Fair · Cool · pink undertone
Closest shade match is the equivalent shade, scored on colour, depth and undertone only. Closest overall alternative is the most similar foundation overall, scored on shade match (55%), finish and visual result (25%), wear and performance (15%) and skin suitability (5%).
Coverage
Preferences
29 of 30 matches
Only showing matches without talc.
The equivalent shade and the most similar foundation overall.
SephoraYour shade $49 at Ulta Beauty
LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraRanked by the overall match: the most similar foundation on shade, finish, wear and skin suitability together. Each row leads with its overall match; the shade match is beneath it.
Ulta Beauty$3 less (6%)Matches: Very close colourSame cool undertoneSame natural finish
Differences: Not marketed for sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Not marketed for sensitive skin
Retailer shade note: Very Fair with cool pink undertones
Medium confidence· Digital match
Doll 10 Doll Skin Genius Serum Skin Tint
Every store that sells this shade · prices as last checked
Ulta Beauty$46View at Ulta BeautyUlta Beauty(product price)Costs $6 moreMatches: Very close colourSame cool undertoneSame medium coverage
Differences: Slightly lighterMatte rather than natural finishNot marketed for sensitive skin
Very close colour · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly lighter · Matte rather than natural finish · Not marketed for sensitive skin
Retailer shade note: fair-light rosy
Medium confidence· Digital match
Natasha Denona HY-GLAM Powder Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $55 · product priceView at Ulta BeautySephora$1 less (2%)Matches: Very close colourSame cool undertoneSame natural finish
Differences: Not marketed for sensitive skinContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Not marketed for sensitive skin · Contains drying alcohol
Retailer shade note: light with cool undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Natural Finish Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraUlta Beauty$5 less (10%)Matches: Very close colourSame cool undertoneSame natural finish
Differences: Full rather than medium coverageNo skin-like finish claimedNot marketed for sensitive skin
Very close colour · Natural · Full coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Full rather than medium coverage · No skin-like finish claimed · Not marketed for sensitive skin
Retailer shade note: Very Fair with cool pink undertones
Medium confidence· Digital match
Doll 10 Peptide Bounce Balm Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$44View at Ulta BeautyUlta Beauty(product price)$35.01 less (71%)Matches: Same cool undertoneSame natural finishSame medium coverage
Differences: Slightly lighterDoes not claim a lightweight feel
Close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly lighter · Does not claim a lightweight feel
Medium confidence· Digital match
L'Oréal Paris True Match Super-Blendable Foundation
Every store that sells this shade · prices as last checked
Walmart$9.97View at WalmartUlta Beautyfrom $13.99 · product priceView at Ulta Beauty
CVS$14.79View at CVSWalmart$19.94View at Walmart
AmazonSee price at AmazonView at AmazonSephoraCosts $1 moreMatches: Same cool undertoneSame natural finishSame medium coverage
Differences: No skin-like finish claimed
Close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: No skin-like finish claimed
Retailer shade note: Very light with cool undertones
Medium confidence· Digital match
ILIA Skin Rewind Blurring Foundation and Concealer Complexion Stick
Every store that sells this shade · prices as last checked
Sephora$50View at SephoraUlta Beautyfrom $50 · product priceView at Ulta BeautySephora$30 less (61%)Matches: Near-identical swatch colourSame natural finishBoth claim a lightweight feel
Differences: Neutral rather than cool undertoneLight rather than medium coverageNo skin-like finish claimed
Looks identical · Natural · Light coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Light rather than medium coverage · No skin-like finish claimed · Not marketed for sensitive skin
Retailer shade note: fair neutral
Medium confidence· Digital match
Nudestix Tinted Cover Foundation
Every store that sells this shade · prices as last checked
Sephora$19View at SephoraUlta Beauty$40View at Ulta BeautySephoraCosts $4 moreMatches: Same cool undertoneSame natural finishSame medium coverage
Differences: No skin-like finish claimedDoes not claim a lightweight feelContains listed fragrance
Close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: No skin-like finish claimed · Does not claim a lightweight feel · Contains listed fragrance · Contains drying alcohol
Retailer shade note: fair - light with cool pink undertones
Medium confidence· Digital match
Lancôme Teint Idole Ultra Wear Care and Glow Foundation
Every store that sells this shade · prices as last checked
Sephora$53View at SephoraUlta Beautyfrom $53 · product priceView at Ulta BeautyUlta Beauty$9 less (18%)Matches: Very close colourSimilar undertone (neutral vs cool)Same natural finish
Differences: Light rather than medium coverageNo skin-like finish claimedNot marketed for sensitive skin
Very close colour · Natural · Light coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Light rather than medium coverage · No skin-like finish claimed · Not marketed for sensitive skin
Retailer shade note: fair neutral cool
Medium confidence· Digital match
Nudestix Tinted Cover Foundation
Every store that sells this shade · prices as last checked
Sephora$19 · out of stockView at SephoraUlta Beauty$40View at Ulta BeautySephoraCosts $3 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertoneNo skin-like finish claimedContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed · Contains drying alcohol
Retailer shade note: with neutral undertones
Medium confidence· Digital match
Haus Labs Triclone Skin Tech Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraSephora$11 less (22%)Matches: Same cool undertoneSame medium coverageBoth claim a skin-like finish
Differences: Matte rather than natural finish
Close colour · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish
Retailer shade note: cool beige
Medium confidence· Digital match
Rare Beauty True to Myself Natural Matte Longwear Foundation
Every store that sells this shade · prices as last checked
Sephora$38View at SephoraUlta Beautyfrom $38 · product priceView at Ulta BeautyUlta Beauty$21.70 less (44%)Matches: Very close colourSame natural finishClaims long-wearing
Differences: Buildable rather than medium coverageNo skin-like finish claimedNot marketed for sensitive skin
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Buildable rather than medium coverage · No skin-like finish claimed · Not marketed for sensitive skin
Retailer shade note: ivory
Medium confidence· Digital match
Sigma Beauty Skin Perfector Hydrating Tint
Every store that sells this shade · prices as last checked
Ulta Beauty$27.30View at Ulta BeautyUlta Beauty(product price)$42.01 less (86%)Matches: Very close colourSame cool undertoneSame medium coverage
Differences: Matte rather than natural finishNo skin-like finish claimedDoes not claim a lightweight feel
Very close colour · Matte · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · No skin-like finish claimed · Does not claim a lightweight feel
Retailer shade note: light with cool rosy undertones
Medium confidence· Digital match
Essence Foundation Stick
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $6.99 · product priceView at Ulta BeautySephora$13 less (27%)Matches: Very close colourSame medium coverageBoth claim a skin-like finish
Differences: Neutral rather than cool undertoneNot marketed for sensitive skin
Very close colour · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Not marketed for sensitive skin
Retailer shade note: light / medium - neutral
Medium confidence· Digital match
LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$36View at SephoraSephoraCosts $3 moreMatches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertoneNo skin-like finish claimedContains drying alcohol
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed · Contains drying alcohol
Retailer shade note: with neutral undertones
Medium confidence· Digital match
Haus Labs Triclone Skin Tech Medium Coverage Foundation
Every store that sells this shade · prices as last checked
Sephora$52View at SephoraUlta Beauty(product price)$35 less (71%)Matches: Very close colourSame cool undertoneClaims a blurring effect
Differences: Matte rather than natural finishBuildable rather than medium coverageNo skin-like finish claimed
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed
Retailer shade note: fair or light skin tones with a cool pink undertone
Medium confidence· Digital match
Revolution Beauty Superfix Blur Longwear Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $14 · product priceView at Ulta Beauty
Target$19 less (39%)Matches: Same natural finishBoth claim a skin-like finishClaims long-wearing
Differences: Neutral rather than cool undertoneBuildable rather than medium coverageNot marketed for sensitive skin
Colour not compared · Natural · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Buildable rather than medium coverage · Not marketed for sensitive skin
Low confidence· Digital match
Well People Skinforia Serum Foundation
Every store that sells this shade · prices as last checked
Target$30View at TargetUlta Beauty$3 less (6%)Matches: Very close colourSame cool undertoneBoth claim a skin-like finish
Differences: Matte rather than natural finishFull rather than medium coverageNot marketed for sensitive skin
Very close colour · Matte · Full coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Not marketed for sensitive skin · Contains listed fragrance
Retailer shade note: Very Fair with cool pink undertones
Medium confidence· Digital match
Doll 10 T.C.E This Covers Everything Super Coverage Serum Makeup
Every store that sells this shade · prices as last checked
Ulta Beauty$46View at Ulta BeautyUlta Beauty(product price)$4 less (8%)Matches: Same cool undertoneBoth claim a skin-like finishClaims 24-hour wear
Differences: Matte rather than natural finishFull rather than medium coverageContains drying alcohol
Close colour · Matte · Full coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Full rather than medium coverage · Contains drying alcohol
Retailer shade note: for fair cool skin with a subtle peach hue
Medium confidence· Digital match
bareMinerals BAREPRO 24HR Wear Skin-Perfecting Matte Liquid Foundation Mineral SPF 20
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $45 · product priceView at Ulta BeautyUlta Beauty(product price)$9.50 less (19%)Matches: Same cool undertoneClaims a blurring effectClaims not settling into lines
Differences: Matte rather than natural finishBuildable rather than medium coverageNo skin-like finish claimed
Close colour · Matte · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed
Retailer shade note: for light cool skin with a pink hue
Medium confidence· Digital match
bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $39.50 · product priceView at Ulta Beauty
Macy's$39.50View at Macy'sUlta Beauty(product price)$9 less (18%)Matches: Very close colourSame natural finishBoth claim a lightweight feel
Differences: Slightly warmer undertoneLight rather than medium coverageNo skin-like finish claimed
Very close colour · Natural · Light coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly warmer undertone · Light rather than medium coverage · No skin-like finish claimed · Not marketed for sensitive skin
Retailer shade note: light neutral warm
Medium confidence· Digital match
Nudestix Tinted Cover Foundation
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $40 · product priceView at Ulta BeautyUlta Beauty$9.50 less (19%)Matches: Same cool undertoneClaims a blurring effectClaims not settling into lines
Differences: Slightly lighterMatte rather than natural finishBuildable rather than medium coverage
Close colour · Matte · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly lighter · Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed
Retailer shade note: for very light cool skin with a pink hue
Medium confidence· Digital match
bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15
Every store that sells this shade · prices as last checked
Ulta Beauty$39.50View at Ulta BeautyMacy's$39.50View at Macy'sUlta Beauty(product price)$31.01 less (63%)Matches: Very close colourBoth claim a skin-like finishClaims 24-hour wear
Differences: Neutral rather than cool undertoneRadiant rather than natural finishFull rather than medium coverage
Very close colour · Radiant · Full coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Radiant rather than natural finish · Full rather than medium coverage · Contains drying alcohol
Medium confidence· Digital match
Maybelline Super Stay 24H Skin Tint + Vitamin C
Every store that sells this shade · prices as last checked
Walmart$13.98View at WalmartTarget$13.99View at Target
Walgreens$16.99View at WalgreensUlta Beautyfrom $17.99 · product priceView at Ulta BeautyCVS$17.99View at CVSUlta Beauty$4 less (8%)Matches: Same medium coverageBoth claim a skin-like finishClaims a blurring effect
Differences: Neutral rather than cool undertoneRadiant rather than natural finish
Close colour · Radiant · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Radiant rather than natural finish
Retailer shade note: light with neutral undertones
Medium confidence· Digital match
Fièra Cosmetics All-in-Wonder Concealer + Foundation
Every store that sells this shade · prices as last checked
Ulta Beauty$45View at Ulta BeautyUlta Beauty(product price)$9.50 less (19%)Matches: Very close colourClaims a blurring effectClaims not settling into lines
Differences: Neutral rather than cool undertoneMatte rather than natural finishBuildable rather than medium coverage
Very close colour · Matte · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · Matte rather than natural finish · Buildable rather than medium coverage · No skin-like finish claimed
Retailer shade note: for very light neutral skin with a peach hue
Medium confidence· Digital match
bareMinerals ORIGINAL Talc-Free Pressed Powder Foundation Mineral SPF 15
Every store that sells this shade · prices as last checked
Ulta Beautyfrom $39.50 · product priceView at Ulta BeautyMacy's$39.50View at Macy'sSephora$1 less (2%)Matches: Same natural finishSame medium coverageBoth claim a skin-like finish
Differences: Slightly deeperNeutral rather than cool undertoneNot marketed for sensitive skin
Close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Slightly deeper · Neutral rather than cool undertone · Not marketed for sensitive skin · Contains drying alcohol
Retailer shade note: fair with neutral undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Natural Finish Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraSephoraCosts $9 moreMatches: Very close colourSame cool undertoneSame natural finish
Differences: Buildable rather than medium coverageNo skin-like finish claimedDoes not claim a lightweight feel
Very close colour · Natural · Buildable coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Buildable rather than medium coverage · No skin-like finish claimed · Does not claim a lightweight feel · Not marketed for sensitive skin · Contains listed fragrance
Retailer shade note: light skin with pink undertones
Medium confidence· Digital match
Dior Forever Skin Perfect 24H Multi-Use Foundation Stick
Every store that sells this shade · prices as last checked
Sephora$58View at SephoraUlta Beauty$58View at Ulta BeautySephora$1 less (2%)Matches: Very close colourSame natural finishSame medium coverage
Differences: Neutral rather than cool undertoneNo skin-like finish claimedNot marketed for sensitive skin
Very close colour · Natural · Medium coverage
Ingredients (not scored): 0% ingredient overlap
Differences: Neutral rather than cool undertone · No skin-like finish claimed · Not marketed for sensitive skin
Retailer shade note: fair with neutral undertone
Medium confidence· Digital match
Makeup By Mario SurrealSkin Luminous Hydrating Foundation
Every store that sells this shade · prices as last checked
Sephora$48View at SephoraShowing 12 of 28 matches
The closest shade to Ogee Complexion Perfecting Serum Foundation Poplar 0.10C (Fair · Cool · pink undertone) in each concealer range, compared on measured colour, depth and undertone. Price never changes the order.
Creme Brulee
1C1
$34
4 Fair-Medium
$36
22B light beige
$32
24.0 Medium Beige
$30
Nude
$36
Concealer shade colours are sampled from retailer swatch images, so check the shade on the retailer page before buying.
LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick in Honey 3C, against Ogee Complexion Perfecting Serum Foundation in Poplar 0.10C. Every attribute compared, with its share of the score.
Weights are each part's share of the overall match and each attribute's share of its part; an attribute neither product lists is not comparable and its weight goes to the others in its part. Confidence reflects data quality, not similarity. Price and ingredients are not part of either score.
To LIXR Beauty Multi-Use Cream-to-Powder Concealer & Foundation Stick in Honey 3C.
1 shared ingredient; weighted similarity 0%. Ingredients only affect results through the filters.
SephoraYour shade $49 at Ulta Beauty
30 similar shades scored two ways: the shade match on colour, depth and undertone; the overall match on shade match, finish and visual result, wear and performance and skin suitability. Ingredients are shown for information and used by the filters only. Prices are shown next to every match and never change a score. How scoring and confidence work.
Shade colours are sampled from Beautler’s processing of retailer swatch images and are a digital approximation. Prices and stock were last checked when the product was imported; the retailer page is the source of truth.
