Beautler.Your beauty butler

Soft Matte Complete Concealer Chocolat dupes and alternatives NARS

Deep tan · Warm undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar concealer overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

Filters, 2 applied

Coverage

Finish

Formulation

Skin type

Preferences

Fragrance-free2No drying alcohol2Vegan2Cruelty-free0Oil-free0With SPF0Mineral0

Avoid an ingredient

Sort

2 of 30

Only showing matches made for oily skin, with a radiant finish.

  • 10 matches have no skin type listed and are not shown.

Closest shade match: Rare Beauty Liquid Touch Brightening Concealer 470C

The equivalent shade: scored on colour, depth and undertone only.

Your shade
NARS
ChocolatChange shade
Depth and undertone: Deep tan · Warm
Finish and coverage: Matte · Medium coverage
The match
Rare Beauty
470C
Depth and undertone: Tan · Cool
Finish and coverage: Radiant · Medium coverage
Shade match
60out of 100
Colour
65
Depth
97
Undertone
25
Medium confidence· Digital matchWhy it matches
Best price
$24SephoraSephora
$12 less (33%)

Your shade $36 at Sephora

SephoraView at Sephora

No match is close enough in colour to recommend as an overall alternative (shade match under 70).

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar concealer on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #2 · Rare Beauty

    Liquid Touch Brightening Concealer

    440C
    Shade match 60
    $24SephoraSephora$12 less (33%)

    Matches: Same medium coverageClaims a skin-like finishBoth claim not settling into lines

    Differences: Noticeably different swatch colourSlightly lighterSlightly cooler undertone

    Score details
    Shade match
    60
    Finish & visual result
    48
    Wear & performance
    72
    Skin suitability
    90

    Slight colour difference · Radiant · Medium coverage

    Ingredients (not scored): 15% ingredient overlap

    Differences: Noticeably different swatch colour · Slightly lighter · Slightly cooler undertone · Radiant rather than matte finish · No blurring effect claimed

    Retailer shade note: medium deep with cool neutral undertones

    Medium confidence· Digital match

    View match

Looking for a foundation in your shade?

The closest shade to NARS Soft Matte Complete Concealer Chocolat (Deep tan · Warm undertone) in each foundation range, compared on measured colour, depth and undertone. Price never changes the order.

From the same range

  1. NARS Soft Matte Complete Foundation

    Namibia

    NARS Soft Matte Complete Foundation, shade Namibia

    • Described as deep, yours as medium tan
    • Deep · Warm undertone

    $42

    Ulta BeautyView at Ulta Beauty

Closest foundations

  1. Too Faced Born This Way Soft Matte Foundation

    Sand

    Too Faced Born This Way Soft Matte Foundation, shade Sand

    • Looks identical
    • Deep tan · Warm · golden undertone

    $48

    SephoraView at Sephora
  2. Rare Beauty True to Myself Natural Matte Longwear Foundation

    39 Medium Deep Warm

    Rare Beauty True to Myself Natural Matte Longwear Foundation, shade 39 Medium Deep Warm

    • Looks identical
    • Deep tan · Warm · golden undertone

    $38

    SephoraView at Sephora
  3. NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation

    Golden Caramel

    NYX Professional Makeup Make 'EM Wonder, 24H Soft Matte Foundation, shade Golden Caramel

    • Looks identical
    • Deep tan · Warm · golden undertone

    $16

    Ulta BeautyView at Ulta Beauty
  4. Haus Labs Triclone Skin Tech Medium Coverage Foundation

    470 Medium Deep

    Haus Labs Triclone Skin Tech Medium Coverage Foundation, shade 470 Medium Deep

    • Very close colour
    • Tan · Warm · golden undertone

    $52

    SephoraView at Sephora
  5. NARS Light Reflecting Foundation

    Marquises

    NARS Light Reflecting Foundation, shade Marquises

    • Very close colour
    • Deep tan · Warm undertone

    $55

    Ulta BeautyView at Ulta Beauty
  6. NARS Natural Radiant Longwear Foundation

    Marquises - Medium Dark 5

    NARS Natural Radiant Longwear Foundation, shade Marquises - Medium Dark 5

    • Very close colour
    • Deep tan · Warm undertone

    $55

    SephoraView at Sephora

Foundation shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

Rare Beauty Liquid Touch Brightening Concealer in 470C, against NARS Soft Matte Complete Concealer in Chocolat. Every attribute compared, with its share of the score.

ComparedYour shadeChocolatClosest shade match470CScore
Shade match55% of overall60
Colour65#ae6c39#ab7152Slight colour differenceColour difference 5.6 (0 is identical)
Depth97Deep tanTanCloseDepth difference: 1.7
Retailer descriptionMedium tanMedium tanBoth described as medium tanThe retailers describe the same depth
Undertone25WarmCoolDifferentfrom retailer shade descriptions
Finish & visual result25% of overall48
Finish12MatteRadiantDifferentRadiant finish rather than matte
Coverage100MediumMediumSameSame medium coverage
Skin-like finish40Not listedClaimedSome differenceThe match claims a skin-like finish; your product does not list it
Blurring40ClaimedNot listedSome differenceOnly your product claims a blurring or smoothing effect; the match does not list it
Wear & performance15% of overall · 3 of 5 compared72
Longevity7012-hour wearLong-wearingSome differenceYour product claims 12-hour wear; the match says long-wearing without hours
Transfer resistancenot comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall90
Skin type90Normal, combination, oilyOily, dry, combination, normalBoth marketed for normal/​combination/​oily skin
Overall match 60/100Shade match 60/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To Rare Beauty Liquid Touch Brightening Concealer in 470C.

Same or better

  • $12 less
  • Same medium coverage
  • Claims a skin-like finish
  • Both claim not settling into lines
  • Claims a lightweight feel

Different

  • Small colour difference on the swatch
  • Slightly cooler undertone
  • Radiant finish instead of matte
  • No blurring effect claimed

Ingredients (information only, not scored)

6 shared ingredients; weighted similarity 15%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
BaseSilicone-based, high siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholNot listedNot listed
SPFNot listedNot listed
OverlapSilicone-based vs water-based; silicone high vs high
View full match

Where to buy 470C

Best price
$24SephoraSephora
$12 less (33%)

Your shade $36 at Sephora

SephoraView at Sephora

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.