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Pure Radiant Tinted Moisturizer SPF 30 Norwich dupes and alternatives NARS

Very fair · Warm · yellow undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Coverage

Finish

Formulation

Skin type

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Fragrance-free3No drying alcohol3Vegan2Cruelty-free1Oil-free1With SPF1Mineral0

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Only showing matches with full coverage, with a natural finish.

Closest shade match: Smashbox Always On Skin-Balancing Foundation F20W

The equivalent shade: scored on colour, depth and undertone only.

Your shade
NARS
NorwichChange shade
Depth and undertone: Very fair · Warm · yellow
Finish and coverage: Natural · Light coverage
The match
Smashbox
F20W
Depth and undertone: Very fair · Warm
Finish and coverage: Natural · Full coverage
Shade match
93out of 100
Colour
90
Depth
91
Undertone
100
Medium confidence· Digital matchWhy it matches
Match price
$45Ulta BeautyUlta Beauty
$5 less (10%)

Your shade $50 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative: Unleashia Satin Wear Healthy-Green Cushion Foundation 16N Peach Fuzz

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
NARS
NorwichChange shade
Depth and undertone: Very fair · Warm · yellow
Finish and coverage: Natural · Light coverage
The match
Unleashia
16N Peach Fuzz
Depth and undertone: Very fair · Neutral
Finish and coverage: Natural · Full coverage
Overall match
83out of 100
Shade (Shade match)
84
Finish (Finish & visual result)
72
Wear (Wear & performance)
100
Skin (Skin suitability)
76
Medium confidence· Digital matchWhy it matches
Match price
$24Ulta BeautyUlta Beauty
$26 less (52%)

Your shade $50 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · NARS

    Natural Radiant Longwear Foundation

    Lima
    Shade match 87
    $55SephoraSephoraCosts $5 more

    Matches: Very close colourSame natural finishClaims 16-hour wear

    Differences: Neutral rather than warm undertoneFull rather than light coverageNo SPF

    Score details
    Shade match
    87
    Finish & visual result
    72
    Wear & performance
    54
    Skin suitability
    87

    Very close colour · Natural · Full coverage

    Ingredients (not scored): 16% ingredient overlap

    Differences: Neutral rather than warm undertone · Full rather than light coverage · No SPF

    Retailer shade note: L3.25 - Light with neutral undertones

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to NARS Pure Radiant Tinted Moisturizer SPF 30 Norwich (Very fair · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. NARS Radiant Creamy Concealer

    Nougatine

    NARS Radiant Creamy Concealer, shade Nougatine

    • Slight colour difference
    • Very fair · Warm undertone

    $36

    SephoraView at Sephora

Closest concealers

  1. Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer

    140

    Fenty Beauty Pro Filt'r Instant Retouch Longwear Liquid Concealer, shade 140

    • Looks identical
    • Very fair · Warm · yellow undertone

    $30

    SephoraView at Sephora
  2. Glossier Stretch Concealer for Dewy Buildable Coverage

    Very Light 4

    Glossier Stretch Concealer for Dewy Buildable Coverage, shade Very Light 4

    • Very close colour
    • Very fair · Warm · peach undertone

    $22

    SephoraView at Sephora
  3. NARS Soft Matte Complete Concealer

    Café Con Leche

    NARS Soft Matte Complete Concealer, shade Café Con Leche

    • Very close colour
    • Very fair · Warm undertone

    $36

    SephoraView at Sephora
  4. Maybelline Fit Me Natural Finish Concealer

    011 Vanilla

    Maybelline Fit Me Natural Finish Concealer, shade 011 Vanilla

    • Very close colour
    • Very fair

    $10.99

    Ulta BeautyView at Ulta Beauty
  5. L'Oréal Paris True Match Radiant Serum Concealer

    C2

    L'Oréal Paris True Match Radiant Serum Concealer, shade C2

    • Close colour
    • Very fair · Warm undertone

    $16.99

    Ulta BeautyView at Ulta Beauty
  6. Too Faced Born This Way Super Coverage Multi-Use Concealer

    Almond

    Too Faced Born This Way Super Coverage Multi-Use Concealer, shade Almond

    • Close colour
    • Very fair · Warm · golden undertone

    $36

    SephoraView at Sephora

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Smashbox Always On Skin-Balancing Foundation in F20W, against NARS Pure Radiant Tinted Moisturizer SPF 30 in Norwich. Every attribute compared, with its share of the score.

ComparedYour shadeNorwichClosest shade matchF20WScore
Shade match55% of overall93
Colour90#fddfb9#f3d6aeVery close colourColour difference 2.3 (0 is identical)
Depth91Very fairVery fairSameDepth difference: 4.1
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Undertone100Warm · yellowWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared72
Finish100NaturalNaturalSameSame natural finish
Coverage40LightFullDifferentFull coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall40
Longevity40Not listed16-hour wearSome differenceThe match claims long wear; your product does not list it
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40Not listedClaimedSome differenceThe match claims not settling into pores or fine lines; your product does not list it
Colour stability40Not listedClaimedSome differenceThe match claims colour stability (no oxidation); your product does not list it
Comfort40ClaimedNot listedSome differenceOnly your product claims a comfortable, lightweight feel; the match does not list it
Skin suitability5% of overall76
Skin type76Dry, normalCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal skin
Overall match 79/100Shade match 93/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Smashbox Always On Skin-Balancing Foundation in F20W.

Same or better

  • $5 less
  • Very close colour
  • Same warm undertone
  • Same natural finish
  • Claims 16-hour wear
  • Claims transfer resistance
  • Claims not settling into lines
  • Claims colour stability
  • No fragrance listed

Different

  • Runs slightly deeper
  • Full rather than light coverage
  • Does not claim a lightweight feel
  • No SPF

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 13%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFSPF 30Not listed
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Why the closest overall alternative works

Unleashia Satin Wear Healthy-Green Cushion Foundation in 16N Peach Fuzz, against NARS Pure Radiant Tinted Moisturizer SPF 30 in Norwich. Every attribute compared, with its share of the score.

ComparedYour shadeNorwichClosest overall alternative16N Peach FuzzScore
Shade match55% of overall84
Colour90#fddfb9#f3d5b0Very close colourColour difference 2.2 (0 is identical)
Depth90Very fairVery fairSameDepth difference: 4.4
Retailer descriptionLightFairSome differenceRetailer descriptions one depth band apart
Undertone65Warm · yellowNeutralSome differencefrom retailer shade descriptions
Finish & visual result25% of overall · 2 of 4 compared72
Finish100NaturalNaturalSameSame natural finish
Coverage40LightFullDifferentFull coverage rather than light (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurringnot comparableNot listedNot listedNot claimed by eitherNeither product lists a blurring or smoothing effect
Wear & performance15% of overall · 1 of 5 compared100
Longevitynot comparableNot listedNot listedNot claimed by eitherNeither product lists long wear
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settlingnot comparableNot listedNot listedNot claimed by eitherNeither product lists not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort100ClaimedClaimedSameBoth products claim a comfortable, lightweight feel
Skin suitability5% of overall76
Skin type76Dry, normalCombination, dry, normal, oily, sensitiveBoth marketed for dry/​normal skin
Overall match 83/100Shade match 84/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Unleashia Satin Wear Healthy-Green Cushion Foundation in 16N Peach Fuzz.

Same or better

  • $26 less
  • Very close colour
  • Same natural finish
  • Both claim a lightweight feel
  • No fragrance listed

Different

  • Runs slightly deeper
  • Neutral rather than warm undertone
  • Full rather than light coverage

Ingredients (information only, not scored)

8 shared ingredients; weighted similarity 14%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceListed (fragrance)Not listed
Drying alcoholNot listedNot listed
SPFSPF 30SPF 30
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Where to buy

Closest shade match

Smashbox Always On Skin-Balancing Foundation F20W

Match price
$45Ulta BeautyUlta Beauty
$5 less (10%)

Your shade $50 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

Closest overall alternative

Unleashia Satin Wear Healthy-Green Cushion Foundation 16N Peach Fuzz

Match price
$24Ulta BeautyUlta Beauty
$26 less (52%)

Your shade $50 at Ulta Beauty · product price; shade not separately priced

Ulta BeautyView at Ulta Beauty

How these matches are scored

32 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.