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Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation P9 dupes and alternatives Natasha Denona

Deep tan · Warm · peach undertone

Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).

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Fragrance-free4No drying alcohol4Vegan0Cruelty-free0Oil-free0With SPF0Mineral0

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Only showing matches with full coverage, with a natural finish.

Closest shade match: KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation Deep 082

The equivalent shade: scored on colour, depth and undertone only.

Your shade
Natasha Denona
P9Change shade
Depth and undertone: Deep tan · Warm · peach
Finish and coverage: Radiant · Medium coverage
The match
KVD Beauty
Deep 082
Depth and undertone: Deep tan · Warm
Finish and coverage: Natural · Full coverage
Shade match
96out of 100
Colour
94
Depth
97
Undertone
100
Best price
$42Ulta BeautyUlta Beauty
$10 less (19%)

Your shade $52 at Ulta Beauty

Closest overall alternative: J.Cat Beauty Perfextion Long Wearing Foundation Toffee

The most similar foundation overall: shade match 55%, finish and visual result 25%, wear and performance 15%, skin suitability 5%.

Your shade
Natasha Denona
P9Change shade
Depth and undertone: Deep tan · Warm · peach
Finish and coverage: Radiant · Medium coverage
The match
J.Cat Beauty
Toffee
Depth and undertone: Deep tan · Neutral
Finish and coverage: Natural · Full coverage
Overall match
81out of 100
Shade (Shade match)
89
Finish (Finish & visual result)
73
Wear (Wear & performance)
65
Skin (Skin suitability)
84
Best price
$3.89Ulta BeautyUlta Beauty
$48.11 less (93%)

Your shade $52 at Ulta Beauty

More matches

Show
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.

  1. #3 · J.Cat Beauty

    Perfextion Long Wearing Foundation

    Mocha
    Shade match 89
    $3.89$5.99Ulta BeautyUlta Beauty$48.11 less (93%)

    Matches: Near-identical swatch colourBoth claim a blurring effectClaims transfer resistance

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    73
    Wear & performance
    65
    Skin suitability
    84

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 5% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Full rather than medium coverage

    Medium confidence· Digital match

    View match
  2. #4 · J.Cat Beauty

    Aquasurance Compact Foundation

    Caramel
    Shade match 89
    $15.99Ulta BeautyUlta Beauty(product price)$36.01 less (69%)

    Matches: Near-identical swatch colourBoth claim a blurring effectBoth claim not settling into lines

    Differences: Neutral rather than warm undertoneNatural rather than radiant finishFull rather than medium coverage

    Score details
    Shade match
    89
    Finish & visual result
    66
    Wear & performance
    64
    Skin suitability
    50

    Looks identical · Natural · Full coverage

    Ingredients (not scored): 3% ingredient overlap

    Differences: Neutral rather than warm undertone · Natural rather than radiant finish · Full rather than medium coverage · No long-wear claim

    Medium confidence· Digital match

    View match

Looking for a concealer in your shade?

The closest shade to Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation P9 (Deep tan · Warm · peach undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.

Closest concealers

  1. Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer

    Butterscotch 7.5 Golden

    Huda Beauty #FauxFilter Matte Buildable Coverage Waterproof Concealer, shade Butterscotch 7.5 Golden

    • Looks identical
    • Deep tan · Warm · golden undertone

    $31

  2. Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer

    6W

    Estée Lauder Double Wear Stay-in-Place 24-Hour Concealer, shade 6W

    • Very close colour
    • Deep tan · Warm · golden undertone

    $38

  3. Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer

    14.5 Deep

    Charlotte Tilbury Airbrush Flawless Long-Wear Blur Concealer, shade 14.5 Deep

    • Very close colour
    • Deep tan · Neutral · neutral golden undertone

    $36

  4. Kosas Revealer Super Creamy + Brightening Concealer

    Tone 8.2 W

    Kosas Revealer Super Creamy + Brightening Concealer, shade Tone 8.2 W

    • Very close colour
    • Deep tan · Warm · golden undertone

    $32

  5. bareMinerals ORIGINAL Liquid Mineral Brightening Concealer

    Dark 5W

    bareMinerals ORIGINAL Liquid Mineral Brightening Concealer, shade Dark 5W

    • Close colour
    • Deep tan · Warm · golden undertone

    $31

  6. Milk Makeup Future Fluid Longwear Hydrating Concealer

    23W

    Milk Makeup Future Fluid Longwear Hydrating Concealer, shade 23W

    • Close colour
    • Deep · Warm undertone

    $30

Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.

Why the closest shade match works

KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation in Deep 082, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in P9. Every attribute compared, with its share of the score.

ComparedYour shadeP9Closest shade matchDeep 082Score
Shade match55% of overall96
Colour94#a76034#ad6334Very close colourColour difference 1.7 (0 is identical)
Depth97Deep tanDeep tanSameDepth difference: 2.1
Retailer descriptionDeepDeepBoth described as deepThe retailers describe the same depth
Undertone100Warm · peachWarmClosefrom retailer shade descriptions
Finish & visual result25% of overall · 3 of 4 compared66
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage60MediumFullSome differenceFull coverage rather than medium
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared51
Longevity7018-hour wearLong-wearingSome differenceYour product claims 18-hour wear; the match says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall0
Skin type0Normal, dry, sensitiveCombination, oilyMarketed for different skin types
Overall match 77/100Shade match 96/100High confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation in Deep 082.

Same or better

  • $10 less
  • Very close colour
  • Same warm undertone
  • Both claim a blurring effect
  • Claims transfer resistance
  • Claims a lightweight feel
  • No drying alcohol listed

Different

  • Natural finish instead of radiant
  • Full rather than medium coverage
  • Does not claim not settling into lines
  • Not marketed for normal/dry/sensitive skin

Ingredients (information only, not scored)

9 shared ingredients; weighted similarity 6%. Ingredients only affect results through the filters.

AttributeYour shadeClosest shade match
Basehigh siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone high vs high

Why the closest overall alternative works

J.Cat Beauty Perfextion Long Wearing Foundation in Toffee, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in P9. Every attribute compared, with its share of the score.

ComparedYour shadeP9Closest overall alternativeToffeeScore
Shade match55% of overall89
Colour97#a76034#a85f2fLooks identicalColour difference 1.0 (0 is identical)
Depth100Deep tanDeep tanSameDepth difference: 0.2
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Undertone65Warm · peachNeutralSome differencecandidate undertone inferred
Finish & visual result25% of overall · 3 of 4 compared73
Finish56RadiantNaturalSome differenceNatural finish rather than radiant
Coverage80MediumFullCloseFull coverage rather than medium (buildable: one step of tolerance)
Skin-like finishnot comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 4 of 5 compared65
Longevity7018-hour wearLong-wearingSome differenceYour product claims 18-hour wear; the match says long-wearing without hours
Transfer resistance40Not listedClaimedSome differenceThe match claims transfer resistance; your product does not list it
Settling100ClaimedClaimedSameBoth products claim not settling into pores or fine lines
Colour stabilitynot comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall84
Skin type84Normal, dry, sensitiveCombination, dry, normal, oily, sensitiveBoth marketed for normal/​dry/​sensitive skin
Overall match 81/100Shade match 89/100Medium confidence· Digital match

Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.

How scoring works

If you switch

To J.Cat Beauty Perfextion Long Wearing Foundation in Toffee.

Same or better

  • $48.11 less
  • Near-identical swatch colour
  • Full rather than medium coverage
  • Both claim a blurring effect
  • Claims transfer resistance
  • Both claim not settling into lines
  • Claims a lightweight feel
  • No drying alcohol listed

Different

  • Neutral rather than warm undertone
  • Natural finish instead of radiant

Ingredients (information only, not scored)

5 shared ingredients; weighted similarity 5%. Ingredients only affect results through the filters.

AttributeYour shadeClosest overall alternative
Basehigh siliconeWater-based, high silicone
FragranceNot listedNot listed
Drying alcoholListed (alcohol denat.)Not listed
SPFNot listedNot listed
OverlapUnknown-based vs water-based; silicone high vs high

Where to buy

Closest shade match

KVD Beauty Good Apple Full-Coverage Transfer-Proof Serum Foundation Deep 082

Best price
$42Ulta BeautyUlta Beauty
$10 less (19%)

Your shade $52 at Ulta Beauty

Closest overall alternative

J.Cat Beauty Perfextion Long Wearing Foundation Toffee

Best price
$3.89Ulta BeautyUlta Beauty
$48.11 less (93%)

Your shade $52 at Ulta Beauty

How these matches are scored

30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.

Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.