Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation Y12 dupes and alternatives Natasha Denona
4.5 (2,944)·Tan · Warm · yellow undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Overall alternativesShade matchesRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ranked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Matches: Very close colour· Similar undertone (neutral vs warm)· Both claim not settling into lines
Differences: Slightly lighter· Matte rather than radiant finish· Full rather than medium coverage
Score details
Shade match
86
Finish & visual result
43
Wear & performance
82
Skin suitability
28
Very close colour · Matte · Full coverage
Ingredients (not scored): 5% ingredient overlap
Differences: Slightly lighter · Matte rather than radiant finish · Full rather than medium coverage · No blurring effect claimed · Not marketed for dry/sensitive skin · Contains listed fragrance
Matches: Very close colour· Similar undertone (neutral vs warm)· Same medium coverage
Differences: Slightly lighter· Matte rather than radiant finish· No blurring effect claimed
Score details
Shade match
86
Finish & visual result
50
Wear & performance
65
Skin suitability
28
Very close colour · Matte · Medium coverage
Ingredients (not scored): 7% ingredient overlap
Differences: Slightly lighter · Matte rather than radiant finish · No blurring effect claimed · Not marketed for dry/sensitive skin · Contains listed fragrance
The closest shade to Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation Y12 (Tan · Warm · yellow undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
Why the closest shade match works
Clinique Acne Solutions Liquid Makeup Foundation in WN 114 Golden, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in Y12. Every attribute compared, with its share of the score.
ComparedYour shadeY12Closest shade matchWN 114 GoldenHow they compareScore
Shade match55% of overall96
Colour60%94#b67c44#b07a41Very close colourColour difference 1.6 (0 is identical)
Depth15%97TanTanSameDepth difference: 1.8
Retailer descriptionDeepNot statedNo depth word in one descriptionNot compared
Finish & visual result25% of overall · 3 of 4 compared62
Finish35%12RadiantMatteDifferentMatte finish rather than radiant
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 3 of 5 compared40
Longevity30%4018-hour wearNot listedSome differenceOnly your product claims long wear; the match does not list it
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%40Not listedClaimedSome differenceThe match claims a comfortable, lightweight feel; your product does not list it
Skin suitability5% of overall28
Skin type100%28Normal, dry, sensitiveCombination, dry, oilyBoth marketed for dry skin
Overall match 76/100Shade match 96/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
Tarte Amazonian Clay Blurring Powder Foundation in 47S tan-deep sand, against Natasha Denona Hy-Glam Foundation Hydrating & Blurring Luminous Longwear Serum Foundation in Y12. Every attribute compared, with its share of the score.
ComparedYour shadeY12Closest overall alternative47S tan-deep sandHow they compareScore
Shade match55% of overall94
Colour60%90#b67c44#b37949Very close colourColour difference 2.3 (0 is identical)
Depth15%98TanTanSameDepth difference: 1.5
Retailer descriptionDeepDeep tanSome differenceRetailer descriptions one depth band apart
Finish & visual result25% of overall · 3 of 4 compared62
Finish35%12RadiantMatteDifferentMatte finish rather than radiant
Coverage30%100MediumMediumSameSame medium coverage
Skin-like finish20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a skin-like finish
Blurring15%100ClaimedClaimedSameBoth products claim a blurring or smoothing effect
Wear & performance15% of overall · 2 of 5 compared58
Longevity30%7018-hour wearLong-wearingSome differenceYour product claims 18-hour wear; the match says long-wearing without hours
Transfer resistance20%—not comparableNot listedNot listedNot claimed by eitherNeither product lists transfer resistance
Settling20%40ClaimedNot listedSome differenceOnly your product claims not settling into pores or fine lines; the match does not list it
Colour stability15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists colour stability (no oxidation)
Comfort15%—not comparableNot listedNot listedNot claimed by eitherNeither product lists a comfortable, lightweight feel
Skin suitability5% of overall28
Skin type100%28Normal, dry, sensitiveNormal, combination, oilyBoth marketed for normal skin
Overall match 77/100Shade match 94/100Medium confidence· Digital match
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
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