNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared91
Finish100NaturalNaturalSameSame natural finish
Coverage80LightMediumCloseMedium coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared60
Longevity40Not listedLong-wearingSome differenceThe match claims long wear; your product does not list it
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall50
Skin type50Dry, normalDryBoth marketed for dry skin
Overall match 83/100Shade match 88/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation in 20N Light Sand.

Same or better

  • $18 less
  • Near-identical swatch colour
  • Same natural finish
  • Medium rather than light coverage
  • Claims long-wearing
  • Both claim a lightweight feel

Different

  • Neutral rather than cool undertone
  • Not marketed for normal skin
  • No SPF

Ingredients (information only, not scored)

10 shared ingredients; weighted similarity 19%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Listed (fragrance)
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Yves Saint Laurent Skin Affair Soft Glow Cushion Foundation LC1.5

Best price
$49SephoraSephora
$1 less (2%)

Your shade $50 at Ulta Beauty

SephoraView at Sephora

Closest overall alternative

Jung Saem Mool Essential Skin Nuder Long-Lasting Hydrating Compact Cushion Foundation 20N Light Sand

Best price
$32SephoraSephora
$18 less (36%)

Your shade $50 at Ulta Beauty

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.